This page delivers traffic analytics for Harrisonburg City, Virginia. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Harrisonburg City, Virginia among 87 road miles divided in 2,372 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 193 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
12,316
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
9.6%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
37.0 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
30.0%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
40.9 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$72,344
Our data indicates an estimated average traffic volume of 12,316 vehicles per day in Harrisonburg City, Virginia that results in 1,163,353 vehicle-miles traveled per day (≈425 million per year). The traffic stream is comprised of an average of 1 truck for every 10 vehicles. Typical time spent behind the wheel per trip is 37.0 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Virginia state averages: Harrisonburg's average daily traffic volume is 130% higher than the state average - 12,316 vehicles per day against 5,349 - suggesting more traffic load per road, a critical factor for logistics and site planning. In total volume terms, its road network carries 1,163,353 vehicle-miles traveled per day (≈425 million per year), about 0.5% of Virginia's statewide total. The average trip takes 37.0 minutes, 17% higher than the state level. At 79% higher than the state level, the 30.0% congestion ratio signals more pronounced congestion - crucial for traffic control improvement and logistics planning. 97% of counties in Virginia see less traffic than Harrisonburg's 12,316 vehicles per day. 91% of counties in Virginia have a shorter average travel time than Harrisonburg's 37.0 minutes.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
24,167
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
18.6%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
36.4 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
54.7%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
44.0 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$73,794
A significant volume of traffic in Harrisonburg City, Virginia utilizes the highway network. The average highway carries 24,167 vehicles per day, 104% more than the average non-highway road in the same area, which carries 11,822 vehicles per day. That average covers 16 highway road miles divided in 95 segments (average segment length 876 ft), together carrying 426,588 vehicle-miles traveled per day (≈156 million per year). Trucks constitute 18.6% of highway traffic.
Analytical insight
The concentration of trucks on highways (18.6%) is 42% higher than the state average for similar road classifications. This indicates Harrisonburg serves as a significant freight corridor. For logistics operators, this validates the importance of highway access. By truck concentration, highways here outrank 81% of counties in Virginia. Harrisonburg's highway truck count is higher than 93% of counties in Virginia, at roughly 4,483 trucks per day.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
11,822
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
4.5%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
37.0 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
29.0%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
40.1 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$71,953
The non-highway road network in Harrisonburg City, Virginia supports a substantial volume of traffic. The average non-highway road carries 11,822 vehicles per day, 51% less than the average highway in the same area, which carries 24,167 vehicles per day. That average covers 71 non-highway road miles divided in 2,277 segments (average segment length 165 ft), together carrying 736,765 vehicle-miles traveled per day (≈269 million per year). Trucks constitute 4.5% of non-highway traffic.
Analytical insight
The concentration of trucks on non-highway roads is 76% lower than on highways. At 85% higher than the state level, the non-highway congestion ratio of 29.0% signals more friction on local roads. Harrisonburg's overall average travel time exceeds 91% of counties in Virginia. Trip origins here have higher average income than 45% of counties in Virginia. 2% of counties in Virginia have a younger driver population than Harrisonburg.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 10:00 AM–12:00 PM and PM peak 12:00 PM–3:00 PM, with volumes reaching approximately 63% higher than the daily average.
Weekend traffic:
Weekend volumes run about 7% below weekday levels.
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +5% versus the annual average.
Lowest month:
January is the quietest month, with volumes -13% versus the annual average.
Analytical insight
In Harrisonburg City, Virginia, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is mild at +5% in high season.
Traffic Flow Profile Comparison
Metric
Harrisonburg
Virginia
Average
Difference
Traffic
12,316
5,349
+130.2%
Truck % (Total Traffic)
9.6%
9.6%
+0.6%
Truck % (Highway)
18.6%
13.1%
+41.6%
Avg. Travel Time
37.0 min
31.7 min
+16.8%
Frequently Asked Questions
The average daily traffic volume is calculated at 12,316 vehicles per day, providing a baseline for daily operations and site assessment.
Harrisonburg carries more traffic than 97% of counties in Virginia, averaging 12,316 vehicles per day.
Trucks account for approximately 9.6% of the total traffic mix across all road types, with a significantly higher concentration of 18.6% on highways.
Approximately 69% of highway traffic and 32% of non-highway traffic consists of vehicles whose trip originates outside Harrisonburg City, Virginia. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
The average travel time for drivers is 37.0 minutes, offering a standard metric for commute and delivery route planning.
Drivers on Harrisonburg roads have a median age of 41 years, and the median household income of the neighborhoods trips originate from averages $72,344 - useful context for retail siting and customer profiling.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
