Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.

Get insights →
Traffic heat map of Pierce County, Nebraska: 156 miles of roads shaded from blue (light) to red (heavy traffic), busiest on Willow Street and NE 13

Pierce County, Nebraska Traffic Counts

Its busiest road, Willow Street, carries 6,910 vehicles a day, 3.7 times the average road. This page breaks down traffic in Pierce County, Nebraska across 156 miles of monitored roads split into 1,342 segments, using multi-sourced mobile and sensor data. It goes beyond raw counts to truck flow, congestion and who is driving, so site selection and route planning rest on evidence.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
Find my place
total traffic icon

Total Traffic Volume & Performance in Pierce County, Nebraska

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day1,889
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

10.1%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

36.1 min
Congestion ratio

The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.

8.7%
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

49.5 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$73,852

Our data shows 1,889 vehicles per day on the average road in Pierce County, Nebraska, and 268,849 vehicle-miles traveled per day (≈98.1 million per year) across its 156 miles of monitored roads. About 1 in 10 vehicles is a truck, in line with Nebraska (11.5%).

Congestion 50% below the Nebraska average

Pierce sees 47% lower average daily traffic volume than the state average (1,889 vehicles per day against 3,598), suggesting less demand on each road - lighter roads for freight, but less passing trade for roadside retail. Network-wide, Pierce accounts for about 0.5% of Nebraska's statewide total of vehicle-miles. Pierce carries more traffic than 66% of counties in Nebraska.

At 36.1 minutes, the average travel time is 9% higher than the state level. On travel time, Pierce runs longer than 53% of counties in Nebraska.

The congestion ratio of 8.7% is 50% lower, pointing to smoother traffic flow than the state level - free-flowing roads make scheduled deliveries highly predictable.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Pierce County, Nebraska

Trafficvehicles per day2,673
Trucks12.6%
Average travel time46.5 min
Congestion ratio8.6%
Drivers’ average age49.8 yrs
Drivers’ average income$74,561

Highways carry more than half of all travel in Pierce County, Nebraska (55% of vehicle-miles). The average highway carries 2,673 vehicles per day, 85% more than the average non-highway road in the same area, which carries 1,448 vehicles per day.

With 33% of the road miles (51 miles in 483 segments), highways punch above their length, carrying 148,878 vehicle-miles traveled per day (≈54.3 million per year).

58% of counties in Nebraska move less traffic on their highways.

Lower highway truck share than 68% of counties in Nebraska

At 12.6%, highway truck share is 28% lower than the state average. Highways here mostly serve passenger trips, so local access matters more than long-haul routing for logistics operators.

By truck concentration, highways here trail 68% of counties in Nebraska. Pierce's highway truck count is lower than 55% of counties in Nebraska, at roughly 337 trucks per day.

non-highway traffic icon

Non-highway Traffic in Pierce County, Nebraska

Trafficvehicles per day1,448
Trucks7.1%
Average travel time30.2 min
Congestion ratio8.8%
Drivers’ average age49.1 yrs
Drivers’ average income$73,250

Local roads carry a significant share of travel in Pierce County, Nebraska: 45% of all vehicle-miles. The average non-highway road carries 1,448 vehicles per day.

Spread over 105 miles and 859 segments, 67% of the road network, local roads carry a lighter load per mile: 119,971 vehicle-miles traveled per day (≈43.8 million per year). Trucks make up 7.1% of non-highway traffic, about 1 in 14 vehicles.

Local congestion 49% below the Nebraska average

The concentration of trucks on non-highway roads is 44% lower than on highways.

At 49% lower than the state level, the non-highway congestion ratio of 8.8% signals easier movement on local roads.

Trip origins here have higher average income than 68% of counties in Nebraska. The driver population here skews younger than 64% of counties in Nebraska.

Time-of-Day & Seasonal Patterns

peak hours icon
Peak Traffic Windows
Weekday peaks:
A long morning plateau from 7:00 AM to 12:00 PM and a long afternoon plateau from 3:00 PM to 7:00 PM, with volumes reaching approximately 72% higher than the daily average.
Weekend traffic:
Weekends are somewhat quieter: volumes run about 18% below weekday levels, the usual weekend dip.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +8% versus the annual average.
Lowest month:
January is the quietest month, with volumes -15% versus the annual average - the usual winter low.

Data Finding: Hourly & Seasonal Patterns

In Pierce County, Nebraska, the peak hour concentrates about 7% of the day's traffic, and there is a noticeable seasonal swing of +8% in high season.

Pierce County vs. Nebraska Traffic Comparison

Pierce County's biggest difference from the Nebraska average is its average daily traffic per road, 47% below it. Its highway truck share is also 28% below.

