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Traffic heat map of Sully County, South Dakota: 71 miles of roads shaded from blue (light) to red (heavy traffic), busiest on US 83 and Ash Avenue

Sully County, South Dakota Traffic Counts

Traffic analytics for Sully County, South Dakota, calculated from real-world mobile and sensor networks on 174 road segments (71 road miles, about 2,164 ft each). The average road here carries 697 vehicles a day, 78% less than the South Dakota average of 3,156. Use the figures below to move from assumptions to certainty on retail locations, logistics and road planning.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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total traffic icon

Total Traffic Volume & Performance in Sully County, South Dakota

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day697
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

13.4%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

35.8 min
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

53.3 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$73,113

Our data shows 697 vehicles per day on the average road in Sully County, South Dakota, and 50,791 vehicle-miles traveled per day (≈18.5 million per year) across its 71 miles of monitored roads. Trucks are 13.4% of traffic, more than the 10.3% across South Dakota.

Traffic 78% below the South Dakota average

At 697 vehicles per day, the average monitored road in Sully carries 78% less traffic than the state average of 3,156, suggesting less demand on each road - quiet roads that suit freight movement more than drive-by retail. Network-wide, Sully accounts for about 0.2% of South Dakota's statewide total of vehicle-miles. 82% of counties in South Dakota see more traffic than Sully's 697 vehicles per day.

At 35.8 minutes, the average travel time is 10% higher than the state level. Its average travel time of 35.8 minutes is shorter than 52% of counties in South Dakota.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Sully County, South Dakota

Trafficvehicles per day1,536
Trucks14.9%
Average travel time49.7 min
Drivers’ average age53.0 yrs
Drivers’ average income$72,232

Most travel in Sully County, South Dakota happens on highways, 76% of all vehicle-miles. The average highway carries 1,536 vehicles per day, 289% more than the average non-highway road in the same area, which carries 395 vehicles per day.

Highways make up 36% of the monitored road miles (26 miles, 46 segments), so they carry more than their share: 38,689 vehicle-miles traveled per day (≈14.1 million per year).

Fewer highway trucks than 75% of counties in South Dakota

The concentration of trucks on highways (14.9%) is 9% higher than the state average for similar road classifications. The highway traffic mix is typical for South Dakota: neither freight- nor commuter-dominated.

Sully's highway truck share (14.9%) is higher than 58% of counties in South Dakota. By raw truck volume, Sully carries fewer highway trucks than 75% of counties in South Dakota.

non-highway traffic icon

Non-highway Traffic in Sully County, South Dakota

Trafficvehicles per day395
Trucks8.8%
Average travel time30.8 min
Drivers’ average age54.3 yrs
Drivers’ average income$74,383

At 24% of vehicle-miles, local roads carry a smaller share of the traffic in Sully County, South Dakota than highways. A typical local road sees 395 vehicles per day.

Local roads make up 64% of the monitored road miles (46 miles in 128 segments) but carry less than their share of travel: 12,101 vehicle-miles traveled per day (≈4.4 million per year). The truck share on non-highway roads is 8.8%.

Older drivers than 78% of counties in South Dakota

The concentration of trucks on non-highway roads is 40% lower than on highways.

Sully's average driver income is higher than 57% of counties in South Dakota. Sully's median driver age is higher than 78% of counties in South Dakota.

Time-of-Day & Seasonal Patterns

peak hours icon
Peak Traffic Windows
Weekday peaks:
A long morning plateau from 8:00 AM to 12:00 PM and PM peak 12:00 PM–2:00 PM, with volumes reaching approximately 59% higher than the daily average.
Weekend traffic:
Weekends are much quieter: volumes run about 25% below weekday levels, the signature of a commute-driven road network.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +16% versus the annual average.
Lowest month:
March is the quietest month, with volumes -22% versus the annual average.

Data Finding: Hourly & Seasonal Patterns

In Sully County, South Dakota, the peak hour concentrates about 7% of the day's traffic, and there is a strong seasonal swing of +16% in high season.

Sully County vs. South Dakota Traffic Comparison

The average daily traffic per road sets Sully County apart: 78% below the South Dakota average. Its truck share, by contrast, is 31% above.

MetricSully CountySouth Dakota averageDifference
Traffic6973,156-77.9%
Truck % (Total Traffic)13.4%10.3%+30.7%
Truck % (Highway)14.9%13.6%+9.5%
Avg. Travel Time35.8 min32.5 min+10.4%

How Sully County compares

Sully County moves the least traffic of its nearby counties

Against the 4 nearest areas, Sully County carries 69.1% less traffic on a typical road and moves 34.7% of the total daily travel; it has the fourth busiest roads of the five. Smaller and quieter on both counts: a shorter network than the areas around it, carrying lighter traffic across it.

