This page delivers traffic analytics for New Kent County, Virginia. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for New Kent County, Virginia among 254 road miles divided in 4,461 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 301 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
3,517
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
13.6%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
30.2 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
12.5%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
49.0 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$107,642
Our data indicates an estimated average traffic volume of 3,517 vehicles per day in New Kent County, Virginia that results in 2,071,779 vehicle-miles traveled per day (≈756 million per year). The traffic stream is comprised of an average of 1 truck for every 7 vehicles. Typical time spent behind the wheel per trip is 30.2 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Virginia state averages: At 3,517 vehicles per day, the average monitored road in New Kent carries 34% less traffic than the state average of 5,349 vehicles per day - a critical factor for logistics and site planning. Across the whole network that adds up to 2,071,779 vehicle-miles traveled per day (≈756 million per year), roughly 0.9% of Virginia's statewide total. The average trip takes 30.2 minutes, 5% lower than the state level. Congestion runs 26% lower than the state level, at a ratio of 12.5% - smoother traffic flow - crucial for traffic control improvement and logistics planning. By volume, New Kent's 3,517 vehicles per day outpaces 48% of counties in Virginia. Its average travel time of 30.2 minutes is longer than 26% of counties in Virginia.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
21,690
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
16.1%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
59.6 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
63.2%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
48.0 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$102,071
A significant volume of traffic in New Kent County, Virginia utilizes the highway network. The average highway carries 21,690 vehicles per day, 630% more than the average non-highway road in the same area, which carries 2,972 vehicles per day. That average covers 55 highway road miles divided in 130 segments (average segment length 2,253 ft), together carrying 1,535,025 vehicle-miles traveled per day (≈560 million per year). By highway travel volume, New Kent outranks 77% of counties in Virginia. Trucks constitute 16.1% of highway traffic.
Analytical insight
Highway truck concentration here runs 23% higher than the state average, at 16.1% - positioning New Kent as a significant freight corridor. For logistics operators, this validates the importance of highway access. 74% of counties in Virginia see a lower highway truck share than New Kent's 16.1%. 91% of counties in Virginia see fewer highway trucks per day than New Kent's roughly 3,499.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
2,972
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
6.2%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
29.3 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
10.9%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
50.6 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$115,281
The non-highway road network in New Kent County, Virginia supports a substantial volume of traffic. The average non-highway road carries 2,972 vehicles per day, 86% less than the average highway in the same area, which carries 21,690 vehicles per day. That average covers 199 non-highway road miles divided in 4,331 segments (average segment length 242 ft), together carrying 536,754 vehicle-miles traveled per day (≈196 million per year). Trucks constitute 6.2% of non-highway traffic.
Analytical insight
Non-highway roads carry a truck concentration that's 62% lower than the highway network. At 30% lower than the state level, the non-highway congestion ratio of 10.9% signals easier movement on local roads. 26% of counties in Virginia see shorter overall travel times than New Kent. Trip origins here have higher average income than 86% of counties in Virginia. The driver population here skews older than 52% of counties in Virginia.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and PM peak 5:00 PM–6:00 PM, with volumes reaching approximately 88% higher than the daily average.
Weekend traffic:
Weekend volumes run about 14% above weekday levels.
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +13% versus the annual average.
Lowest month:
January is the quietest month, with volumes -19% versus the annual average.
Analytical insight
In New Kent County, Virginia, the peak hour concentrates about 8% of the day's traffic, and seasonal swing is pronounced at +13% in high season.
Traffic Flow Profile Comparison
Metric
New Kent
Virginia
Average
Difference
Traffic
3,517
5,349
-34.2%
Truck % (Total Traffic)
13.6%
9.6%
+41.4%
Truck % (Highway)
16.1%
13.1%
+23.1%
Avg. Travel Time
30.2 min
31.7 min
-4.6%
Frequently Asked Questions
The average daily traffic volume is calculated at 3,517 vehicles per day, providing a baseline for daily operations and site assessment.
New Kent's highway truck share of 16.1% is higher than 74% of counties in Virginia.
Weekday peaks occur between 7:00 AM and 8:00 AM in the morning and between 5:00 PM and 6:00 PM in the evening - about 88% above the daily average.
The average travel time for drivers is 30.2 minutes, offering a standard metric for commute and delivery route planning.
Trucks account for approximately 13.6% of the total traffic mix across all road types, with a significantly higher concentration of 16.1% on highways.
Approximately 70% of highway traffic and 18% of non-highway traffic consists of vehicles whose trip originates outside New Kent County, Virginia. This indicates that a portion of highway traffic is regional pass-through, while local roads are more representative of resident and commuter activity.
Traffic volumes are typically 13% higher during June–August. Volumes drop to their lowest levels in January, averaging 2,833 vehicles per day - a 19% decrease from the annual average.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
