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Traffic heat map of Hand County, South Dakota: 127 miles of roads shaded from blue (light) to red (heavy traffic), busiest on North Broadway and 3rd Street

Hand County, South Dakota Traffic Counts

TrafficZoom tracks traffic on 127 road miles in Hand County, South Dakota, divided into 585 segments averaging 1,142 ft. Its busiest road, North Broadway, carries 4,811 vehicles a day, 3.1 times the average road. Built from cross-verified mobile and road-sensor data, these counts help you size up a retail site, plan logistics routes or assess infrastructure needs.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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total traffic icon

Total Traffic Volume & Performance in Hand County, South Dakota

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day1,533
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

12.5%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

39.4 min
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

54.4 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$76,997

The average monitored road in Hand County, South Dakota carries 1,533 vehicles per day. Across its 127 miles of monitored roads, that adds up to 111,554 vehicle-miles traveled per day (≈40.7 million per year). Trucks are 12.5% of traffic, more than the 10.3% across South Dakota.

Traffic 51% below the South Dakota average

Hand sees 51% lower average daily traffic volume than the state average (1,533 vehicles per day against 3,156), suggesting less demand on each road - very light roads: easy truck access, but little passing trade for roadside retail. Network-wide, Hand accounts for about 0.5% of South Dakota's statewide total of vehicle-miles. Hand carries more traffic than 68% of counties in South Dakota.

The average trip takes 39.4 minutes, 22% higher than the state level. On travel time, Hand runs longer than 62% of counties in South Dakota.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Hand County, South Dakota

Trafficvehicles per day2,784
Trucks14.0%
Average travel time37.0 min
Drivers’ average age54.5 yrs
Drivers’ average income$71,392

Highways carry more than half of all travel in Hand County, South Dakota (57% of vehicle-miles). The average highway carries 2,784 vehicles per day, 305% more than the average non-highway road in the same area, which carries 688 vehicles per day.

With 25% of the road miles (31 miles in 236 segments), highways punch above their length, carrying 63,273 vehicle-miles traveled per day (≈23.1 million per year).

A typical mix of freight and passenger traffic

Highway truck concentration here (14.0%) closely tracks the state average for similar road classifications. The highway traffic mix is typical for South Dakota: neither freight- nor commuter-dominated.

Hand's highway truck share (14.0%) is lower than 52% of counties in South Dakota. Hand's highway truck count is lower than 60% of counties in South Dakota, at roughly 391 trucks per day.

non-highway traffic icon

Non-highway Traffic in Hand County, South Dakota

Trafficvehicles per day688
Trucks10.5%
Average travel time41.1 min
Drivers’ average age53.2 yrs
Drivers’ average income$87,410

Local roads carry a significant share of travel in Hand County, South Dakota: 43% of all vehicle-miles. A typical local road sees 688 vehicles per day.

Spread over 95 miles and 349 segments, 75% of the road network, local roads carry a lighter load per mile: 48,281 vehicle-miles traveled per day (≈17.6 million per year). Trucks make up 10.5% of non-highway traffic, about 1 in 10 vehicles.

Older drivers than 88% of counties in South Dakota

Compared to highways, non-highway routes see 25% fewer trucks by share.

Hand's average driver income is higher than 77% of counties in South Dakota. The driver population here skews older than 88% of counties in South Dakota.

Time-of-Day & Seasonal Patterns

Data Finding: Hourly & Seasonal Patterns

In Hand County, South Dakota, the peak hour concentrates about 7% of the day's traffic.

Hand County vs. South Dakota Traffic Comparison

The average daily traffic per road sets Hand County apart: 51% below the South Dakota average. Its truck share, by contrast, is 22% above.

MetricHand CountySouth Dakota averageDifference
Traffic1,5333,156-51.4%
Truck % (Total Traffic)12.5%10.3%+21.7%
Truck % (Highway)14.0%13.6%+3.3%
Avg. Travel Time39.4 min32.5 min+21.5%

How Hand County compares

Hand County against nearby counties

Nothing in this table sets Hand County sharply apart from the 4 areas nearest to it, though it has the second busiest roads of the five.

