Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.

Get insights →
Traffic heat map of Medina County, Texas: 412 miles of roads shaded from blue (light) to red (heavy traffic), busiest on Purple Heart Trail and US 90

Medina County, Texas Traffic Counts

Our Medina County, Texas traffic data covers 5,976 road segments over 412 road miles, with an average segment of just 364 ft. Its busiest road, Purple Heart Trail, carries 28,832 vehicles a day, 7.8 times the average road. Whether you are evaluating a new retail location, planning routes or assessing infrastructure, these numbers replace guesswork.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
Find my place
total traffic icon

Total Traffic Volume & Performance in Medina County, Texas

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day3,681
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

12.6%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

31.1 min
Congestion ratio

The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.

8.9%
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

40.9 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$77,839

The average monitored road in Medina County, Texas carries 3,681 vehicles per day. Across its 412 miles of monitored roads, that adds up to 1,585,883 vehicle-miles traveled per day (≈579 million per year). Trucks are 12.6% of traffic, more than the 9.8% across Texas.

Shorter trips than 87% of counties in Texas

Medina's average daily traffic volume is 47% lower than the state average - 3,681 vehicles per day against 6,895 - suggesting less traffic load per road - less drive-by exposure for retail, but easier access for deliveries. In total volume terms, its road network carries about 0.2% of Texas's statewide total of vehicle-miles. Medina carries more traffic than 62% of counties in Texas.

The average trip takes 31.1 minutes, on par with the state level. 87% of counties in Texas have a longer average travel time than Medina's 31.1 minutes.

The congestion ratio of 8.9% is 46% lower, pointing to smoother traffic flow than the state level - fewer delays make delivery windows more reliable.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Medina County, Texas

Trafficvehicles per day12,606
Trucks16.2%
Average travel time38.8 min
Congestion ratio20.6%
Drivers’ average age40.2 yrs
Drivers’ average income$76,929

A little more than half of the driving in Medina County, Texas happens on highways: 61% of all vehicle-miles. The average highway carries 12,606 vehicles per day, 414% more than the average non-highway road in the same area, which carries 2,452 vehicles per day.

With 23% of the road miles (96 miles in 723 segments), highways punch above their length, carrying 964,955 vehicle-miles traveled per day (≈352 million per year).

By highway travel volume, Medina outranks 68% of counties in Texas.

Freight-heavy highways

The concentration of trucks on highways (16.2%) is 18% higher than the state average for similar road classifications. Highways here lean toward freight, so highway access is a real asset for logistics operators.

Medina's highway truck share (16.2%) is higher than 53% of counties in Texas. 60% of counties in Texas see fewer highway trucks per day than Medina's roughly 2,037.

non-highway traffic icon

Non-highway Traffic in Medina County, Texas

Trafficvehicles per day2,452
Trucks6.9%
Average travel time30.1 min
Congestion ratio7.3%
Drivers’ average age43.7 yrs
Drivers’ average income$78,620

A significant share of driving in Medina County, Texas, 39% of vehicle-miles, happens on local roads. A typical local road sees 2,452 vehicles per day.

Spread over 316 miles and 5,253 segments, 77% of the road network, local roads carry a lighter load per mile: 620,929 vehicle-miles traveled per day (≈227 million per year). The truck share on non-highway roads is 6.9%.

Younger drivers than 90% of counties in Texas

Non-highway roads carry a truck concentration that's 57% lower than the highway network.

Non-highway congestion (7.3%) runs 54% lower than the state average, pointing to smoother local traffic flow.

77% of counties in Texas see lower average driver income among trip origins than Medina. The driver population here skews younger than 90% of counties in Texas.

Time-of-Day & Seasonal Patterns

peak hours icon
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and PM peak 4:00 PM–7:00 PM, with volumes reaching approximately 75% higher than the daily average.
Weekend traffic:
Weekends are somewhat quieter: volumes run about 11% below weekday levels, the usual weekend dip.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
Traffic is nearly flat through the year: even June–August, the busiest stretch, runs only +3% versus the annual average.
Lowest month:
January is the quietest month, with volumes -9% versus the annual average - the usual winter low.

Data Finding: Hourly & Seasonal Patterns

In Medina County, Texas, the peak hour concentrates about 7% of the day's traffic, and traffic stays steady through the year (+3% in high season).

Medina County vs. Texas Traffic Comparison

Of the four measures, average daily traffic per road differs most: Medina County runs 47% below the Texas average. Its truck share, by contrast, is 28% above.

MetricMedina CountyTexas averageDifference
Traffic3,6816,895-46.6%
Truck % (Total Traffic)12.6%9.8%+28.5%
Truck % (Highway)16.2%13.8%+17.5%
Avg. Travel Time31.1 min32.6 min-4.6%

How Medina County compares

Medina County against nearby counties

Against the 4 nearest areas, Medina County moves 14.3% of the total daily travel and is 27.1% less congested; it has the second busiest roads of the five. Less traffic and more room for it - the roads here run both quieter and freer than the areas around them.

