This page delivers traffic analytics for Franklin County, Arkansas. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Franklin County, Arkansas among 269 road miles divided in 1,800 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 788 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
3,273
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
17.7%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
33.3 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
12.6%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.1 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$53,648
Our data indicates an estimated average traffic volume of 3,273 vehicles per day in Franklin County, Arkansas that results in 850,954 vehicle-miles traveled per day (≈311 million per year). The traffic stream is comprised of an average of 1 truck for every 6 vehicles. Typical time spent behind the wheel per trip is 33.3 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Arkansas state averages: At 3,273 vehicles per day, the average monitored road in Franklin carries 34% less traffic than the state average of 4,932 vehicles per day - a critical factor for logistics and site planning. Network-wide, Franklin accounts for about 1.0% of Arkansas's statewide total, at 850,954 vehicle-miles traveled per day (≈311 million per year). Journey times run 5% higher than the state level, at 33.3 minutes on average. At 1% lower than the state level, the 12.6% congestion ratio signals smoother traffic flow - crucial for traffic control improvement and logistics planning. By volume, Franklin's 3,273 vehicles per day outpaces 70% of counties in Arkansas. Its average travel time of 33.3 minutes is longer than 59% of counties in Arkansas.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
11,030
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
24.1%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
60.2 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
23.4%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
44.8 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$56,043
A significant volume of traffic in Franklin County, Arkansas utilizes the highway network. The average highway carries 11,030 vehicles per day, 264% more than the average non-highway road in the same area, which carries 3,033 vehicles per day. That average covers 45 highway road miles divided in 54 segments (average segment length 4,406 ft), together carrying 520,783 vehicle-miles traveled per day (≈190 million per year). By highway travel volume, Franklin outranks 59% of counties in Arkansas. Trucks constitute 24.1% of highway traffic.
Analytical insight
At 24.1%, highway truck share is 41% higher than the state average, marking Franklin as a significant freight corridor - underscoring the importance of highway access for logistics operators. 87% of counties in Arkansas see a lower highway truck share than Franklin's 24.1%. By raw truck volume, Franklin carries more highway trucks than 81% of counties in Arkansas.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
3,033
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.5%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
32.5 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
12.2%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
49.7 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$52,308
The non-highway road network in Franklin County, Arkansas supports a substantial volume of traffic. The average non-highway road carries 3,033 vehicles per day, 73% less than the average highway in the same area, which carries 11,030 vehicles per day. That average covers 224 non-highway road miles divided in 1,746 segments (average segment length 676 ft), together carrying 330,171 vehicle-miles traveled per day (≈121 million per year). Trucks constitute 7.5% of non-highway traffic.
Analytical insight
The concentration of trucks on non-highway roads is 69% lower than on highways. Non-highway congestion (12.2%) runs 1% lower than the state average, pointing to smoother local traffic flow. Franklin's overall average travel time exceeds 59% of counties in Arkansas. Trip origins here have higher average income than 36% of counties in Arkansas. 55% of counties in Arkansas have a younger driver population than Franklin.
Time-of-Day & Seasonal Patterns
Analytical insight
In Franklin County, Arkansas, the peak hour concentrates about 7% of the day's traffic.
Traffic Flow Profile Comparison
Metric
Franklin
Arkansas
Average
Difference
Traffic
3,273
4,932
-33.6%
Truck % (Total Traffic)
17.7%
11.6%
+52.3%
Truck % (Highway)
24.1%
17.1%
+41.1%
Avg. Travel Time
33.3 min
31.6 min
+5.2%
Frequently Asked Questions
The average daily traffic volume is calculated at 3,273 vehicles per day, providing a baseline for daily operations and site assessment.
Franklin carries more traffic than 70% of counties in Arkansas, averaging 3,273 vehicles per day.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 3:00 PM and 6:00 PM in the evening - about 73% above the daily average.
The average travel time for drivers is 33.3 minutes, offering a standard metric for commute and delivery route planning.
Approximately 69% of highway traffic and 28% of non-highway traffic consists of vehicles whose trip originates outside Franklin County, Arkansas. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
