This page delivers traffic analytics for Richmond County, North Carolina. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Richmond County, North Carolina among 371 road miles divided in 3,540 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 553 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
3,822
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
10.6%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
38.7 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
11.2%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.1 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$53,164
Our data indicates an estimated average traffic volume of 3,822 vehicles per day in Richmond County, North Carolina that results in 1,389,855 vehicle-miles traveled per day (≈507 million per year). The traffic stream is comprised of an average of 1 truck for every 9 vehicles. Typical time spent behind the wheel per trip is 38.7 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the North Carolina state averages: Richmond sees 40% lower average daily traffic volume than the state average (3,822 vehicles per day against 6,332), suggesting less demand on each road - a critical factor for logistics and site planning. Network-wide, Richmond accounts for about 0.5% of North Carolina's statewide total, at 1,389,855 vehicle-miles traveled per day (≈507 million per year). At 38.7 minutes, the average travel time is 20% higher than the state level. Congestion runs 40% lower than the state level, at a ratio of 11.2% - smoother traffic flow - crucial for traffic control improvement and logistics planning. Richmond carries more traffic than 41% of counties in North Carolina. Its average travel time of 38.7 minutes is longer than 96% of counties in North Carolina.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
7,060
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
13.8%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
58.3 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
14.2%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.5 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$57,727
A significant volume of traffic in Richmond County, North Carolina utilizes the highway network. The average highway carries 7,060 vehicles per day, 123% more than the average non-highway road in the same area, which carries 3,161 vehicles per day. That average covers 121 highway road miles divided in 600 segments (average segment length 1,063 ft), together carrying 815,969 vehicle-miles traveled per day (≈298 million per year). Trucks constitute 13.8% of highway traffic.
Analytical insight
Highway truck concentration here runs 14% higher than the state average, at 13.8% - positioning Richmond as a significant freight corridor. For logistics operators, this validates the importance of highway access. 73% of counties in North Carolina see a lower highway truck share than Richmond's 13.8%. By raw truck volume, Richmond carries more highway trucks than 38% of counties in North Carolina.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
3,161
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
6.0%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
34.7 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
10.6%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
47.8 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$50,392
The non-highway road network in Richmond County, North Carolina supports a substantial volume of traffic. The average non-highway road carries 3,161 vehicles per day, 55% less than the average highway in the same area, which carries 7,060 vehicles per day. That average covers 250 non-highway road miles divided in 2,940 segments (average segment length 449 ft), together carrying 573,886 vehicle-miles traveled per day (≈209 million per year). Trucks constitute 6.0% of non-highway traffic.
Analytical insight
Compared to highways, non-highway routes see 57% fewer trucks by share. At 40% lower than the state level, the non-highway congestion ratio of 10.6% signals easier movement on local roads. 96% of counties in North Carolina see shorter overall travel times than Richmond. Trip origins here have higher average income than 10% of counties in North Carolina. Richmond's median driver age is higher than 35% of counties in North Carolina.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and PM peak 12:00 PM–7:00 PM, with volumes reaching approximately 66% higher than the daily average.
Weekend traffic:
Weekend volumes run about 15% above weekday levels.
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +21% versus the annual average.
Lowest month:
January is the quietest month, with volumes -25% versus the annual average.
Analytical insight
In Richmond County, North Carolina, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is pronounced at +21% in high season.
Traffic Flow Profile Comparison
Metric
Richmond
North Carolina
Average
Difference
Traffic
3,822
6,332
-39.6%
Truck % (Total Traffic)
10.6%
8.7%
+21.2%
Truck % (Highway)
13.8%
12.1%
+14.5%
Avg. Travel Time
38.7 min
32.3 min
+19.8%
Frequently Asked Questions
The average daily traffic volume is calculated at 3,822 vehicles per day, providing a baseline for daily operations and site assessment.
Richmond's average travel time of 38.7 minutes is longer than 96% of counties in North Carolina.
Traffic volumes are typically 21% higher during June–August. Volumes drop to their lowest levels in January, averaging 2,860 vehicles per day - a 25% decrease from the annual average.
Drivers on Richmond roads have a median age of 48 years, and the median household income of the neighborhoods trips originate from averages $53,164 - useful context for retail siting and customer profiling.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 12:00 PM and 7:00 PM in the evening - about 66% above the daily average.
Trucks account for approximately 10.6% of the total traffic mix across all road types, with a significantly higher concentration of 13.8% on highways.
The average travel time for drivers is 38.7 minutes, offering a standard metric for commute and delivery route planning.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
