This page delivers traffic analytics for Madison County, Virginia. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Madison County, Virginia among 177 road miles divided in 1,834 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 509 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
1,787
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
10.3%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
36.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
3.8%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.5 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$83,916
Our data indicates an estimated average traffic volume of 1,787 vehicles per day in Madison County, Virginia that results in 428,115 vehicle-miles traveled per day (≈156 million per year). The traffic stream is comprised of an average of 1 truck for every 10 vehicles. Typical time spent behind the wheel per trip is 36.1 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Virginia state averages: Madison's average daily traffic volume is 67% lower than the state average - 1,787 vehicles per day against 5,349 - suggesting less traffic load per road, a critical factor for logistics and site planning. Network-wide, Madison accounts for about 0.2% of Virginia's statewide total, at 428,115 vehicle-miles traveled per day (≈156 million per year). The average trip takes 36.1 minutes, 14% higher than the state level. The congestion ratio of 3.8% is 77% lower, pointing to smoother traffic flow than the state level - crucial for traffic control improvement and logistics planning. 14% of counties in Virginia see less traffic than Madison's 1,787 vehicles per day. On travel time, Madison runs longer than 87% of counties in Virginia.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
5,441
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
10.9%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
49.7 min
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.2 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$85,075
A significant volume of traffic in Madison County, Virginia utilizes the highway network. The average highway carries 5,441 vehicles per day, 457% more than the average non-highway road in the same area, which carries 977 vehicles per day. That average covers 46 highway road miles divided in 333 segments (average segment length 732 ft), together carrying 308,517 vehicle-miles traveled per day (≈113 million per year). Trucks constitute 10.9% of highway traffic.
Analytical insight
At 10.9%, highway truck share is 16% lower than the state average, marking Madison as a primarily local traffic hub - underscoring the importance of local access for logistics operators. Madison's highway truck share (10.9%) is higher than 49% of counties in Virginia. By raw truck volume, Madison carries more highway trucks than 30% of counties in Virginia.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
977
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
8.5%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
33.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
3.8%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
50.9 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$82,174
The non-highway road network in Madison County, Virginia supports a substantial volume of traffic. The average non-highway road carries 977 vehicles per day, 82% less than the average highway in the same area, which carries 5,441 vehicles per day. That average covers 131 non-highway road miles divided in 1,501 segments (average segment length 460 ft), together carrying 119,597 vehicle-miles traveled per day (≈43.7 million per year). Trucks constitute 8.5% of non-highway traffic.
Analytical insight
Non-highway roads carry a truck concentration that's 22% lower than the highway network. At 75% lower than the state level, the non-highway congestion ratio of 3.8% signals easier movement on local roads. 87% of counties in Virginia see shorter overall travel times than Madison. 67% of counties in Virginia see lower average driver income among trip origins than Madison. 43% of counties in Virginia have a younger driver population than Madison.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 10:00 AM–12:00 PM and PM peak 4:00 PM–6:00 PM, with volumes reaching approximately 78% higher than the daily average.
Weekend traffic:
Weekend volumes run about 6% above weekday levels.
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +5% versus the annual average.
Lowest month:
January is the quietest month, with volumes -14% versus the annual average.
Analytical insight
In Madison County, Virginia, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is mild at +5% in high season.
Traffic Flow Profile Comparison
Metric
Madison
Virginia
Average
Difference
Traffic
1,787
5,349
-66.6%
Truck % (Total Traffic)
10.3%
9.6%
+7.1%
Truck % (Highway)
10.9%
13.1%
-16.4%
Avg. Travel Time
36.1 min
31.7 min
+14.0%
Frequently Asked Questions
The average daily traffic volume is calculated at 1,787 vehicles per day, providing a baseline for daily operations and site assessment.
Trip origins in Madison have higher average income than 67% of counties in Virginia.
Trucks account for approximately 10.3% of the total traffic mix across all road types, with a significantly higher concentration of 10.9% on highways.
The average travel time for drivers is 36.1 minutes, offering a standard metric for commute and delivery route planning.
Traffic volumes are typically 5% higher during June–August. Volumes drop to their lowest levels in January, averaging 1,530 vehicles per day - a 14% decrease from the annual average.
Weekday peaks occur between 10:00 AM and 12:00 PM in the morning and between 4:00 PM and 6:00 PM in the evening - about 78% above the daily average.
Approximately 37% of highway traffic and 22% of non-highway traffic consists of vehicles whose trip originates outside Madison County, Virginia. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Drivers on Madison roads have a median age of 48 years, and the median household income of the neighborhoods trips originate from averages $83,916 - useful context for retail siting and customer profiling.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)