Medina County and the 4 nearest county-level areas by centroid distance, with the Texas average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Medina County3,68112.6%1,585,88331.1 min8.9%
Bandera County, Texas3,4227.2%428,15736.0 min11.8%
Bexar County, Texas10,9397.3%41,944,33130.9 min22.0%
Frio County, Texas2,44626.0%1,339,86636.9 min7.9%
Uvalde County, Texas3,36510.1%718,32935.1 min7.0%
Texas average6,8959.8%N/A32.6 min16.4%

Medina County ranked within Texas

Medina County sits in the bottom quarter of the Texas field on average driver age, at #228 of 254.

Medina County ranked among 254 county-level areas in Texas (1 = highest); measures without data in every county rank a smaller field, down to 227.
MeasureMedina CountyTexas rank
Traffic volume (AADT)3,681#96 of 254
Highway vehicle-miles per day964,955#73 of 227
Truck share on highways16.2%#107 of 227
Highway trucks per day2,037#91 of 227
Average travel time31.1 min#220 of 254
Average driver income$77,839#58 of 254
Average driver age40.9 yrs#228 of 254

Medina County ranks #58 of 254 on average driver income but #228 of 254 on average driver age - the two describe the same roads and are worth reading together rather than either on its own.

Busiest roads in Medina County, Texas

On their busiest stretches, the three busiest roads in Medina County carry 23,977 vehicles a day on average, 6.5 times the typical road in the county (3,681).

Purple Heart Trail leads with 28,832 vehicles a day, 7,196 of them trucks (25.0%). It also carries the most trucks.

Freight stands out on Purple Heart Trail: trucks are 25.0% of the traffic there, against 12.6% county-wide.

Purple Heart Trail carries longer journeys than most roads here, with a median trip of 49.3 minutes against 31.1 county-wide.

Teel Drive draws drivers from lower-income areas: their neighborhoods average $52,266 in household income, 33% below the county's $77,839.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1Purple Heart TrailMotorway · 28,832vehicles7,196trucks · 25.0%
Road class
Motorway
Congestion ratio
29.6%
Median trip time
49.3 min
Drivers’ median age
39.7 yrs
Drivers’ average income
$63,371

Purple Heart Trail is a trunk route for the county, carrying 7.8 times the county average on its busiest stretch; trucks are 25.0% of it, above the county-wide 12.6%.

2US 90Trunk road · 25,971vehicles1,949trucks · 7.5%
Road class
Trunk road
Congestion ratio
30.6%
Median trip time
33.9 min
Drivers’ median age
39.7 yrs
Drivers’ average income
$92,138

Delays build on US 90: its congestion ratio of 31% over free-flow time is well above the county's 9%.

319th StreetTrunk road · 17,130vehicles1,272trucks · 7.4%
Road class
Trunk road
Congestion ratio
22.9%
Median trip time
42.5 min
Drivers’ median age
41.7 yrs
Drivers’ average income
$68,699

Drivers on 19th Street are on long journeys, a median 42.5 minutes against 31.1 county-wide: a through route more than a local street.

4Hondo AvenuePrimary road · 14,096vehicles634trucks · 4.5%
Road class
Primary road
Congestion ratio
30.7%
Median trip time
26.5 min
Drivers’ median age
47.0 yrs
Drivers’ average income
$52,528

Travel on Hondo Avenue's busiest stretch runs 31% over free-flow time, against 9% across the county, so expect slower peak hours.

5Teel DriveSecondary road · 6,336vehicles270trucks · 4.3%
Road class
Secondary road
Congestion ratio
7.2%
Median trip time
29.7 min
Drivers’ median age
47.7 yrs
Drivers’ average income
$52,266

Teel Drive peaks at 6,336 vehicles a day, 72% more than the county average; trucks are 4.3% of it, below the county-wide 12.6%.

Ranked by trucks per day

Cars and light vehiclesTrucks
1Purple Heart TrailMotorway · #1 by traffic28,832vehicles7,196trucks · 25.0%
2US 90Trunk road · #2 by traffic25,971vehicles1,949trucks · 7.5%
319th StreetTrunk road · #3 by traffic17,130vehicles1,272trucks · 7.4%
4Hondo AvenuePrimary road · #4 by traffic14,096vehicles634trucks · 4.5%
5TX 16Primary road · 6,011vehicles474trucks · 7.9%
Road class
Primary road
Congestion ratio
11.6%
Median trip time
42.4 min
Drivers’ median age
46.5 yrs
Drivers’ average income
$94,309

TX 16 carries through traffic: the median trip using it lasts 42.4 minutes, against 31.1 for the county.

How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

MedinaDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
link arrow icon
Data current as of:
Q3 2026

Explore further

TrafficZoom platform

— street-level analytics and custom corridor reports.

Map AI

— demographics, housing and mobility data.

Counties near Medina County

The same traffic breakdown for the areas closest to Medina County, Texas.

Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.