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Traffic heat map of Wood County, West Virginia: 357 miles of roads shaded from blue (light) to red (heavy traffic), busiest on Murdoch Avenue

Wood County, West Virginia Traffic Counts

How busy are the roads of Wood County, West Virginia? We measure 357 road miles, divided into 5,467 segments, with multi-sourced, cross-verified mobile and sensor data. Its busiest road, Murdoch Avenue, carries 37,090 vehicles a day, 3.9 times the average road. The breakdown below covers volume, trucks, congestion and driver profiles for retailers, logistics planners and engineers.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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Total Traffic Volume & Performance in Wood County, West Virginia

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day9,609
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

9.1%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

32.2 min
Congestion ratio

The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.

28.3%
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

50.5 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$59,746

A typical monitored road in Wood County, West Virginia sees 9,609 vehicles per day, while its 357 miles of monitored roads together handle 2,829,100 vehicle-miles traveled per day (≈1.0 billion per year). Trucks are a smaller part of the mix than across West Virginia: 9.1% against 11.0%.

Busier roads than 91% of counties in West Virginia

At 9,609 vehicles per day, the average monitored road in Wood carries 30% more traffic than the state average of 7,367, suggesting more demand on each road - a busier backdrop for retail sites, at the cost of slower access. In total volume terms, its road network carries about 3.8% of West Virginia's statewide total of vehicle-miles. Wood carries more traffic than 91% of counties in West Virginia.

At 32.2 minutes, the average travel time matches the state level closely. On travel time, Wood runs longer than 76% of counties in West Virginia.

Congestion runs 31% higher than the state level, at a ratio of 28.3%, which means more pronounced congestion - a factor for delivery windows and signal timing.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Wood County, West Virginia

Trafficvehicles per day12,187
Trucks13.9%
Average travel time36.9 min
Congestion ratio27.1%
Drivers’ average age50.4 yrs
Drivers’ average income$60,793

Travel in Wood County, West Virginia splits roughly evenly, with about half of it (47% of vehicle-miles) on highways. The average highway carries 12,187 vehicles per day, 30% more than the average non-highway road in the same area, which carries 9,402 vehicles per day.

With 34% of the road miles (122 miles in 407 segments), highways punch above their length, carrying 1,329,599 vehicle-miles traveled per day (≈485 million per year).

78% of counties in West Virginia move less traffic on their highways.

A typical mix of freight and passenger traffic

At 13.9%, highway truck share is 8% lower than the state average. The highway traffic mix is typical for West Virginia: neither freight- nor commuter-dominated.

Wood's highway truck share (13.9%) is higher than 54% of counties in West Virginia. Wood's highway truck count is higher than 50% of counties in West Virginia, at roughly 1,695 trucks per day.

non-highway traffic icon

Non-highway Traffic in Wood County, West Virginia

Trafficvehicles per day9,402
Trucks4.8%
Average travel time31.8 min
Congestion ratio28.4%
Drivers’ average age50.5 yrs
Drivers’ average income$59,288

Travel in Wood County, West Virginia splits roughly evenly, with about half of it (53% of vehicle-miles) on local roads. On the average non-highway road, that comes to 9,402 vehicles per day.

Their share of road miles is similar, 66% (236 miles in 5,060 segments), carrying 1,499,501 vehicle-miles traveled per day (≈547 million per year). The truck share on non-highway roads is 4.8%.

Local congestion 38% above the West Virginia average

The concentration of trucks on non-highway roads is 66% lower than on highways.

The non-highway congestion ratio of 28.4% is 38% higher than the state level, suggesting slower local mobility than the state average.

Trip origins here have higher average income than 61% of counties in West Virginia. 52% of counties in West Virginia have an older driver population than Wood.

Time-of-Day & Seasonal Patterns

peak hours icon
Peak Traffic Windows
Weekday peaks:
AM peak 10:00 AM–12:00 PM and PM peak 3:00 PM–6:00 PM, with volumes reaching approximately 80% higher than the daily average.
Weekend traffic:
Weekends are somewhat quieter: volumes run about 17% below weekday levels, the usual weekend dip.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +7% versus the annual average.
Lowest month:
January is the quietest month, with volumes -14% versus the annual average - the usual winter low.

Data Finding: Hourly & Seasonal Patterns

In Wood County, West Virginia, the peak hour concentrates about 7% of the day's traffic, and there is a noticeable seasonal swing of +7% in high season.

Wood County vs. West Virginia Traffic Comparison

Wood County's biggest difference from the West Virginia average is its average daily traffic per road, 30% above it. Its truck share, by contrast, is 18% below.

MetricWood CountyWest Virginia averageDifference
Traffic9,6097,367+30.4%
Truck % (Total Traffic)9.1%11.0%-17.6%
Truck % (Highway)13.9%15.1%-7.7%
Avg. Travel Time32.2 min30.8 min+4.6%

How Wood County compares

Wood County moves more traffic than any nearby county

Compared with its 4 closest neighbours, Wood County moves 5.2 times the total daily travel and is 117.5% more congested; it has the busiest roads of the five. It is where traffic concentrates in this corner of the map - the local bottleneck, with more vehicles per road AND less room to absorb them.

