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Traffic heat map of Rush County, Indiana: 148 miles of roads shaded from blue (light) to red (heavy traffic), busiest on I 74 and Main Street

Rush County, Indiana Traffic Counts

Our Rush County, Indiana traffic data covers 2,083 road segments over 148 road miles, with an average segment of just 375 ft. Trips here are among the 5 longest of any county in Indiana. Whether you are evaluating a new retail location, planning routes or assessing infrastructure, these numbers replace guesswork.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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Total Traffic Volume & Performance in Rush County, Indiana

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day2,789
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

10.4%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

39.4 min
Congestion ratio

The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.

10.1%
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

48.4 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$69,658

A typical monitored road in Rush County, Indiana sees 2,789 vehicles per day, while its 148 miles of monitored roads together handle 376,242 vehicle-miles traveled per day (≈137 million per year). About 1 in 10 vehicles is a truck, in line with Indiana (12.1%).

Longer trips than 96% of counties in Indiana

Rush sees 51% lower average daily traffic volume than the state average (2,789 vehicles per day against 5,704), suggesting less demand on each road - quiet roads that suit freight movement more than drive-by retail. Across the whole network, that travel is about 0.2% of Indiana's statewide total. By volume, Rush's 2,789 vehicles per day trails 76% of counties in Indiana.

Journey times run 18% higher than the state level, at 39.4 minutes on average. Its average travel time of 39.4 minutes is longer than 96% of counties in Indiana.

At 35% lower than the state level, the 10.1% congestion ratio signals smoother traffic flow - travel times are easy to plan around for scheduled deliveries.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Rush County, Indiana

Trafficvehicles per day10,089
Trucks31.0%
Average travel time68.6 min
Congestion ratio22.3%
Drivers’ average age47.5 yrs
Drivers’ average income$79,139

Highways play a minor role in Rush County, Indiana, carrying just 4% of all vehicle-miles. The average highway carries 10,089 vehicles per day, 263% more than the average non-highway road in the same area, which carries 2,778 vehicles per day.

That comes from just 1% of the monitored road miles: 2 miles in 3 segments, carrying 15,785 vehicle-miles traveled per day (≈5.8 million per year).

Higher highway truck share than 91% of counties in Indiana

The concentration of trucks on highways (31.0%) is 58% higher than the state average for similar road classifications. That marks Rush as a major freight corridor, where highway access is what logistics operators compete on.

91% of counties in Indiana see a lower highway truck share than Rush's 31.0%. By raw truck volume, Rush carries more highway trucks than 65% of counties in Indiana.

non-highway traffic icon

Non-highway Traffic in Rush County, Indiana

Trafficvehicles per day2,778
Trucks9.5%
Average travel time39.4 min
Congestion ratio10.0%
Drivers’ average age48.4 yrs
Drivers’ average income$69,530

Nearly all driving in Rush County, Indiana happens on local roads: 96% of every vehicle-mile. The average non-highway road carries 2,778 vehicles per day.

Local roads also make up about 99% of the monitored road miles: 146 miles in 2,080 segments, together carrying 360,457 vehicle-miles traveled per day (≈132 million per year). Trucks make up 9.5% of non-highway traffic, about 1 in 11 vehicles.

Local roads carry 70% fewer trucks by share than highways

Non-highway roads carry a truck concentration that's 70% lower than the highway network.

At 34% lower than the state level, the non-highway congestion ratio of 10.0% signals easier movement on local roads.

65% of counties in Indiana see higher average driver income among trip origins than Rush. 59% of counties in Indiana have a younger driver population than Rush.

Time-of-Day & Seasonal Patterns

Data Finding: Hourly & Seasonal Patterns

In Rush County, Indiana, the peak hour concentrates about 7% of the day's traffic.

Rush County vs. Indiana Traffic Comparison

The highway truck share sets Rush County apart: 58% above the Indiana average. Its average daily traffic per road, by contrast, is 51% below.

MetricRush CountyIndiana averageDifference
Traffic2,7895,704-51.1%
Truck % (Total Traffic)10.4%12.1%-14.4%
Truck % (Highway)31.0%19.6%+58.4%
Avg. Travel Time39.4 min33.5 min+17.5%

How Rush County compares

Rush County against nearby counties

Against the 4 nearest areas, Rush County moves 34.4% of the total daily travel and runs 5.7 percentage points less truck traffic; it has the fourth busiest roads of the five. Quiet roads and long journeys - a rural pattern, where the distance between destinations rather than the traffic on the way is what takes the time.

