This page delivers traffic analytics for Marshall County, Mississippi. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Marshall County, Mississippi among 397 road miles divided in 5,011 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 419 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
2,719
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
17.7%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
31.7 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
7.9%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
45.9 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$67,847
Our data indicates an estimated average traffic volume of 2,719 vehicles per day in Marshall County, Mississippi that results in 1,907,492 vehicle-miles traveled per day (≈696 million per year). The traffic stream is comprised of an average of 1 truck for every 6 vehicles. Typical time spent behind the wheel per trip is 31.7 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Mississippi state averages: At 2,719 vehicles per day, the average monitored road in Marshall carries 49% less traffic than the state average of 5,319 vehicles per day - a critical factor for logistics and site planning. Network-wide, Marshall accounts for about 1.9% of Mississippi's statewide total, at 1,907,492 vehicle-miles traveled per day (≈696 million per year). The average trip takes 31.7 minutes, 3% higher than the state level. The congestion ratio of 7.9% is 48% lower, pointing to smoother traffic flow than the state level - crucial for traffic control improvement and logistics planning. By volume, Marshall's 2,719 vehicles per day outpaces 38% of counties in Mississippi. On travel time, Marshall runs longer than 52% of counties in Mississippi.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
7,156
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
20.4%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
46.7 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
16.0%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
45.7 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$71,712
A significant volume of traffic in Marshall County, Mississippi utilizes the highway network. The average highway carries 7,156 vehicles per day, 238% more than the average non-highway road in the same area, which carries 2,116 vehicles per day. That average covers 162 highway road miles divided in 599 segments (average segment length 1,424 ft), together carrying 1,509,165 vehicle-miles traveled per day (≈551 million per year). By highway travel volume, Marshall outranks 92% of counties in Mississippi. Trucks constitute 20.4% of highway traffic.
Analytical insight
The concentration of trucks on highways (20.4%) is 29% higher than the state average for similar road classifications. This indicates Marshall serves as a significant freight corridor. For logistics operators, this validates the importance of highway access. 88% of counties in Mississippi see a lower highway truck share than Marshall's 20.4%. 82% of counties in Mississippi see fewer highway trucks per day than Marshall's roughly 1,463.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
2,116
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.4%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
29.7 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
6.8%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
46.6 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$57,854
The non-highway road network in Marshall County, Mississippi supports a substantial volume of traffic. The average non-highway road carries 2,116 vehicles per day, 70% less than the average highway in the same area, which carries 7,156 vehicles per day. That average covers 236 non-highway road miles divided in 4,412 segments (average segment length 282 ft), together carrying 398,327 vehicle-miles traveled per day (≈145 million per year). Trucks constitute 7.4% of non-highway traffic.
Analytical insight
The concentration of trucks on non-highway roads is 64% lower than on highways. Non-highway congestion (6.8%) runs 55% lower than the state average, pointing to smoother local traffic flow. 52% of counties in Mississippi see shorter overall travel times than Marshall. Trip origins here have higher average income than 86% of counties in Mississippi. 44% of counties in Mississippi have a younger driver population than Marshall.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and PM peak 3:00 PM–7:00 PM, with volumes reaching approximately 75% higher than the daily average.
Weekend traffic:
Weekend volumes run about 15% below weekday levels.
Seasonal Fluctuation
Busy season:
May–July is the high season, with volumes +4% versus the annual average.
Lowest month:
January is the quietest month, with volumes -11% versus the annual average.
Analytical insight
In Marshall County, Mississippi, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is mild at +4% in high season.
Traffic Flow Profile Comparison
Metric
Marshall
Mississippi
Average
Difference
Traffic
2,719
5,319
-48.9%
Truck % (Total Traffic)
17.7%
11.1%
+59.9%
Truck % (Highway)
20.4%
15.9%
+28.7%
Avg. Travel Time
31.7 min
30.7 min
+3.3%
Frequently Asked Questions
The average daily traffic volume is calculated at 2,719 vehicles per day, providing a baseline for daily operations and site assessment.
Marshall carries more highway trucks by raw volume than 82% of counties in Mississippi, at roughly 1,463 per day.
Approximately 58% of highway traffic and 16% of non-highway traffic consists of vehicles whose trip originates outside Marshall County, Mississippi. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Trucks account for approximately 17.7% of the total traffic mix across all road types, with a significantly higher concentration of 20.4% on highways.
Traffic volumes are typically 4% higher during May–July. Volumes drop to their lowest levels in January, averaging 2,427 vehicles per day - a 11% decrease from the annual average.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 3:00 PM and 7:00 PM in the evening - about 75% above the daily average.
The average travel time for drivers is 31.7 minutes, offering a standard metric for commute and delivery route planning.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