Wood County and the 4 nearest county-level areas by centroid distance, with the West Virginia average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Wood County9,6099.1%2,829,10032.2 min28.3%
Wirt County, West Virginia3,1778.7%106,51733.5 min10.2%
Washington County, Ohio4,03210.9%1,268,11730.1 min12.2%
Pleasants County, West Virginia6,93711.7%358,15130.3 min17.5%
Ritchie County, West Virginia2,77814.9%464,16530.5 min12.0%
West Virginia average7,36711.0%N/A30.8 min21.5%

Wood County ranked within West Virginia

Average daily traffic volume places Wood County #6 of 55 in West Virginia - the top quarter of the state.

Wood County ranked among 55 county-level areas in West Virginia (1 = highest); measures without data in every county rank a smaller field, down to 47.
MeasureWood CountyWest Virginia rank
Traffic volume (AADT)9,609#6 of 55
Highway vehicle-miles per day1,329,599#11 of 47
Truck share on highways13.9%#22 of 47
Highway trucks per day1,695#24 of 47
Average travel time32.2 min#14 of 55
Average driver income$59,746#22 of 55
Average driver age50.5 yrs#29 of 55

Busiest roads in Wood County, West Virginia

Traffic concentrates on a few corridors: the three busiest roads average 33,142 vehicles a day, against 9,609 on the average road in Wood County.

Murdoch Avenue leads with 37,090 vehicles a day, 1,555 of them trucks (4.2%). I 77 carries the most trucks, 4,190 a day (16.0% of its traffic), although it is not among the 5 busiest roads overall.

Trucks make up 16.0% of traffic on I 77, against 9.1% across all roads in the county.

I 77 carries longer journeys than most roads here, with a median trip of 44.6 minutes against 32.2 county-wide.

Traffic and freight follow different roads here: only 2 of the five busiest roads also make the top 5 for trucks.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1Murdoch AvenuePrimary road · 37,090vehicles1,555trucks · 4.2%
Road class
Primary road
Congestion ratio
122.7%
Median trip time
31.2 min
Drivers’ median age
50.6 yrs
Drivers’ average income
$56,222

Delays build on Murdoch Avenue: its congestion ratio of 123% over free-flow time is well above the county's 28%.

2Division StreetPrimary road · 33,251vehicles1,390trucks · 4.2%
Road class
Primary road
Congestion ratio
78.8%
Median trip time
35.0 min
Drivers’ median age
50.6 yrs
Drivers’ average income
$55,877

Travel on Division Street's busiest stretch runs 79% over free-flow time, against 28% across the county, so expect slower peak hours.

3Grand Central AvenuePrimary road · 29,086vehicles1,200trucks · 4.1%
Road class
Primary road
Congestion ratio
39.0%
Median trip time
31.1 min
Drivers’ median age
50.6 yrs
Drivers’ average income
$65,796

Grand Central Avenue carries 3.0 times the county average on its busiest stretch, where the median trip lasts 31.1 minutes.

4Pike StreetPrimary road · 27,262vehicles952trucks · 3.5%
Road class
Primary road
Congestion ratio
69.2%
Median trip time
35.3 min
Drivers’ median age
50.8 yrs
Drivers’ average income
$57,844

At 2.8 times the county average, Pike Street draws drivers from neighborhoods averaging $57,844 in household income.

5Blizzard DrivePrimary road · 26,669vehicles888trucks · 3.3%
Road class
Primary road
Congestion ratio
59.2%
Median trip time
33.3 min
Drivers’ median age
50.6 yrs
Drivers’ average income
$55,657

The busiest stretch of Blizzard Drive carries 2.8 times the county average; trucks are 3.3% of it, below the county-wide 9.1%.

Ranked by trucks per day

Cars and light vehiclesTrucks
1I 77Motorway · 26,229vehicles4,190trucks · 16.0%
Road class
Motorway
Congestion ratio
25.7%
Median trip time
44.6 min
Drivers’ median age
50.2 yrs
Drivers’ average income
$60,154

On its busiest stretch, I 77 carries 2.7 times the county average; trucks are 16.0% of it, above the county-wide 9.1%.

2State Route 2Trunk road · 16,980vehicles2,008trucks · 11.8%
Road class
Trunk road
Median trip time
34.8 min
Drivers’ median age
50.7 yrs
Drivers’ average income
$63,190

State Route 2 peaks at 16,980 vehicles a day, 77% more than the county average; trucks are 11.8% of it, above the county-wide 9.1%.

3Corridor DMotorway · 16,877vehicles1,697trucks · 10.1%
Road class
Motorway
Congestion ratio
14.9%
Median trip time
33.3 min
Drivers’ median age
50.5 yrs
Drivers’ average income
$62,226

Corridor D carries 76% more than the county average at its busiest, 1,697 of them trucks (10.1%, above the county-wide 9.1%).

4Murdoch AvenuePrimary road · #1 by traffic37,090vehicles1,555trucks · 4.2%
5Division StreetPrimary road · #2 by traffic33,251vehicles1,390trucks · 4.2%
How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

WoodDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near Wood County

The same traffic breakdown for the areas closest to Wood County, West Virginia.

Need segment-level traffic data?

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