Hand County and the 4 nearest county-level areas by centroid distance, with the South Dakota average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Hand County1,53312.5%111,55439.4 minN/A
Buffalo County, South Dakota30213.3%22,79042.0 minN/A
Hyde County, South Dakota96111.3%62,58935.6 minN/A
Jerauld County, South Dakota79411.1%56,00241.2 minN/A
Beadle County, South Dakota2,62010.6%394,21434.9 minN/A
South Dakota average3,15610.3%N/A32.5 min12.9%

Hand County ranked within South Dakota

Hand County sits in the top quarter of the South Dakota field on average driver age, at #9 of 66.

Hand County ranked among 66 county-level areas in South Dakota (1 = highest); measures without data in every county rank a smaller field, down to 49.
MeasureHand CountySouth Dakota rank
Traffic volume (AADT)1,533#22 of 66
Highway vehicle-miles per day63,273#37 of 49
Truck share on highways14.0%#26 of 49
Highway trucks per day391#30 of 49
Average travel time39.4 min#26 of 66
Average driver income$76,997#16 of 66
Average driver age54.4 yrs#9 of 66

The two ends of this table sit far apart: #9 of 66 on average driver age, against #37 of 49 on highway travel volume.

Busiest roads in Hand County, South Dakota

The three busiest roads in Hand County average 4,069 vehicles a day, 2.7 times the county average of 1,533 across all its monitored roads.

North Broadway leads with 4,811 vehicles a day, 475 of them trucks (9.9%). It tops the truck ranking too, with the most trucks.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1North BroadwayTrunk road · 4,811vehicles475trucks · 9.9%
Road class
Trunk road
Median trip time
34.7 min
Drivers’ median age
54.6 yrs
Drivers’ average income
$68,089

The busiest stretch of North Broadway carries 3.1 times the county average; trucks are 9.9% of it, below the county-wide 12.5%.

23rd StreetTrunk road · 4,015vehicles424trucks · 10.6%
Road class
Trunk road
Median trip time
33.7 min
Drivers’ median age
54.3 yrs
Drivers’ average income
$60,255

On its busiest stretch, 3rd Street carries 2.6 times the county average; trucks are 10.6% of it, below the county-wide 12.5%.

3US 14Trunk road · 3,380vehicles379trucks · 11.2%
Road class
Trunk road
Median trip time
34.0 min
Drivers’ median age
54.4 yrs
Drivers’ average income
$59,834

US 14 peaks at 3,380 vehicles a day, 2.2 times the county average; trucks are 11.2% of it, below the county-wide 12.5%.

43rd Street NorthwestTrunk road · 3,079vehicles339trucks · 11.0%
Road class
Trunk road
Median trip time
35.6 min
Drivers’ median age
54.1 yrs
Drivers’ average income
$59,549

3rd Street Northwest carries 2.0 times the county average at its busiest, 339 of them trucks (11.0%, below the county-wide 12.5%).

53rd Street NortheastTrunk road · 1,986vehicles273trucks · 13.8%
Road class
Trunk road
Median trip time
40.8 min
Drivers’ median age
53.8 yrs
Drivers’ average income
$62,677

3rd Street Northeast peaks at 1,986 vehicles a day, 29% more than the county average; trucks are 13.8% of it, above the county-wide 12.5%.

Ranked by trucks per day

Cars and light vehiclesTrucks
1North BroadwayTrunk road · #1 by traffic4,811vehicles475trucks · 9.9%
23rd StreetTrunk road · #2 by traffic4,015vehicles424trucks · 10.6%
3US 14Trunk road · #3 by traffic3,380vehicles379trucks · 11.2%
43rd Street NorthwestTrunk road · #4 by traffic3,079vehicles339trucks · 11.0%
53rd Street NortheastTrunk road · #5 by traffic1,986vehicles273trucks · 13.8%
How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

HandDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near Hand County

The same traffic breakdown for the areas closest to Hand County, South Dakota.

Need segment-level traffic data?

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