This page delivers traffic analytics for Rusk County, Texas. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Rusk County, Texas among 573 road miles divided in 4,823 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 627 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
3,206
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
9.7%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
34.9 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
7.8%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
45.1 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$68,052
Our data indicates an estimated average traffic volume of 3,206 vehicles per day in Rusk County, Texas that results in 1,394,966 vehicle-miles traveled per day (≈509 million per year). The traffic stream is comprised of an average of 1 truck for every 10 vehicles. Typical time spent behind the wheel per trip is 34.9 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Texas state averages: At 3,206 vehicles per day, the average monitored road in Rusk carries 54% less traffic than the state average of 6,895 vehicles per day - a critical factor for logistics and site planning. Across the whole network that adds up to 1,394,966 vehicle-miles traveled per day (≈509 million per year), roughly 0.2% of Texas's statewide total. The average trip takes 34.9 minutes, 7% higher than the state level. At 52% lower than the state level, the 7.8% congestion ratio signals smoother traffic flow - crucial for traffic control improvement and logistics planning. 54% of counties in Texas see less traffic than Rusk's 3,206 vehicles per day. 52% of counties in Texas have a shorter average travel time than Rusk's 34.9 minutes.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
8,288
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
12.6%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
41.6 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
12.5%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
44.3 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$65,306
A significant volume of traffic in Rusk County, Texas utilizes the highway network. The average highway carries 8,288 vehicles per day, 214% more than the average non-highway road in the same area, which carries 2,636 vehicles per day. That average covers 75 highway road miles divided in 487 segments (average segment length 816 ft), together carrying 418,930 vehicle-miles traveled per day (≈153 million per year). Trucks constitute 12.6% of highway traffic.
Analytical insight
The concentration of trucks on highways (12.6%) is 8% lower than the state average for similar road classifications. This indicates Rusk serves as a primarily local traffic hub. For logistics operators, this validates the importance of local access. Rusk's highway truck share (12.6%) is higher than 29% of counties in Texas. 32% of counties in Texas see fewer highway trucks per day than Rusk's roughly 1,046.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
2,636
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
8.4%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
34.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
7.3%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
46.0 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$68,972
The non-highway road network in Rusk County, Texas supports a substantial volume of traffic. The average non-highway road carries 2,636 vehicles per day, 68% less than the average highway in the same area, which carries 8,288 vehicles per day. That average covers 498 non-highway road miles divided in 4,336 segments (average segment length 606 ft), together carrying 976,037 vehicle-miles traveled per day (≈356 million per year). Trucks constitute 8.4% of non-highway traffic.
Analytical insight
Compared to highways, non-highway routes see 33% fewer trucks by share. The non-highway congestion ratio of 7.3% is 54% lower than the state level, suggesting more efficient local mobility than the state average. Overall, average travel time here is longer than 52% of counties in Texas. 46% of counties in Texas see lower average driver income among trip origins than Rusk. Rusk's median driver age is higher than 46% of counties in Texas.
Time-of-Day & Seasonal Patterns
Analytical insight
In Rusk County, Texas, the peak hour concentrates about 7% of the day's traffic.
Traffic Flow Profile Comparison
Metric
Rusk
Texas
Average
Difference
Traffic
3,206
6,895
-53.5%
Truck % (Total Traffic)
9.7%
9.8%
-0.8%
Truck % (Highway)
12.6%
13.8%
-8.2%
Avg. Travel Time
34.9 min
32.6 min
+6.8%
Frequently Asked Questions
The average daily traffic volume is calculated at 3,206 vehicles per day, providing a baseline for daily operations and site assessment.
Rusk's highway truck share of 12.6% is higher than 29% of counties in Texas.
Trucks account for approximately 9.7% of the total traffic mix across all road types, with a significantly higher concentration of 12.6% on highways.
Drivers on Rusk roads have a median age of 45 years, and the median household income of the neighborhoods trips originate from averages $68,052 - useful context for retail siting and customer profiling.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 3:00 PM and 7:00 PM in the evening - about 67% above the daily average.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)