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Traffic heat map of Benton County, Mississippi: 161 miles of roads shaded from blue (light) to red (heavy traffic), busiest on I 22 and US 72

Benton County, Mississippi Traffic Counts

Traffic analytics for Benton County, Mississippi, calculated from real-world mobile and sensor networks on 1,093 road segments (161 road miles, about 780 ft each). About 1 in 6 vehicles here is a truck, against 1 in 9 across Mississippi. Use the figures below to move from assumptions to certainty on retail locations, logistics and road planning.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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Total Traffic Volume & Performance in Benton County, Mississippi

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day1,758
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

16.8%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

34.3 min
Congestion ratio

The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.

4.7%
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

48.3 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$55,869

The average monitored road in Benton County, Mississippi carries 1,758 vehicles per day. Across its 161 miles of monitored roads, that adds up to 468,281 vehicle-miles traveled per day (≈171 million per year). Freight weighs heavily here: trucks are 16.8% of traffic, against 11.1% across Mississippi.

Congestion 69% below the Mississippi average

Benton's average daily traffic volume is 67% lower than the state average - 1,758 vehicles per day against 5,319 - suggesting less traffic load per road - quiet roads that suit freight movement more than drive-by retail. Network-wide, Benton accounts for about 0.5% of Mississippi's statewide total of vehicle-miles. Benton carries less traffic than 84% of counties in Mississippi.

At 34.3 minutes, the average travel time is 12% higher than the state level. Its average travel time of 34.3 minutes is longer than 81% of counties in Mississippi.

At 69% lower than the state level, the 4.7% congestion ratio signals smoother traffic flow - free-flowing roads make scheduled deliveries highly predictable.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Benton County, Mississippi

Trafficvehicles per day4,620
Trucks19.5%
Average travel time56.4 min
Congestion ratio9.7%
Drivers’ average age48.3 yrs
Drivers’ average income$61,283

Highways carry most of the traffic in Benton County, Mississippi: 75% of all vehicle-miles. The average highway carries 4,620 vehicles per day, 279% more than the average non-highway road in the same area, which carries 1,220 vehicles per day.

With 37% of the road miles (59 miles in 173 segments), highways punch above their length, carrying 349,184 vehicle-miles traveled per day (≈127 million per year).

Higher highway truck share than 86% of counties in Mississippi

Highway truck concentration here runs 23% higher than the state average, at 19.5%. Highways here lean toward freight, so highway access is a real asset for logistics operators.

Benton's highway truck share (19.5%) is higher than 86% of counties in Mississippi. Benton's highway truck count is higher than 56% of counties in Mississippi, at roughly 900 trucks per day.

non-highway traffic icon

Non-highway Traffic in Benton County, Mississippi

Trafficvehicles per day1,220
Trucks8.9%
Average travel time30.1 min
Congestion ratio3.7%
Drivers’ average age48.1 yrs
Drivers’ average income$48,941

At 25% of vehicle-miles, local roads carry a smaller share of the traffic in Benton County, Mississippi than highways. The average non-highway road carries 1,220 vehicles per day.

Spread over 102 miles and 920 segments, 63% of the road network, local roads carry a lighter load per mile: 119,097 vehicle-miles traveled per day (≈43.5 million per year). Trucks make up 8.9% of non-highway traffic, about 1 in 11 vehicles.

Local congestion 75% below the Mississippi average

The concentration of trucks on non-highway roads is 54% lower than on highways.

Non-highway congestion (3.7%) runs 75% lower than the state average, pointing to smoother local traffic flow.

Trip origins here have higher average income than 54% of counties in Mississippi. The driver population here skews older than 84% of counties in Mississippi.

Time-of-Day & Seasonal Patterns

peak hours icon
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and a long afternoon plateau from 3:00 PM to 7:00 PM, with volumes reaching approximately 69% higher than the daily average.
Weekend traffic:
Weekends are much quieter: volumes run about 25% below weekday levels, the signature of a commute-driven road network.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
March–May is the high season, with volumes +5% versus the annual average.
Lowest month:
July is the quietest month, with volumes -14% versus the annual average - an unusual summer low, when most places are at their busiest.

Data Finding: Hourly & Seasonal Patterns

In Benton County, Mississippi, the peak hour concentrates about 7% of the day's traffic, and there is a noticeable seasonal swing of +5% in high season.

Benton County vs. Mississippi Traffic Comparison

Of the four measures, average daily traffic per road differs most: Benton County runs 67% below the Mississippi average. Its truck share, by contrast, is 52% above.