Rush County and the 4 nearest county-level areas by centroid distance, with the Indiana average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Rush County2,78910.4%376,24239.4 min10.1%
Fayette County, Indiana4,8726.2%205,68534.1 min15.2%
Shelby County, Indiana3,53118.7%1,573,51334.1 min10.8%
Henry County, Indiana3,70722.7%1,476,36733.3 min9.8%
Decatur County, Indiana2,40016.6%1,118,90738.1 min10.4%
Indiana average5,70412.1%N/A33.5 min15.6%

Rush County ranked within Indiana

No county-level area in Indiana records a lower highway travel volume than Rush County.

Rush County ranked among 92 county-level areas in Indiana (1 = highest); measures without data in every county rank a smaller field, down to 79.
MeasureRush CountyIndiana rank
Traffic volume (AADT)2,789#70 of 92
Highway vehicle-miles per day15,785#79 of 79
Truck share on highways31.0%#8 of 79
Highway trucks per day3,130#28 of 79
Average travel time39.4 min#5 of 92
Average driver income$69,658#60 of 92
Average driver age48.4 yrs#38 of 92

The two ends of this table sit far apart: #5 of 92 on average travel time, against #79 of 79 on highway travel volume.

Busiest roads in Rush County, Indiana

The three busiest roads in Rush County average 11,648 vehicles a day, 4.2 times the county average of 2,789 across all its monitored roads.

I 74 leads with 19,478 vehicles a day, 6,042 of them trucks (31.0%). No other road comes close: Main Street, in second place, carries 9,225. It tops the truck ranking too, with the most trucks.

Freight stands out on I 74: trucks are 31.0% of the traffic there, against 10.4% county-wide.

Trips using I 74 are long: a median of 68.6 minutes against 39.4 county-wide, the mark of a through route.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1I 74Motorway · 19,478vehicles6,042trucks · 31.0%
Road class
Motorway
Congestion ratio
22.3%
Median trip time
68.6 min
Drivers’ median age
47.5 yrs
Drivers’ average income
$79,139

Travel on I 74's busiest stretch runs 22% over free-flow time, against 10% across the county, so expect slower peak hours.

2Main StreetPrimary road · 9,225vehicles501trucks · 5.4%
Road class
Primary road
Congestion ratio
23.5%
Median trip time
37.6 min
Drivers’ median age
47.6 yrs
Drivers’ average income
$65,891

Main Street is one of the more congested roads here: trips take 23% longer than at free-flow speed, against 10% county-wide.

3SR 3Primary road · 6,240vehicles680trucks · 10.9%
Road class
Primary road
Congestion ratio
14.8%
Median trip time
48.9 min
Drivers’ median age
48.4 yrs
Drivers’ average income
$71,163

At 2.2 times the county average, SR 3 draws drivers from neighborhoods averaging $71,163 in household income.

4State Road 3Primary road · 5,719vehicles641trucks · 11.2%
Road class
Primary road
Congestion ratio
13.5%
Median trip time
47.3 min
Drivers’ median age
49.1 yrs
Drivers’ average income
$70,434

The busiest stretch of State Road 3 carries 2.1 times the county average; trucks are 11.2% of it, above the county-wide 10.4%.

5State StreetPrimary road · 5,512vehicles544trucks · 9.9%
Road class
Primary road
Congestion ratio
13.3%
Median trip time
37.6 min
Drivers’ median age
49.9 yrs
Drivers’ average income
$68,531

On its busiest stretch, State Street carries 2.0 times the county average; trucks are 9.9% of it, in line with the county-wide 10.4%.

Ranked by trucks per day

Cars and light vehiclesTrucks
1I 74Motorway · #1 by traffic19,478vehicles6,042trucks · 31.0%
2SR 3Primary road · #3 by traffic6,240vehicles680trucks · 10.9%
3State Road 3Primary road · #4 by traffic5,719vehicles641trucks · 11.2%
4State StreetPrimary road · #5 by traffic5,512vehicles544trucks · 9.9%
5Main StreetPrimary road · #2 by traffic9,225vehicles501trucks · 5.4%
How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

RushDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near Rush County

The same traffic breakdown for the areas closest to Rush County, Indiana.

Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.