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Traffic heat map of Rockingham County, Virginia: 751 miles of roads shaded from blue (light) to red (heavy traffic), busiest on I 81 and Spotswood Trail

Rockingham County, Virginia Traffic Counts

Its busiest road, I 81, carries 63,432 vehicles a day, 19.0 times the average road. This page breaks down traffic in Rockingham County, Virginia across 751 miles of monitored roads split into 11,699 segments, using multi-sourced mobile and sensor data. It goes beyond raw counts to truck flow, congestion and who is driving, so site selection and route planning rest on evidence.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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Total Traffic Volume & Performance in Rockingham County, Virginia

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day3,340
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

12.5%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

29.9 min
Congestion ratio

The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.

12.3%
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

44.8 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$75,132

A typical monitored road in Rockingham County, Virginia sees 3,340 vehicles per day, while its 751 miles of monitored roads together handle 3,566,410 vehicle-miles traveled per day (≈1.3 billion per year). Trucks are 12.5% of traffic, more than the 9.6% across Virginia.

Shorter trips than 76% of counties in Virginia

Rockingham sees 38% lower average daily traffic volume than the state average (3,340 vehicles per day against 5,349), suggesting less demand on each road - lighter roads for freight, but less passing trade for roadside retail. In total volume terms, its road network carries about 1.6% of Virginia's statewide total of vehicle-miles. By volume, Rockingham's 3,340 vehicles per day trails 55% of counties in Virginia.

At 29.9 minutes, the average travel time is 5% lower than the state level. 76% of counties in Virginia have a longer average travel time than Rockingham's 29.9 minutes.

At 27% lower than the state level, the 12.3% congestion ratio signals smoother traffic flow - travel times are easy to plan around for scheduled deliveries.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Rockingham County, Virginia

Trafficvehicles per day13,965
Trucks18.4%
Average travel time38.4 min
Congestion ratio47.4%
Drivers’ average age44.5 yrs
Drivers’ average income$74,513

Highways carry about half of all travel in Rockingham County, Virginia, 52% of vehicle-miles. The average highway carries 13,965 vehicles per day, 365% more than the average non-highway road in the same area, which carries 3,000 vehicles per day.

That comes from just 11% of the monitored road miles: 86 miles in 363 segments, carrying 1,844,591 vehicle-miles traveled per day (≈673 million per year).

81% of counties in Virginia move less traffic on their highways.

More highway trucks than 84% of counties in Virginia

At 18.4%, highway truck share is 40% higher than the state average. Highways here lean toward freight, so highway access is a real asset for logistics operators.

Rockingham's highway truck share (18.4%) is higher than 80% of counties in Virginia. By raw truck volume, Rockingham carries more highway trucks than 84% of counties in Virginia.

non-highway traffic icon

Non-highway Traffic in Rockingham County, Virginia

Trafficvehicles per day3,000
Trucks6.3%
Average travel time29.6 min
Congestion ratio11.2%
Drivers’ average age45.1 yrs
Drivers’ average income$75,526

Local roads carry about half of all travel in Rockingham County, Virginia, 48% of vehicle-miles. A typical local road sees 3,000 vehicles per day.

Local roads make up 89% of the monitored road miles (665 miles in 11,336 segments) but carry less than their share of travel: 1,721,819 vehicle-miles traveled per day (≈628 million per year). Trucks make up 6.3% of non-highway traffic, about 1 in 16 vehicles.

Younger drivers than 80% of counties in Virginia

Non-highway roads carry a truck concentration that's 66% lower than the highway network.

At 29% lower than the state level, the non-highway congestion ratio of 11.2% signals easier movement on local roads.

Rockingham's average driver income is higher than 51% of counties in Virginia. Rockingham's median driver age is lower than 80% of counties in Virginia.

Time-of-Day & Seasonal Patterns

peak hours icon
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–9:00 AM and PM peak 4:00 PM–6:00 PM, with volumes reaching approximately 87% higher than the daily average.
Weekend traffic:
Weekends are somewhat quieter: volumes run about 15% below weekday levels, the usual weekend dip.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +6% versus the annual average.
Lowest month:
January is the quietest month, with volumes -11% versus the annual average - the usual winter low.

Data Finding: Hourly & Seasonal Patterns

In Rockingham County, Virginia, the peak hour concentrates about 8% of the day's traffic, and there is a noticeable seasonal swing of +6% in high season.

Rockingham County vs. Virginia Traffic Comparison

Rockingham County's biggest difference from the Virginia average is its highway truck share, 40% above it. Its average daily traffic per road, by contrast, is 38% below.

MetricRockingham CountyVirginia averageDifference
Traffic3,3405,349-37.6%
Truck % (Total Traffic)12.5%9.6%+30.9%
Truck % (Highway)18.4%13.1%+40.3%
Avg. Travel Time29.9 min31.7 min-5.5%

How Rockingham County compares

Rockingham County moves more traffic than any nearby county or city

Compared with its 4 closest neighbours, Rockingham County moves 6.4 times the total daily travel and carries 47.0% less traffic on a typical road; it has the fourth busiest roads of the five. It is bigger rather than busier: the extra travel comes from carrying more road, not from heavier roads.