MetricBenton CountyMississippi averageDifference
Traffic1,7585,319-66.9%
Truck % (Total Traffic)16.8%11.1%+51.5%
Truck % (Highway)19.5%15.9%+22.5%
Avg. Travel Time34.3 min30.7 min+11.6%

How Benton County compares

Benton County is the least congested of its nearby counties

Compared with its 4 closest neighbours, Benton County is 57.1% less congested and carries 49.2% less traffic on a typical road; it has the quietest roads of the five. Less traffic and more room for it - the roads here run both quieter and freer than the areas around them.

Benton County and the 4 nearest county-level areas by centroid distance, with the Mississippi average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Benton County1,75816.8%468,28134.3 min4.7%
Tippah County, Mississippi3,0969.6%485,28230.6 min10.4%
Marshall County, Mississippi2,71917.7%1,907,49231.7 min7.9%
Union County, Mississippi5,86612.7%1,429,19529.6 min18.8%
Hardeman County, Tennessee2,1569.9%511,23134.5 min6.5%
Mississippi average5,31911.1%N/A30.7 min15.2%

Benton County ranked within Mississippi

Benton County sits in the top quarter of the Mississippi field on truck share on highways, at #12 of 78.

Benton County ranked among 82 county-level areas in Mississippi (1 = highest); measures without data in every county rank a smaller field, down to 78.
MeasureBenton CountyMississippi rank
Traffic volume (AADT)1,758#69 of 82
Highway vehicle-miles per day349,184#46 of 78
Truck share on highways19.5%#12 of 78
Highway trucks per day900#35 of 78
Average travel time34.3 min#16 of 82
Average driver income$55,869#38 of 82
Average driver age48.3 yrs#14 of 82

The two ends of this table sit far apart: #12 of 78 on truck share on highways, against #69 of 82 on average daily traffic volume.

Busiest roads in Benton County, Mississippi

On their busiest stretches, the three busiest roads in Benton County carry 8,887 vehicles a day on average, 5.1 times the typical road in the county (1,758).

I 22 leads with 14,330 vehicles a day, 3,484 of them trucks (24.3%). That is 64% more than the next road, US 72 (8,745). It also carries the most trucks.

Trips using I 22 are long: a median of 59.8 minutes against 34.3 county-wide, the mark of a through route.

Ripley Avenue is busy with cars rather than freight: only 6.2% of its traffic is trucks, against 16.8% county-wide.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1I 22Motorway · 14,330vehicles3,484trucks · 24.3%
Road class
Motorway
Median trip time
59.8 min
Drivers’ median age
45.8 yrs
Drivers’ average income
$65,313

I 22 carries 8.1 times the county average at its busiest, 3,484 of them trucks (24.3%, above the county-wide 16.8%).

2US 72Trunk road · 8,745vehicles1,240trucks · 14.2%
Road class
Trunk road
Congestion ratio
9.7%
Median trip time
55.6 min
Drivers’ median age
49.5 yrs
Drivers’ average income
$53,311

US 72 carries through traffic: the median trip using it lasts 55.6 minutes, against 34.3 for the county.

3Ripley AvenueSecondary road · 3,587vehicles221trucks · 6.2%
Road class
Secondary road
Median trip time
25.1 min
Drivers’ median age
47.6 yrs
Drivers’ average income
$52,620

Ripley Avenue carries 2.0 times the county average at its busiest, 221 of them trucks (6.2%, below the county-wide 16.8%).

4Ripley StreetSecondary road · 2,505vehicles162trucks · 6.5%
Road class
Secondary road
Median trip time
24.0 min
Drivers’ median age
47.2 yrs
Drivers’ average income
$54,074

At 42% more than the county average, Ripley Street draws drivers from neighborhoods averaging $54,074 in household income.

5MS 4 / MS 5Primary road · 2,099vehicles184trucks · 8.8%
Road class
Primary road
Median trip time
21.0 min
Drivers’ median age
50.0 yrs
Drivers’ average income
$48,090

Trips on MS 4 / MS 5 are short, a median 21.0 minutes against 34.3 county-wide, so it mostly serves local errands and commutes.

Ranked by trucks per day

Cars and light vehiclesTrucks
1I 22Motorway · #1 by traffic14,330vehicles3,484trucks · 24.3%
2US 72Trunk road · #2 by traffic8,745vehicles1,240trucks · 14.2%
3MS 7Primary road · 1,798vehicles272trucks · 15.1%
Road class
Primary road
Congestion ratio
3.9%
Median trip time
47.9 min
Drivers’ median age
46.6 yrs
Drivers’ average income
$48,727

Even at its busiest, MS 7 carries about the same as the county average; trucks are 15.1% of it, below the county-wide 16.8%.

4Ripley AvenueSecondary road · #3 by traffic3,587vehicles221trucks · 6.2%
5MS 4 / MS 5Primary road · #5 by traffic2,099vehicles184trucks · 8.8%
How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

BentonDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near Benton County

The same traffic breakdown for the areas closest to Benton County, Mississippi.

Need segment-level traffic data?

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