This page delivers traffic analytics for Benton County, Mississippi. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Benton County, Mississippi among 161 road miles divided in 1,093 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 780 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
1,758
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
16.8%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
34.3 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
4.7%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.3 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$55,869
Our data indicates an estimated average traffic volume of 1,758 vehicles per day in Benton County, Mississippi that results in 468,281 vehicle-miles traveled per day (≈171 million per year). The traffic stream is comprised of an average of 1 truck for every 6 vehicles. Typical time spent behind the wheel per trip is 34.3 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Mississippi state averages: Benton sees 67% lower average daily traffic volume than the state average (1,758 vehicles per day against 5,319), suggesting less demand on each road - a critical factor for logistics and site planning. Across the whole network that adds up to 468,281 vehicle-miles traveled per day (≈171 million per year), roughly 0.5% of Mississippi's statewide total. Journey times run 12% higher than the state level, at 34.3 minutes on average. At 69% lower than the state level, the 4.7% congestion ratio signals smoother traffic flow - crucial for traffic control improvement and logistics planning. Benton carries more traffic than 16% of counties in Mississippi. 81% of counties in Mississippi have a shorter average travel time than Benton's 34.3 minutes.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
4,620
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
19.5%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
56.4 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
9.7%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.3 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$61,283
A significant volume of traffic in Benton County, Mississippi utilizes the highway network. The average highway carries 4,620 vehicles per day, 279% more than the average non-highway road in the same area, which carries 1,220 vehicles per day. That average covers 59 highway road miles divided in 173 segments (average segment length 1,806 ft), together carrying 349,184 vehicle-miles traveled per day (≈127 million per year). Trucks constitute 19.5% of highway traffic.
Analytical insight
Highway truck concentration here runs 23% higher than the state average, at 19.5% - positioning Benton as a significant freight corridor. For logistics operators, this validates the importance of highway access. By truck concentration, highways here outrank 86% of counties in Mississippi. 56% of counties in Mississippi see fewer highway trucks per day than Benton's roughly 900.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
1,220
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
8.9%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
30.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
3.7%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.1 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$48,941
The non-highway road network in Benton County, Mississippi supports a substantial volume of traffic. The average non-highway road carries 1,220 vehicles per day, 74% less than the average highway in the same area, which carries 4,620 vehicles per day. That average covers 102 non-highway road miles divided in 920 segments (average segment length 587 ft), together carrying 119,097 vehicle-miles traveled per day (≈43.5 million per year). Trucks constitute 8.9% of non-highway traffic.
Analytical insight
Non-highway roads carry a truck concentration that's 54% lower than the highway network. Non-highway congestion (3.7%) runs 75% lower than the state average, pointing to smoother local traffic flow. 81% of counties in Mississippi see shorter overall travel times than Benton. Trip origins here have higher average income than 54% of counties in Mississippi. Benton's median driver age is higher than 84% of counties in Mississippi.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and PM peak 3:00 PM–7:00 PM, with volumes reaching approximately 69% higher than the daily average.
Weekend traffic:
Weekend volumes run about 25% below weekday levels.
Seasonal Fluctuation
Busy season:
March–May is the high season, with volumes +5% versus the annual average.
Lowest month:
July is the quietest month, with volumes -14% versus the annual average.
Analytical insight
In Benton County, Mississippi, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is mild at +5% in high season.
Traffic Flow Profile Comparison
Metric
Benton
Mississippi
Average
Difference
Traffic
1,758
5,319
-66.9%
Truck % (Total Traffic)
16.8%
11.1%
+51.5%
Truck % (Highway)
19.5%
15.9%
+22.5%
Avg. Travel Time
34.3 min
30.7 min
+11.6%
Frequently Asked Questions
The average daily traffic volume is calculated at 1,758 vehicles per day, providing a baseline for daily operations and site assessment.
The driver population in Benton skews older than 84% of counties in Mississippi.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 3:00 PM and 7:00 PM in the evening - about 69% above the daily average.
The average travel time for drivers is 34.3 minutes, offering a standard metric for commute and delivery route planning.
Traffic volumes are typically 5% higher during March–May. Volumes drop to their lowest levels in July, averaging 1,520 vehicles per day - a 14% decrease from the annual average.
Trucks account for approximately 16.8% of the total traffic mix across all road types, with a significantly higher concentration of 19.5% on highways.
Approximately 68% of highway traffic and 31% of non-highway traffic consists of vehicles whose trip originates outside Benton County, Mississippi. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Drivers on Benton roads have a median age of 48 years, and the median household income of the neighborhoods trips originate from averages $55,869 - useful context for retail siting and customer profiling.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)