Rockingham County and the 4 nearest county-level areas by centroid distance, with the Virginia average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Rockingham County3,34012.5%3,566,41029.9 min12.3%
Harrisonburg City, Virginia12,3169.6%1,163,35337.0 min30.0%
Pendleton County, West Virginia2,25211.6%110,09520.9 min7.0%
Staunton City, Virginia7,0445.4%374,59236.1 min17.0%
Page County, Virginia3,6017.2%585,13331.0 min18.4%
Virginia average5,3499.6%N/A31.7 min16.8%

Rockingham County ranked within Virginia

Rockingham County sits in the top quarter of the Virginia field on highway truck volume, at #20 of 118.

Rockingham County ranked among 133 county-level areas in Virginia (1 = highest); measures without data in every county rank a smaller field, down to 118.
MeasureRockingham CountyVirginia rank
Traffic volume (AADT)3,340#74 of 133
Highway vehicle-miles per day1,844,591#23 of 118
Truck share on highways18.4%#24 of 118
Highway trucks per day2,567#20 of 118
Average travel time29.9 min#101 of 133
Average driver income$75,132#66 of 133
Average driver age44.8 yrs#107 of 133

The two ends of this table sit far apart: #20 of 118 on highway truck volume, against #107 of 133 on average driver age.

Busiest roads in Rockingham County, Virginia

On their busiest stretches, the three busiest roads in Rockingham County carry 34,061 vehicles a day on average, 10.2 times the typical road in the county (3,340).

I 81 leads with 63,432 vehicles a day, 13,730 of them trucks (21.6%). That is 3.2 times the next road, Spotswood Trail (19,832). It tops the truck ranking too, with the most trucks.

Trips using I 81 are long: a median of 48.5 minutes against 29.9 county-wide, the mark of a through route.

Trucks make up 21.6% of traffic on I 81, against 12.5% across all roads in the county.

Few trucks use Timber Way: 5.8% of its traffic, under half the county's 12.5%.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1I 81Motorway · 63,432vehicles13,730trucks · 21.6%
Road class
Motorway
Congestion ratio
66.7%
Median trip time
48.5 min
Drivers’ median age
46.1 yrs
Drivers’ average income
$70,443

Delays build on I 81: its congestion ratio of 67% over free-flow time is well above the county's 12%.

2Spotswood TrailTrunk road · 19,832vehicles1,340trucks · 6.8%
Road class
Trunk road
Congestion ratio
40.6%
Median trip time
32.5 min
Drivers’ median age
43.6 yrs
Drivers’ average income
$77,677

Travel on Spotswood Trail's busiest stretch runs 41% over free-flow time, against 12% across the county, so expect slower peak hours.

3Timber WayPrimary road · 18,918vehicles1,097trucks · 5.8%
Road class
Primary road
Congestion ratio
30.4%
Median trip time
24.4 min
Drivers’ median age
46.0 yrs
Drivers’ average income
$66,847

Timber Way carries 5.7 times the county average at its busiest, 1,097 of them trucks (5.8%, below the county-wide 12.5%).

4Stuart AvenuePrimary road · 17,703vehicles1,194trucks · 6.8%
Road class
Primary road
Median trip time
27.9 min
Drivers’ median age
50.7 yrs
Drivers’ average income
$68,069

Stuart Avenue carries 5.3 times the county average on its busiest stretch, where the median trip lasts 27.9 minutes.

5Old Spottswood TrailSecondary road · 16,013vehicles740trucks · 4.6%
Road class
Secondary road
Median trip time
29.4 min
Drivers’ median age
49.9 yrs
Drivers’ average income
$72,354

Old Spottswood Trail carries 4.8 times the county average at its busiest, 740 of them trucks (4.6%, below the county-wide 12.5%).

Ranked by trucks per day

Cars and light vehiclesTrucks
1I 81Motorway · #1 by traffic63,432vehicles13,730trucks · 21.6%
2Friedens Church RoadPrimary road · 15,546vehicles1,524trucks · 9.8%
Road class
Primary road
Congestion ratio
35.4%
Median trip time
29.2 min
Drivers’ median age
42.2 yrs
Drivers’ average income
$80,696

Friedens Church Road carries 4.7 times the county average on its busiest stretch, where the median trip lasts 29.2 minutes.

3Spotswood TrailTrunk road · #2 by traffic19,832vehicles1,340trucks · 6.8%
4Stuart AvenuePrimary road · #4 by traffic17,703vehicles1,194trucks · 6.8%
5Timber WayPrimary road · #3 by traffic18,918vehicles1,097trucks · 5.8%
How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

RockinghamDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near Rockingham County

The same traffic breakdown for the areas closest to Rockingham County, Virginia.

Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.