Sully County and the 4 nearest county-level areas by centroid distance, with the South Dakota average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Sully County69713.4%50,79135.8 minN/A
Potter County, South Dakota63112.4%62,43835.0 minN/A
Hughes County, South Dakota5,1037.7%301,16231.3 minN/A
Hyde County, South Dakota96111.3%62,58935.6 minN/A
Stanley County, South Dakota2,32312.2%159,78440.2 minN/A
South Dakota average3,15610.3%N/A32.5 min12.9%

Sully County ranked within South Dakota

Sully County sits in the bottom quarter of the South Dakota field on highway travel volume, at #41 of 49.

Sully County ranked among 66 county-level areas in South Dakota (1 = highest); measures without data in every county rank a smaller field, down to 49.
MeasureSully CountySouth Dakota rank
Traffic volume (AADT)697#54 of 66
Highway vehicle-miles per day38,689#41 of 49
Truck share on highways14.9%#21 of 49
Highway trucks per day228#37 of 49
Average travel time35.8 min#35 of 66
Average driver income$73,113#29 of 66
Average driver age53.3 yrs#15 of 66

The two ends of this table sit far apart: #15 of 66 on average driver age, against #41 of 49 on highway travel volume.

Busiest roads in Sully County, South Dakota

The three busiest roads in Sully County average 959 vehicles a day, 38% more than the county average of 697 across all its monitored roads.

US 83 leads with 1,512 vehicles a day, 225 of them trucks (14.9%). No other road comes close: Ash Avenue, in second place, carries 1,007. It tops the truck ranking too, with the most trucks.

Ash Street is a local road at heart: the median trip using it lasts 18.6 minutes, against 35.8 for the county.

Trucks make up 22.7% of traffic on Ash Street, against 13.4% across all roads in the county.

Few trucks use Ash Avenue: 5.2% of its traffic, under half the county's 13.4%.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1US 83Trunk road · 1,512vehicles225trucks · 14.9%
Road class
Trunk road
Median trip time
49.7 min
Drivers’ median age
53.0 yrs
Drivers’ average income
$72,232

Drivers on US 83 are on long journeys, a median 49.7 minutes against 35.8 county-wide: a through route more than a local street.

2Ash AvenueTertiary road · 1,007vehicles52trucks · 5.2%
Road class
Tertiary road
Median trip time
29.9 min
Drivers’ median age
55.3 yrs
Drivers’ average income
$71,866

Ash Avenue peaks at 1,007 vehicles a day, 45% more than the county average; trucks are 5.2% of it, below the county-wide 13.4%.

3196th StreetTertiary road · 357vehicles23trucks · 6.3%
Road class
Tertiary road
Median trip time
27.2 min
Drivers’ median age
51.0 yrs
Drivers’ average income
$81,612

196th Street is a quieter road: its busiest stretch carries 49% less than the county average; trucks are 6.3% of it, below the county-wide 13.4%.

4Lewis and Clark TrailSecondary road · 301vehicles26trucks · 8.8%
Road class
Secondary road
Median trip time
45.2 min
Drivers’ median age
51.6 yrs
Drivers’ average income
$76,849

Even at its busiest, Lewis and Clark Trail carries 57% less than the county average; trucks are 8.8% of it, below the county-wide 13.4%.

5Cow Creek RoadTertiary road · 278vehicles17trucks · 6.1%
Road class
Tertiary road
Median trip time
48.8 min
Drivers’ median age
50.9 yrs
Drivers’ average income
$86,018

Cow Creek Road carries through traffic: the median trip using it lasts 48.8 minutes, against 35.8 for the county.

Ranked by trucks per day

Cars and light vehiclesTrucks
1US 83Trunk road · #1 by traffic1,512vehicles225trucks · 14.9%
2Ash AvenueTertiary road · #2 by traffic1,007vehicles52trucks · 5.2%
3Ash StreetTertiary road · 122vehicles28trucks · 22.7%
Road class
Tertiary road
Median trip time
18.6 min
Drivers’ median age
55.3 yrs
Drivers’ average income
$68,295

Ash Street is a quieter road: its busiest stretch carries 82% less than the county average; trucks are 22.7% of it, above the county-wide 13.4%.

4Lewis and Clark TrailSecondary road · #4 by traffic301vehicles26trucks · 8.8%
5196th StreetTertiary road · #3 by traffic357vehicles23trucks · 6.3%
How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

SullyDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near Sully County

The same traffic breakdown for the areas closest to Sully County, South Dakota.

Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.