This page delivers traffic analytics for Marshall County, Iowa. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Marshall County, Iowa among 377 road miles divided in 4,505 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 442 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
2,446
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
9.3%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
35.7 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
9.3%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
47.9 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$79,543
Our data indicates an estimated average traffic volume of 2,446 vehicles per day in Marshall County, Iowa that results in 943,012 vehicle-miles traveled per day (≈344 million per year). The traffic stream is comprised of an average of 1 truck for every 11 vehicles. Typical time spent behind the wheel per trip is 35.7 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Iowa state averages: At 2,446 vehicles per day, the average monitored road in Marshall carries 20% less traffic than the state average of 3,042 vehicles per day - a critical factor for logistics and site planning. In total volume terms, its road network carries 943,012 vehicle-miles traveled per day (≈344 million per year), about 1.1% of Iowa's statewide total. The average trip takes 35.7 minutes, 8% higher than the state level. Congestion runs 19% lower than the state level, at a ratio of 9.3% - smoother traffic flow - crucial for traffic control improvement and logistics planning. 78% of counties in Iowa see less traffic than Marshall's 2,446 vehicles per day. Its average travel time of 35.7 minutes is longer than 77% of counties in Iowa.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
5,598
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
11.3%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
46.6 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
12.3%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
46.7 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$83,533
A significant volume of traffic in Marshall County, Iowa utilizes the highway network. The average highway carries 5,598 vehicles per day, 142% more than the average non-highway road in the same area, which carries 2,310 vehicles per day. That average covers 80 highway road miles divided in 187 segments (average segment length 2,255 ft), together carrying 438,743 vehicle-miles traveled per day (≈160 million per year). By highway travel volume, Marshall outranks 68% of counties in Iowa. Trucks constitute 11.3% of highway traffic.
Analytical insight
At 11.3%, highway truck share is 30% lower than the state average, marking Marshall as a primarily local traffic hub - underscoring the importance of local access for logistics operators. 16% of counties in Iowa see a lower highway truck share than Marshall's 11.3%. Marshall's highway truck count is higher than 43% of counties in Iowa, at roughly 632 trucks per day.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
2,310
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
7.7%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
35.2 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
9.2%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.2 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$77,830
The non-highway road network in Marshall County, Iowa supports a substantial volume of traffic. The average non-highway road carries 2,310 vehicles per day, 59% less than the average highway in the same area, which carries 5,598 vehicles per day. That average covers 298 non-highway road miles divided in 4,318 segments (average segment length 364 ft), together carrying 504,269 vehicle-miles traveled per day (≈184 million per year). Trucks constitute 7.7% of non-highway traffic.
Analytical insight
Compared to highways, non-highway routes see 32% fewer trucks by share. At 18% lower than the state level, the non-highway congestion ratio of 9.2% signals easier movement on local roads. Marshall's overall average travel time exceeds 77% of counties in Iowa. 74% of counties in Iowa see lower average driver income among trip origins than Marshall. The driver population here skews older than 24% of counties in Iowa.
Time-of-Day & Seasonal Patterns
Analytical insight
In Marshall County, Iowa, the peak hour concentrates about 7% of the day's traffic.
Traffic Flow Profile Comparison
Metric
Marshall
Iowa
Average
Difference
Traffic
2,446
3,042
-19.6%
Truck % (Total Traffic)
9.3%
11.0%
-15.1%
Truck % (Highway)
11.3%
16.1%
-29.9%
Avg. Travel Time
35.7 min
33.0 min
+8.2%
Frequently Asked Questions
The average daily traffic volume is calculated at 2,446 vehicles per day, providing a baseline for daily operations and site assessment.
Trip origins in Marshall have higher average income than 74% of counties in Iowa.
Trucks account for approximately 9.3% of the total traffic mix across all road types, with a significantly higher concentration of 11.3% on highways.
Drivers on Marshall roads have a median age of 48 years, and the median household income of the neighborhoods trips originate from averages $79,543 - useful context for retail siting and customer profiling.
Approximately 29% of highway traffic and 7% of non-highway traffic consists of vehicles whose trip originates outside Marshall County, Iowa. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Weekday peaks occur between 7:00 AM and 9:00 AM in the morning and between 3:00 PM and 7:00 PM in the evening - about 70% above the daily average.
The average travel time for drivers is 35.7 minutes, offering a standard metric for commute and delivery route planning.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
