This page delivers traffic analytics for Madison County, Nebraska. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Madison County, Nebraska among 270 road miles divided in 3,081 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 462 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
4,119
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.2%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
32.4 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
7.4%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
46.6 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$72,287
Our data indicates an estimated average traffic volume of 4,119 vehicles per day in Madison County, Nebraska that results in 779,414 vehicle-miles traveled per day (≈284 million per year). The traffic stream is comprised of an average of 1 truck for every 14 vehicles. Typical time spent behind the wheel per trip is 32.4 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Nebraska state averages: Madison sees 14% higher average daily traffic volume than the state average (4,119 vehicles per day against 3,598), suggesting more demand on each road - a critical factor for logistics and site planning. In total volume terms, its road network carries 779,414 vehicle-miles traveled per day (≈284 million per year), about 1.5% of Nebraska's statewide total. At 32.4 minutes, the average travel time is 2% lower than the state level. The congestion ratio of 7.4% is 58% lower, pointing to smoother traffic flow than the state level - crucial for traffic control improvement and logistics planning. Madison carries more traffic than 95% of counties in Nebraska. 17% of counties in Nebraska have a shorter average travel time than Madison's 32.4 minutes.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
8,884
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
10.3%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
35.8 min
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
46.6 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$70,628
A significant volume of traffic in Madison County, Nebraska utilizes the highway network. The average highway carries 8,884 vehicles per day, 148% more than the average non-highway road in the same area, which carries 3,576 vehicles per day. That average covers 57 highway road miles divided in 315 segments (average segment length 949 ft), together carrying 294,438 vehicle-miles traveled per day (≈107 million per year). 68% of counties in Nebraska move less traffic on their highways. Trucks constitute 10.3% of highway traffic.
Analytical insight
At 10.3%, highway truck share is 41% lower than the state average, marking Madison as a primarily local traffic hub - underscoring the importance of local access for logistics operators. Madison's highway truck share (10.3%) is higher than 10% of counties in Nebraska. Madison's highway truck count is higher than 63% of counties in Nebraska, at roughly 919 trucks per day.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
3,576
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
5.3%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
31.9 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
7.4%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
46.6 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$73,112
The non-highway road network in Madison County, Nebraska supports a substantial volume of traffic. The average non-highway road carries 3,576 vehicles per day, 60% less than the average highway in the same area, which carries 8,884 vehicles per day. That average covers 213 non-highway road miles divided in 2,766 segments (average segment length 407 ft), together carrying 484,976 vehicle-miles traveled per day (≈177 million per year). Trucks constitute 5.3% of non-highway traffic.
Analytical insight
The concentration of trucks on non-highway roads is 49% lower than on highways. The non-highway congestion ratio of 7.4% is 57% lower than the state level, suggesting more efficient local mobility than the state average. Madison's overall average travel time exceeds 17% of counties in Nebraska. Trip origins here have higher average income than 65% of counties in Nebraska. The driver population here skews older than 12% of counties in Nebraska.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and PM peak 3:00 PM–7:00 PM, with volumes reaching approximately 68% higher than the daily average.
Weekend traffic:
Weekend volumes run about 17% below weekday levels.
Seasonal Fluctuation
Busy season:
May–July is the high season, with volumes +9% versus the annual average.
Lowest month:
January is the quietest month, with volumes -19% versus the annual average.
Analytical insight
In Madison County, Nebraska, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is mild at +9% in high season.
Traffic Flow Profile Comparison
Metric
Madison
Nebraska
Average
Difference
Traffic
4,119
3,598
+14.5%
Truck % (Total Traffic)
7.2%
11.5%
-37.6%
Truck % (Highway)
10.3%
17.6%
-41.2%
Avg. Travel Time
32.4 min
33.0 min
-2.1%
Frequently Asked Questions
The average daily traffic volume is calculated at 4,119 vehicles per day, providing a baseline for daily operations and site assessment.
The driver population in Madison skews older than 12% of counties in Nebraska.
Approximately 20% of highway traffic and 13% of non-highway traffic consists of vehicles whose trip originates outside Madison County, Nebraska. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Traffic volumes are typically 9% higher during May–July. Volumes drop to their lowest levels in January, averaging 3,331 vehicles per day - a 19% decrease from the annual average.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 3:00 PM and 7:00 PM in the evening - about 68% above the daily average.
The average travel time for drivers is 32.4 minutes, offering a standard metric for commute and delivery route planning.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)