This page delivers traffic analytics for Grant County, Wisconsin. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Grant County, Wisconsin among 558 road miles divided in 5,680 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 519 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
2,304
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
11.2%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
33.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
9.1%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
44.7 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$68,280
Our data indicates an estimated average traffic volume of 2,304 vehicles per day in Grant County, Wisconsin that results in 1,101,479 vehicle-miles traveled per day (≈402 million per year). The traffic stream is comprised of an average of 1 truck for every 9 vehicles. Typical time spent behind the wheel per trip is 33.1 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Wisconsin state averages: Grant's average daily traffic volume is 39% lower than the state average - 2,304 vehicles per day against 3,802 - suggesting less traffic load per road, a critical factor for logistics and site planning. Network-wide, Grant accounts for about 0.8% of Wisconsin's statewide total, at 1,101,479 vehicle-miles traveled per day (≈402 million per year). Journey times run 3% higher than the state level, at 33.1 minutes on average. The congestion ratio of 9.1% is 28% lower, pointing to smoother traffic flow than the state level - crucial for traffic control improvement and logistics planning. 49% of counties in Wisconsin see less traffic than Grant's 2,304 vehicles per day. On travel time, Grant runs longer than 62% of counties in Wisconsin.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
5,109
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
15.8%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
40.5 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
13.2%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
44.8 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$70,065
A significant volume of traffic in Grant County, Wisconsin utilizes the highway network. The average highway carries 5,109 vehicles per day, 168% more than the average non-highway road in the same area, which carries 1,910 vehicles per day. That average covers 87 highway road miles divided in 701 segments (average segment length 652 ft), together carrying 439,892 vehicle-miles traveled per day (≈161 million per year). Trucks constitute 15.8% of highway traffic.
Analytical insight
Highway truck concentration here runs 7% higher than the state average, at 15.8% - positioning Grant as a significant freight corridor. For logistics operators, this validates the importance of highway access. By truck concentration, highways here outrank 72% of counties in Wisconsin. Grant's highway truck count is higher than 32% of counties in Wisconsin, at roughly 807 trucks per day.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
1,910
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
8.1%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
32.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
8.5%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
44.6 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$67,418
The non-highway road network in Grant County, Wisconsin supports a substantial volume of traffic. The average non-highway road carries 1,910 vehicles per day, 63% less than the average highway in the same area, which carries 5,109 vehicles per day. That average covers 471 non-highway road miles divided in 4,979 segments (average segment length 500 ft), together carrying 661,587 vehicle-miles traveled per day (≈241 million per year). Trucks constitute 8.1% of non-highway traffic.
Analytical insight
The concentration of trucks on non-highway roads is 49% lower than on highways. Non-highway congestion (8.5%) runs 30% lower than the state average, pointing to smoother local traffic flow. 62% of counties in Wisconsin see shorter overall travel times than Grant. 32% of counties in Wisconsin see lower average driver income among trip origins than Grant. The driver population here skews older than 4% of counties in Wisconsin.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and PM peak 3:00 PM–7:00 PM, with volumes reaching approximately 75% higher than the daily average.
Weekend traffic:
Weekend volumes run about 12% below weekday levels.
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +11% versus the annual average.
Lowest month:
January is the quietest month, with volumes -20% versus the annual average.
Analytical insight
In Grant County, Wisconsin, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is pronounced at +11% in high season.
Traffic Flow Profile Comparison
Metric
Grant
Wisconsin
Average
Difference
Traffic
2,304
3,802
-39.4%
Truck % (Total Traffic)
11.2%
10.2%
+9.9%
Truck % (Highway)
15.8%
14.7%
+7.4%
Avg. Travel Time
33.1 min
32.2 min
+3.0%
Frequently Asked Questions
The average daily traffic volume is calculated at 2,304 vehicles per day, providing a baseline for daily operations and site assessment.
Grant carries more highway trucks by raw volume than 32% of counties in Wisconsin, at roughly 807 per day.
Traffic volumes are typically 11% higher during June–August. Volumes drop to their lowest levels in January, averaging 1,848 vehicles per day - a 20% decrease from the annual average.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 3:00 PM and 7:00 PM in the evening - about 75% above the daily average.
Drivers on Grant roads have a median age of 45 years, and the median household income of the neighborhoods trips originate from averages $68,280 - useful context for retail siting and customer profiling.
Trucks account for approximately 11.2% of the total traffic mix across all road types, with a significantly higher concentration of 15.8% on highways.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
