This page delivers traffic analytics for Marion County, Missouri. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Marion County, Missouri among 252 road miles divided in 2,559 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 520 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
3,888
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
9.6%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
31.4 min
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
49.5 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$69,697
Our data indicates an estimated average traffic volume of 3,888 vehicles per day in Marion County, Missouri that results in 795,543 vehicle-miles traveled per day (≈290 million per year). The traffic stream is comprised of an average of 1 truck for every 10 vehicles. Typical time spent behind the wheel per trip is 31.4 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Missouri state averages: At 3,888 vehicles per day, the average monitored road in Marion carries 31% less traffic than the state average of 5,631 vehicles per day - a critical factor for logistics and site planning. Across the whole network that adds up to 795,543 vehicle-miles traveled per day (≈290 million per year), roughly 0.5% of Missouri's statewide total. The average trip takes 31.4 minutes, on par with the state level. Marion carries more traffic than 79% of counties in Missouri. Its average travel time of 31.4 minutes is longer than 39% of counties in Missouri.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
10,445
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
11.6%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
36.3 min
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
49.4 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$69,854
A significant volume of traffic in Marion County, Missouri utilizes the highway network. The average highway carries 10,445 vehicles per day, 266% more than the average non-highway road in the same area, which carries 2,853 vehicles per day. That average covers 102 highway road miles divided in 349 segments (average segment length 1,542 ft), together carrying 524,220 vehicle-miles traveled per day (≈191 million per year). That is more highway travel volume than 53% of counties in Missouri. Trucks constitute 11.6% of highway traffic.
Analytical insight
At 11.6%, highway truck share is 14% lower than the state average, marking Marion as a primarily local traffic hub - underscoring the importance of local access for logistics operators. 23% of counties in Missouri see a lower highway truck share than Marion's 11.6%. By raw truck volume, Marion carries more highway trucks than 18% of counties in Missouri.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
2,853
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
5.7%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
30.6 min
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
49.7 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$69,511
The non-highway road network in Marion County, Missouri supports a substantial volume of traffic. The average non-highway road carries 2,853 vehicles per day, 73% less than the average highway in the same area, which carries 10,445 vehicles per day. That average covers 150 non-highway road miles divided in 2,210 segments (average segment length 359 ft), together carrying 271,322 vehicle-miles traveled per day (≈99.0 million per year). Trucks constitute 5.7% of non-highway traffic.
Analytical insight
Non-highway roads carry a truck concentration that's 51% lower than the highway network. 39% of counties in Missouri see shorter overall travel times than Marion. Trip origins here have higher average income than 78% of counties in Missouri. Marion's median driver age is higher than 54% of counties in Missouri.
Time-of-Day & Seasonal Patterns
Analytical insight
In Marion County, Missouri, the peak hour concentrates about 7% of the day's traffic.
Traffic Flow Profile Comparison
Metric
Marion
Missouri
Average
Difference
Traffic
3,888
5,631
-30.9%
Truck % (Total Traffic)
9.6%
9.8%
-2.6%
Truck % (Highway)
11.6%
13.4%
-14.0%
Avg. Travel Time
31.4 min
31.3 min
+0.2%
Frequently Asked Questions
The average daily traffic volume is calculated at 3,888 vehicles per day, providing a baseline for daily operations and site assessment.
Marion carries more traffic than 79% of counties in Missouri, averaging 3,888 vehicles per day.
Drivers on Marion roads have a median age of 50 years, and the median household income of the neighborhoods trips originate from averages $69,697 - useful context for retail siting and customer profiling.
Trucks account for approximately 9.6% of the total traffic mix across all road types, with a significantly higher concentration of 11.6% on highways.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 3:00 PM and 7:00 PM in the evening - about 65% above the daily average.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
