This page delivers traffic analytics for Nicholas County, West Virginia. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Nicholas County, West Virginia among 275 road miles divided in 2,668 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 544 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
4,794
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
9.4%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
29.9 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
18.5%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
52.2 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$53,648
Our data indicates an estimated average traffic volume of 4,794 vehicles per day in Nicholas County, West Virginia that results in 1,324,736 vehicle-miles traveled per day (≈484 million per year). The traffic stream is comprised of an average of 1 truck for every 11 vehicles. Typical time spent behind the wheel per trip is 29.9 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the West Virginia state averages: Nicholas sees 35% lower average daily traffic volume than the state average (4,794 vehicles per day against 7,367), suggesting less demand on each road - a critical factor for logistics and site planning. Network-wide, Nicholas accounts for about 1.8% of West Virginia's statewide total, at 1,324,736 vehicle-miles traveled per day (≈484 million per year). Journey times run 3% lower than the state level, at 29.9 minutes on average. Congestion runs 14% lower than the state level, at a ratio of 18.5% - smoother traffic flow - crucial for traffic control improvement and logistics planning. By volume, Nicholas's 4,794 vehicles per day outpaces 37% of counties in West Virginia. On travel time, Nicholas runs longer than 44% of counties in West Virginia.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
11,442
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
12.1%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
38.7 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
27.6%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
51.3 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$56,668
A significant volume of traffic in Nicholas County, West Virginia utilizes the highway network. The average highway carries 11,442 vehicles per day, 156% more than the average non-highway road in the same area, which carries 4,462 vehicles per day. That average covers 65 highway road miles divided in 127 segments (average segment length 2,684 ft), together carrying 729,563 vehicle-miles traveled per day (≈266 million per year). That is more highway travel volume than 61% of counties in West Virginia. Trucks constitute 12.1% of highway traffic.
Analytical insight
At 12.1%, highway truck share is 20% lower than the state average, marking Nicholas as a primarily local traffic hub - underscoring the importance of local access for logistics operators. By truck concentration, highways here outrank 39% of counties in West Virginia. Nicholas's highway truck count is higher than 43% of counties in West Virginia, at roughly 1,385 trucks per day.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
4,462
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
6.0%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
29.5 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
18.1%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
52.6 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$51,226
The non-highway road network in Nicholas County, West Virginia supports a substantial volume of traffic. The average non-highway road carries 4,462 vehicles per day, 61% less than the average highway in the same area, which carries 11,442 vehicles per day. That average covers 210 non-highway road miles divided in 2,541 segments (average segment length 437 ft), together carrying 595,173 vehicle-miles traveled per day (≈217 million per year). Trucks constitute 6.0% of non-highway traffic.
Analytical insight
Non-highway roads carry a truck concentration that's 50% lower than the highway network. Non-highway congestion (18.1%) runs 12% lower than the state average, pointing to smoother local traffic flow. 44% of counties in West Virginia see shorter overall travel times than Nicholas. 28% of counties in West Virginia see lower average driver income among trip origins than Nicholas. The driver population here skews older than 72% of counties in West Virginia.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–9:00 AM and PM peak 4:00 PM–6:00 PM, with volumes reaching approximately 80% higher than the daily average.
Weekend traffic:
Weekend volumes run about 1% below weekday levels.
Seasonal Fluctuation
Busy season:
May–July is the high season, with volumes +15% versus the annual average.
Lowest month:
January is the quietest month, with volumes -21% versus the annual average.
Analytical insight
In Nicholas County, West Virginia, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is pronounced at +15% in high season.
Traffic Flow Profile Comparison
Metric
Nicholas
West Virginia
Average
Difference
Traffic
4,794
7,367
-34.9%
Truck % (Total Traffic)
9.4%
11.0%
-14.9%
Truck % (Highway)
12.1%
15.1%
-19.7%
Avg. Travel Time
29.9 min
30.8 min
-2.7%
Frequently Asked Questions
The average daily traffic volume is calculated at 4,794 vehicles per day, providing a baseline for daily operations and site assessment.
Trip origins in Nicholas have higher average income than 28% of counties in West Virginia.
Approximately 18% of highway traffic and 7% of non-highway traffic consists of vehicles whose trip originates outside Nicholas County, West Virginia. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Trucks account for approximately 9.4% of the total traffic mix across all road types, with a significantly higher concentration of 12.1% on highways.
Drivers on Nicholas roads have a median age of 52 years, and the median household income of the neighborhoods trips originate from averages $53,648 - useful context for retail siting and customer profiling.
Weekday peaks occur between 7:00 AM and 9:00 AM in the morning and between 4:00 PM and 6:00 PM in the evening - about 80% above the daily average.
The average travel time for drivers is 29.9 minutes, offering a standard metric for commute and delivery route planning.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
