This page delivers traffic analytics for Carter County, Missouri. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Carter County, Missouri among 153 road miles divided in 765 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 1,053 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
1,458
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
11.7%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
32.5 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
4.8%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
51.1 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$49,021
Our data indicates an estimated average traffic volume of 1,458 vehicles per day in Carter County, Missouri that results in 267,221 vehicle-miles traveled per day (≈97.5 million per year). The traffic stream is comprised of an average of 1 truck for every 9 vehicles. Typical time spent behind the wheel per trip is 32.5 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Missouri state averages: Carter sees 74% lower average daily traffic volume than the state average (1,458 vehicles per day against 5,631), suggesting less demand on each road - a critical factor for logistics and site planning. In total volume terms, its road network carries 267,221 vehicle-miles traveled per day (≈97.5 million per year), about 0.2% of Missouri's statewide total. At 32.5 minutes, the average travel time is 4% higher than the state level. At 75% lower than the state level, the 4.8% congestion ratio signals smoother traffic flow - crucial for traffic control improvement and logistics planning. By volume, Carter's 1,458 vehicles per day outpaces 24% of counties in Missouri. On travel time, Carter runs longer than 51% of counties in Missouri.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
2,780
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
12.5%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
45.7 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
8.5%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
51.0 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$49,642
A significant volume of traffic in Carter County, Missouri utilizes the highway network. The average highway carries 2,780 vehicles per day, 177% more than the average non-highway road in the same area, which carries 1,003 vehicles per day. That average covers 80 highway road miles divided in 196 segments (average segment length 2,149 ft), together carrying 222,662 vehicle-miles traveled per day (≈81.3 million per year). Trucks constitute 12.5% of highway traffic.
Analytical insight
At 12.5%, highway truck share is 7% lower than the state average, marking Carter as a primarily local traffic hub - underscoring the importance of local access for logistics operators. By truck concentration, highways here outrank 34% of counties in Missouri. At roughly 348 trucks per day, Carter carries the lowest volume of highway trucks in Missouri.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
1,003
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.8%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
27.9 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
3.6%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
51.1 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$47,188
The non-highway road network in Carter County, Missouri supports a substantial volume of traffic. The average non-highway road carries 1,003 vehicles per day, 64% less than the average highway in the same area, which carries 2,780 vehicles per day. That average covers 73 non-highway road miles divided in 569 segments (average segment length 675 ft), together carrying 44,558 vehicle-miles traveled per day (≈16.3 million per year). Trucks constitute 7.8% of non-highway traffic.
Analytical insight
Non-highway roads carry a truck concentration that's 38% lower than the highway network. Non-highway congestion (3.6%) runs 81% lower than the state average, pointing to smoother local traffic flow. Carter's overall average travel time exceeds 51% of counties in Missouri. Carter's average driver income exceeds 4% of counties in Missouri. The driver population here skews older than 80% of counties in Missouri.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 9:00 AM–12:00 PM and PM peak 3:00 PM–7:00 PM, with volumes reaching approximately 68% higher than the daily average.
Weekend traffic:
Weekend volumes run about 10% below weekday levels.
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +11% versus the annual average.
Lowest month:
January is the quietest month, with volumes -21% versus the annual average.
Analytical insight
In Carter County, Missouri, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is pronounced at +11% in high season.
Traffic Flow Profile Comparison
Metric
Carter
Missouri
Average
Difference
Traffic
1,458
5,631
-74.1%
Truck % (Total Traffic)
11.7%
9.8%
+19.0%
Truck % (Highway)
12.5%
13.4%
-7.3%
Avg. Travel Time
32.5 min
31.3 min
+3.8%
Frequently Asked Questions
The average daily traffic volume is calculated at 1,458 vehicles per day, providing a baseline for daily operations and site assessment.
Yes - Carter carries the lowest raw volume of highway trucks of any county in Missouri, at roughly 348 trucks per day.
Approximately 25% of highway traffic and 10% of non-highway traffic consists of vehicles whose trip originates outside Carter County, Missouri. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Drivers on Carter roads have a median age of 51 years, and the median household income of the neighborhoods trips originate from averages $49,021 - useful context for retail siting and customer profiling.
Trucks account for approximately 11.7% of the total traffic mix across all road types, with a significantly higher concentration of 12.5% on highways.
Weekday peaks occur between 9:00 AM and 12:00 PM in the morning and between 3:00 PM and 7:00 PM in the evening - about 68% above the daily average.
Traffic volumes are typically 11% higher during June–August. Volumes drop to their lowest levels in January, averaging 1,154 vehicles per day - a 21% decrease from the annual average.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
