This page delivers traffic analytics for Santa Rosa County, Florida. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Santa Rosa County, Florida among 626 road miles divided in 8,613 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 384 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
7,395
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
9.4%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
31.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
20.1%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
46.0 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$89,011
Our data indicates an estimated average traffic volume of 7,395 vehicles per day in Santa Rosa County, Florida that results in 4,981,504 vehicle-miles traveled per day (≈1.8 billion per year). The traffic stream is comprised of an average of 1 truck for every 11 vehicles. Typical time spent behind the wheel per trip is 31.1 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Florida state averages: Santa Rosa's average daily traffic volume is 25% lower than the state average - 7,395 vehicles per day against 9,922 - suggesting less traffic load per road, a critical factor for logistics and site planning. Network-wide, Santa Rosa accounts for about 1.0% of Florida's statewide total, at 4,981,504 vehicle-miles traveled per day (≈1.8 billion per year). At 31.1 minutes, the average travel time is 6% lower than the state level. At 16% lower than the state level, the 20.1% congestion ratio signals smoother traffic flow - crucial for traffic control improvement and logistics planning. 53% of counties in Florida see less traffic than Santa Rosa's 7,395 vehicles per day. Its average travel time of 31.1 minutes is longer than 20% of counties in Florida.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
20,679
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
11.5%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
32.6 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
50.8%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
46.4 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$93,577
A significant volume of traffic in Santa Rosa County, Florida utilizes the highway network. The average highway carries 20,679 vehicles per day, 231% more than the average non-highway road in the same area, which carries 6,240 vehicles per day. That average covers 108 highway road miles divided in 689 segments (average segment length 827 ft), together carrying 2,327,367 vehicle-miles traveled per day (≈849 million per year). That is more highway travel volume than 58% of counties in Florida. Trucks constitute 11.5% of highway traffic.
Analytical insight
Highway truck concentration here runs 2% higher than the state average, at 11.5% - positioning Santa Rosa as a significant freight corridor. For logistics operators, this validates the importance of highway access. 29% of counties in Florida see a lower highway truck share than Santa Rosa's 11.5%. By raw truck volume, Santa Rosa carries more highway trucks than 42% of counties in Florida.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
6,240
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.6%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
31.0 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
17.4%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
45.8 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$86,344
The non-highway road network in Santa Rosa County, Florida supports a substantial volume of traffic. The average non-highway road carries 6,240 vehicles per day, 70% less than the average highway in the same area, which carries 20,679 vehicles per day. That average covers 518 non-highway road miles divided in 7,924 segments (average segment length 345 ft), together carrying 2,654,137 vehicle-miles traveled per day (≈969 million per year). Trucks constitute 7.6% of non-highway traffic.
Analytical insight
Non-highway roads carry a truck concentration that's 34% lower than the highway network. Non-highway congestion (17.4%) runs 23% lower than the state average, pointing to smoother local traffic flow. Overall, average travel time here is longer than 20% of counties in Florida. 82% of counties in Florida see lower average driver income among trip origins than Santa Rosa. 24% of counties in Florida have a younger driver population than Santa Rosa.
Time-of-Day & Seasonal Patterns
Analytical insight
In Santa Rosa County, Florida, the peak hour concentrates about 7% of the day's traffic.
Traffic Flow Profile Comparison
Metric
Santa Rosa
Florida
Average
Difference
Traffic
7,395
9,922
-25.5%
Truck % (Total Traffic)
9.4%
8.6%
+9.5%
Truck % (Highway)
11.5%
11.3%
+1.5%
Avg. Travel Time
31.1 min
33.2 min
-6.4%
Frequently Asked Questions
The average daily traffic volume is calculated at 7,395 vehicles per day, providing a baseline for daily operations and site assessment.
Santa Rosa's average travel time of 31.1 minutes is longer than 20% of counties in Florida.
Weekday peaks occur between 7:00 AM and 12:00 PM in the morning and between 3:00 PM and 7:00 PM in the evening - about 67% above the daily average.
Trucks account for approximately 9.4% of the total traffic mix across all road types, with a significantly higher concentration of 11.5% on highways.
Drivers on Santa Rosa roads have a median age of 46 years, and the median household income of the neighborhoods trips originate from averages $89,011 - useful context for retail siting and customer profiling.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
