This page delivers traffic analytics for Madison County, Georgia. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Madison County, Georgia among 252 road miles divided in 2,794 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 476 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
3,277
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.5%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
33.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
9.8%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
45.6 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$62,797
Our data indicates an estimated average traffic volume of 3,277 vehicles per day in Madison County, Georgia that results in 723,764 vehicle-miles traveled per day (≈264 million per year). The traffic stream is comprised of an average of 1 truck for every 13 vehicles. Typical time spent behind the wheel per trip is 33.1 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Georgia state averages: Madison's average daily traffic volume is 56% lower than the state average - 3,277 vehicles per day against 7,398 - suggesting less traffic load per road, a critical factor for logistics and site planning. Network-wide, Madison accounts for about 0.3% of Georgia's statewide total, at 723,764 vehicle-miles traveled per day (≈264 million per year). Journey times run 1% lower than the state level, at 33.1 minutes on average. At 42% lower than the state level, the 9.8% congestion ratio signals smoother traffic flow - crucial for traffic control improvement and logistics planning. By volume, Madison's 3,277 vehicles per day outpaces 46% of counties in Georgia. 47% of counties in Georgia have a shorter average travel time than Madison's 33.1 minutes.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
6,182
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
8.9%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
33.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
13.5%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
46.5 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$64,195
A significant volume of traffic in Madison County, Georgia utilizes the highway network. The average highway carries 6,182 vehicles per day, 97% more than the average non-highway road in the same area, which carries 3,135 vehicles per day. That average covers 37 highway road miles divided in 131 segments (average segment length 1,495 ft), together carrying 182,782 vehicle-miles traveled per day (≈66.7 million per year). Trucks constitute 8.9% of highway traffic.
Analytical insight
At 8.9%, highway truck share is 34% lower than the state average, marking Madison as a primarily local traffic hub - underscoring the importance of local access for logistics operators. By truck concentration, highways here outrank 13% of counties in Georgia. 23% of counties in Georgia see fewer highway trucks per day than Madison's roughly 550.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
3,135
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.0%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
33.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
9.6%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
45.4 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$62,336
The non-highway road network in Madison County, Georgia supports a substantial volume of traffic. The average non-highway road carries 3,135 vehicles per day, 49% less than the average highway in the same area, which carries 6,182 vehicles per day. That average covers 215 non-highway road miles divided in 2,663 segments (average segment length 426 ft), together carrying 540,982 vehicle-miles traveled per day (≈197 million per year). Trucks constitute 7.0% of non-highway traffic.
Analytical insight
Compared to highways, non-highway routes see 21% fewer trucks by share. Non-highway congestion (9.6%) runs 40% lower than the state average, pointing to smoother local traffic flow. Overall, average travel time here is longer than 47% of counties in Georgia. 45% of counties in Georgia see lower average driver income among trip origins than Madison. The driver population here skews older than 37% of counties in Georgia.
Time-of-Day & Seasonal Patterns
Analytical insight
In Madison County, Georgia, the peak hour concentrates about 9% of the day's traffic.
Traffic Flow Profile Comparison
Metric
Madison
Georgia
Average
Difference
Traffic
3,277
7,398
-55.7%
Truck % (Total Traffic)
7.5%
9.7%
-22.7%
Truck % (Highway)
8.9%
13.6%
-34.5%
Avg. Travel Time
33.1 min
33.6 min
-1.5%
Frequently Asked Questions
The average daily traffic volume is calculated at 3,277 vehicles per day, providing a baseline for daily operations and site assessment.
Madison's highway truck share of 8.9% is higher than 13% of counties in Georgia.
The average travel time for drivers is 33.1 minutes, offering a standard metric for commute and delivery route planning.
Approximately 40% of highway traffic and 27% of non-highway traffic consists of vehicles whose trip originates outside Madison County, Georgia. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 5:00 PM and 6:00 PM in the evening - about 123% above the daily average.
Trucks account for approximately 7.5% of the total traffic mix across all road types, with a significantly higher concentration of 8.9% on highways.
Drivers on Madison roads have a median age of 46 years, and the median household income of the neighborhoods trips originate from averages $62,797 - useful context for retail siting and customer profiling.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
