This page delivers traffic analytics for Isle of Wight County, Virginia. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Isle of Wight County, Virginia among 335 road miles divided in 6,094 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 290 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
3,622
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.8%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
30.8 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
9.0%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.9 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$93,487
Our data indicates an estimated average traffic volume of 3,622 vehicles per day in Isle of Wight County, Virginia that results in 1,040,976 vehicle-miles traveled per day (≈380 million per year). The traffic stream is comprised of an average of 1 truck for every 13 vehicles. Typical time spent behind the wheel per trip is 30.8 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Virginia state averages: Isle of Wight sees 32% lower average daily traffic volume than the state average (3,622 vehicles per day against 5,349), suggesting less demand on each road - a critical factor for logistics and site planning. Network-wide, Isle of Wight accounts for about 0.5% of Virginia's statewide total, at 1,040,976 vehicle-miles traveled per day (≈380 million per year). The average trip takes 30.8 minutes, 3% lower than the state level. At 46% lower than the state level, the 9.0% congestion ratio signals smoother traffic flow - crucial for traffic control improvement and logistics planning. Isle of Wight carries more traffic than 52% of counties in Virginia. Its average travel time of 30.8 minutes is longer than 33% of counties in Virginia.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
10,924
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
8.3%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
32.8 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
15.0%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.1 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$96,501
A significant volume of traffic in Isle of Wight County, Virginia utilizes the highway network. The average highway carries 10,924 vehicles per day, 313% more than the average non-highway road in the same area, which carries 2,647 vehicles per day. That average covers 54 highway road miles divided in 718 segments (average segment length 395 ft), together carrying 610,829 vehicle-miles traveled per day (≈223 million per year). 50% of counties in Virginia move less traffic on their highways. Trucks constitute 8.3% of highway traffic.
Analytical insight
Highway truck concentration here runs 36% lower than the state average, at 8.3% - positioning Isle of Wight as a primarily local traffic hub. For logistics operators, this validates the importance of local access. By truck concentration, highways here outrank 15% of counties in Virginia. 38% of counties in Virginia see fewer highway trucks per day than Isle of Wight's roughly 909.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
2,647
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.1%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
30.6 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
8.2%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
50.5 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$89,745
The non-highway road network in Isle of Wight County, Virginia supports a substantial volume of traffic. The average non-highway road carries 2,647 vehicles per day, 76% less than the average highway in the same area, which carries 10,924 vehicles per day. That average covers 281 non-highway road miles divided in 5,376 segments (average segment length 276 ft), together carrying 430,147 vehicle-miles traveled per day (≈157 million per year). Trucks constitute 7.1% of non-highway traffic.
Analytical insight
The concentration of trucks on non-highway roads is 15% lower than on highways. At 48% lower than the state level, the non-highway congestion ratio of 8.2% signals easier movement on local roads. 33% of counties in Virginia see shorter overall travel times than Isle of Wight. Trip origins here have higher average income than 77% of counties in Virginia. Isle of Wight's median driver age is higher than 50% of counties in Virginia.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and PM peak 4:00 PM–6:00 PM, with volumes reaching approximately 82% higher than the daily average.
Weekend traffic:
Weekend volumes run about 27% below weekday levels.
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +6% versus the annual average.
Lowest month:
January is the quietest month, with volumes -9% versus the annual average.
Analytical insight
In Isle of Wight County, Virginia, the peak hour concentrates about 8% of the day's traffic, and seasonal swing is mild at +6% in high season.
Traffic Flow Profile Comparison
Metric
Isle of Wight
Virginia
Average
Difference
Traffic
3,622
5,349
-32.3%
Truck % (Total Traffic)
7.8%
9.6%
-18.6%
Truck % (Highway)
8.3%
13.1%
-36.5%
Avg. Travel Time
30.8 min
31.7 min
-2.6%
Frequently Asked Questions
The average daily traffic volume is calculated at 3,622 vehicles per day, providing a baseline for daily operations and site assessment.
Isle of Wight's average travel time of 30.8 minutes is longer than 33% of counties in Virginia.
Traffic volumes are typically 6% higher during June–August. Volumes drop to their lowest levels in January, averaging 3,313 vehicles per day - a 9% decrease from the annual average.
The average travel time for drivers is 30.8 minutes, offering a standard metric for commute and delivery route planning.
Drivers on Isle of Wight roads have a median age of 49 years, and the median household income of the neighborhoods trips originate from averages $93,487 - useful context for retail siting and customer profiling.
Approximately 28% of highway traffic and 7% of non-highway traffic consists of vehicles whose trip originates outside Isle of Wight County, Virginia. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 4:00 PM and 6:00 PM in the evening - about 82% above the daily average.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
