
Total Traffic Volume & Performance in New Madrid County, Missouri
Traffic The average number of vehicles that travel each day over any road in the road network. | vehicles per day1,912 |
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Trucks The percentage of the total traffic volume composed of heavy vehicles. | 19.4% |
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Average travel time The average time of travel averaged among all vehicles traveling on the road network. | 32.2 min |
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Drivers’ average age Average age of residents in the geographic areas where the vehicle trips originated. | 50.4 yrs |
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Drivers’ average income Average income of residents in the geographic areas where the vehicle trips originated. | $56,412 |
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Our data shows 1,912 vehicles per day on the average road in New Madrid County, Missouri, and 923,883 vehicle-miles traveled per day (≈337 million per year) across its 348 miles of monitored roads. Freight weighs heavily here: trucks are 19.4% of traffic, against 9.8% across Missouri.
Traffic 66% below the Missouri average
New Madrid's average daily traffic volume is 66% lower than the state average - 1,912 vehicles per day against 5,631 - suggesting less traffic load per road - quiet roads that suit freight movement more than drive-by retail. Across the whole network, that travel is about 0.5% of Missouri's statewide total. By volume, New Madrid's 1,912 vehicles per day trails 56% of counties in Missouri.
The average trip takes 32.2 minutes, on par with the state level. 54% of counties in Missouri have a longer average travel time than New Madrid's 32.2 minutes.
Highway vs. Non-Highway Traffic Analysis

Highway Traffic in New Madrid County, Missouri
| Traffic | vehicles per day6,120 |
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| Trucks | 26.1% |
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| Average travel time | 43.1 min |
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| Drivers’ average age | 50.8 yrs |
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| Drivers’ average income | $58,738 |
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Highways carry more than half of all travel in New Madrid County, Missouri (63% of vehicle-miles). The average highway carries 6,120 vehicles per day, 255% more than the average non-highway road in the same area, which carries 1,725 vehicles per day.
Highways make up 25% of the monitored road miles (87 miles, 118 segments), so they carry more than their share: 582,904 vehicle-miles traveled per day (≈213 million per year).
By highway travel volume, New Madrid outranks 55% of counties in Missouri.
A major freight corridor
Highway truck concentration here runs 94% higher than the state average, at 26.1%. That marks New Madrid as a major freight corridor, where highway access is what logistics operators compete on.
96% of counties in Missouri see a lower highway truck share than New Madrid's 26.1%. New Madrid's highway truck count is higher than 64% of counties in Missouri, at roughly 1,598 trucks per day.

Non-highway Traffic in New Madrid County, Missouri
| Traffic | vehicles per day1,725 |
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| Trucks | 8.0% |
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| Average travel time | 31.7 min |
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| Drivers’ average age | 50.0 yrs |
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| Drivers’ average income | $54,490 |
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A significant share of driving in New Madrid County, Missouri, 37% of vehicle-miles, happens on local roads. The average non-highway road carries 1,725 vehicles per day.
Local roads make up 75% of the monitored road miles (261 miles in 2,650 segments) but carry less than their share of travel: 340,979 vehicle-miles traveled per day (≈124 million per year). About 1 in 12 vehicles on non-highway roads is a truck (8.0%).
Drivers from lower-income areas than 75% of counties in Missouri
Non-highway roads carry a truck concentration that's 69% lower than the highway network.
Trip origins here have lower average income than 75% of counties in Missouri. 68% of counties in Missouri have a younger driver population than New Madrid.