MetricPierce CountyNebraska averageDifference
Traffic1,8893,598-47.5%
Truck % (Total Traffic)10.1%11.5%-12.1%
Truck % (Highway)12.6%17.6%-28.4%
Avg. Travel Time36.1 min33.0 min+9.2%

How Pierce County compares

Pierce County against nearby counties

Pierce County tracks the 4 areas around it closely - no measure in this table sets it far apart from the areas immediately next to it, though it has the fourth busiest roads of the five.

Pierce County and the 4 nearest county-level areas by centroid distance, with the Nebraska average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Pierce County1,88910.1%268,84936.1 min8.7%
Madison County, Nebraska4,1197.2%779,41432.4 min7.4%
Antelope County, Nebraska1,3139.3%171,63945.5 minN/A
Wayne County, Nebraska2,4277.9%212,54135.0 minN/A
Stanton County, Nebraska1,9949.2%246,96533.0 minN/A
Nebraska average3,59811.5%N/A33.0 min17.5%

Pierce County ranked within Nebraska

Pierce County sits close to the Nebraska median on every measure below - no single figure sets it apart from the state as a whole.

Pierce County ranked among 93 county-level areas in Nebraska (1 = highest); measures without data in every county rank a smaller field, down to 61.
MeasurePierce CountyNebraska rank
Traffic volume (AADT)1,889#32 of 93
Highway vehicle-miles per day148,878#26 of 61
Truck share on highways12.6%#41 of 61
Highway trucks per day337#34 of 61
Average travel time36.1 min#44 of 93
Average driver income$73,852#30 of 93
Average driver age49.5 yrs#60 of 93

Busiest roads in Pierce County, Nebraska

Traffic concentrates on a few corridors: the three busiest roads average 5,962 vehicles a day, against 1,889 on the average road in Pierce County.

Willow Street leads with 6,910 vehicles a day, 411 of them trucks (5.9%). NE 81 carries the most trucks, 507 a day (12.1% of its traffic), although it ranks #4 for all traffic.

Trips using NE 81 are long: a median of 47.9 minutes against 36.1 county-wide, the mark of a through route.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1Willow StreetSecondary road · 6,910vehicles411trucks · 5.9%
Road class
Secondary road
Median trip time
27.1 min
Drivers’ median age
48.4 yrs
Drivers’ average income
$71,719

Willow Street carries 3.7 times the county average on its busiest stretch, where the median trip lasts 27.1 minutes.

2NE 13Secondary road · 6,158vehicles366trucks · 5.9%
Road class
Secondary road
Median trip time
26.3 min
Drivers’ median age
48.2 yrs
Drivers’ average income
$72,171

Trips on NE 13 are short, a median 26.3 minutes against 36.1 county-wide, so it mostly serves local errands and commutes.

3Lucas StreetSecondary road · 4,819vehicles268trucks · 5.6%
Road class
Secondary road
Median trip time
31.4 min
Drivers’ median age
50.0 yrs
Drivers’ average income
$72,771

At 2.6 times the county average, Lucas Street draws drivers from neighborhoods averaging $72,771 in household income.

4NE 81Trunk road · 4,203vehicles507trucks · 12.1%
Road class
Trunk road
Congestion ratio
8.6%
Median trip time
47.9 min
Drivers’ median age
49.4 yrs
Drivers’ average income
$75,496

The busiest stretch of NE 81 carries 2.2 times the county average; trucks are 12.1% of it, above the county-wide 10.1%.

5Main StreetSecondary road · 4,064vehicles308trucks · 7.6%
Road class
Secondary road
Congestion ratio
9.3%
Median trip time
29.8 min
Drivers’ median age
48.8 yrs
Drivers’ average income
$72,121

On its busiest stretch, Main Street carries 2.2 times the county average; trucks are 7.6% of it, below the county-wide 10.1%.

Ranked by trucks per day

Cars and light vehiclesTrucks
1NE 81Trunk road · #4 by traffic4,203vehicles507trucks · 12.1%
2Willow StreetSecondary road · #1 by traffic6,910vehicles411trucks · 5.9%
3NE 13Secondary road · #2 by traffic6,158vehicles366trucks · 5.9%
4Park AvenueTrunk road · 2,872vehicles324trucks · 11.3%
Road class
Trunk road
Median trip time
44.6 min
Drivers’ median age
51.8 yrs
Drivers’ average income
$66,862

Park Avenue carries 52% more than the county average at its busiest, 324 of them trucks (11.3%, above the county-wide 10.1%).

5Main StreetSecondary road · #5 by traffic4,064vehicles308trucks · 7.6%
How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

PierceDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
link arrow icon
Data current as of:
Q3 2026

Explore further

TrafficZoom platform

— street-level analytics and custom corridor reports.

Map AI

— demographics, housing and mobility data.

Counties near Pierce County

The same traffic breakdown for the areas closest to Pierce County, Nebraska.

Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.