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Traffic heat map of New Kent County, Virginia: 254 miles of roads shaded from blue (light) to red (heavy traffic), busiest on I 64 and Eltham Road

New Kent County, Virginia Traffic Counts

Our New Kent County, Virginia traffic data covers 4,461 road segments over 254 road miles, with an average segment of just 301 ft. Its busiest road, I 64, carries 66,772 vehicles a day, 19.0 times the average road. Whether you are evaluating a new retail location, planning routes or assessing infrastructure, these numbers replace guesswork.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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Total Traffic Volume & Performance in New Kent County, Virginia

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day3,517
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

13.6%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

30.2 min
Congestion ratio

The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.

12.5%
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

49.0 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$107,642

Our data shows 3,517 vehicles per day on the average road in New Kent County, Virginia, and 2,071,779 vehicle-miles traveled per day (≈756 million per year) across its 254 miles of monitored roads. Trucks are 13.6% of traffic, more than the 9.6% across Virginia.

Shorter trips than 74% of counties in Virginia

At 3,517 vehicles per day, the average monitored road in New Kent carries 34% less traffic than the state average of 5,349, suggesting less demand on each road - less drive-by exposure for retail, but easier access for deliveries. Across the whole network, that travel is about 0.9% of Virginia's statewide total. By volume, New Kent's 3,517 vehicles per day trails 52% of counties in Virginia.

At 30.2 minutes, the average travel time matches the state level closely. 74% of counties in Virginia have a longer average travel time than New Kent's 30.2 minutes.

Congestion runs 26% lower than the state level, at a ratio of 12.5%, which means smoother traffic flow - travel times are easy to plan around for scheduled deliveries.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in New Kent County, Virginia

Trafficvehicles per day21,690
Trucks16.1%
Average travel time59.6 min
Congestion ratio63.2%
Drivers’ average age48.0 yrs
Drivers’ average income$102,071

Highways carry most of the traffic in New Kent County, Virginia: 74% of all vehicle-miles. The average highway carries 21,690 vehicles per day, 630% more than the average non-highway road in the same area, which carries 2,972 vehicles per day.

That comes from just 22% of the monitored road miles: 55 miles in 130 segments, carrying 1,535,025 vehicle-miles traveled per day (≈560 million per year).

That is more highway travel volume than 77% of counties in Virginia.

More highway trucks than 91% of counties in Virginia

At 16.1%, highway truck share is 23% higher than the state average. Highways here lean toward freight, so highway access is a real asset for logistics operators.

By truck concentration, highways here outrank 74% of counties in Virginia. 91% of counties in Virginia see fewer highway trucks per day than New Kent's roughly 3,499.

non-highway traffic icon

Non-highway Traffic in New Kent County, Virginia

Trafficvehicles per day2,972
Trucks6.2%
Average travel time29.3 min
Congestion ratio10.9%
Drivers’ average age50.6 yrs
Drivers’ average income$115,281

Local roads carry a smaller share of travel in New Kent County, Virginia, 26% of vehicle-miles; most driving happens on highways. The average non-highway road carries 2,972 vehicles per day.

Local roads make up 78% of the monitored road miles (199 miles in 4,331 segments) but carry less than their share of travel: 536,754 vehicle-miles traveled per day (≈196 million per year). Trucks make up 6.2% of non-highway traffic, about 1 in 16 vehicles.

Drivers from higher-income areas than 86% of counties in Virginia

Compared to highways, non-highway routes see 62% fewer trucks by share.

The non-highway congestion ratio of 10.9% is 30% lower than the state level, suggesting more efficient local mobility than the state average.

New Kent's average driver income is higher than 86% of counties in Virginia. New Kent's median driver age is higher than 52% of counties in Virginia.

Time-of-Day & Seasonal Patterns

peak hours icon
Peak Traffic Windows
Weekday peaks:
AM peak 7:00 AM–8:00 AM and PM peak 5:00 PM–6:00 PM, with volumes reaching approximately 88% higher than the daily average.
Weekend traffic:
Weekends are busier than weekdays: volumes run about 14% above weekday levels, which usually points to leisure, tourism or shopping traffic.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +13% versus the annual average.
Lowest month:
January is the quietest month, with volumes -19% versus the annual average - the usual winter low.

Data Finding: Hourly & Seasonal Patterns

In New Kent County, Virginia, the peak hour concentrates about 8% of the day's traffic, and there is a strong seasonal swing of +13% in high season.

New Kent County vs. Virginia Traffic Comparison

Of the four measures, truck share differs most: New Kent County runs 41% above the Virginia average. Its average daily traffic per road, by contrast, is 34% below.

MetricNew Kent CountyVirginia averageDifference
Traffic3,5175,349-34.2%
Truck % (Total Traffic)13.6%9.6%+41.4%
Truck % (Highway)16.1%13.1%+23.1%
Avg. Travel Time30.2 min31.7 min-4.6%

How New Kent County compares

New Kent County has a higher truck share than any nearby county

Compared with its 4 closest neighbours, New Kent County moves 2.4 times the total daily travel and runs 5.1 percentage points more truck traffic; it has the second busiest roads of the five. It is bigger rather than busier: the extra travel comes from carrying more road, not from heavier roads.

New Kent County and the 4 nearest county-level areas by centroid distance, with the Virginia average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
New Kent County3,51713.6%2,071,77930.2 min12.5%
Charles City County, Virginia1,1828.9%197,34342.1 min5.6%
King William County, Virginia3,4347.6%723,42331.6 min5.6%
James City County, Virginia5,8068.3%2,214,52629.8 min17.9%
King and Queen County, Virginia1,8458.9%316,13235.8 minN/A
Virginia average5,3499.6%N/A31.7 min16.8%

New Kent County ranked within Virginia

Highway truck volume places New Kent County #12 of 118 in Virginia - the top quarter of the state.

New Kent County ranked among 133 county-level areas in Virginia (1 = highest); measures without data in every county rank a smaller field, down to 118.
MeasureNew Kent CountyVirginia rank
Traffic volume (AADT)3,517#69 of 133
Highway vehicle-miles per day1,535,025#28 of 118
Truck share on highways16.1%#32 of 118
Highway trucks per day3,499#12 of 118
Average travel time30.2 min#99 of 133
Average driver income$107,642#20 of 133
Average driver age49.0 yrs#64 of 133

Busiest roads in New Kent County, Virginia

On their busiest stretches, the three busiest roads in New Kent County carry 31,560 vehicles a day on average, 9.0 times the typical road in the county (3,517).

I 64 is the busiest road, at 66,772 vehicles a day, 10,831 of them trucks (16.2%). No other road comes close: Eltham Road, in second place, carries 17,313. It also carries the most trucks.

Trips using I 64 are long: a median of 62.0 minutes against 30.2 county-wide, the mark of a through route.

Old Stage Road is busy with cars rather than freight: only 6.4% of its traffic is trucks, against 13.6% county-wide.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1I 64Motorway · 66,772vehicles10,831trucks · 16.2%
Road class
Motorway
Congestion ratio
72.8%
Median trip time
62.0 min
Drivers’ median age
48.0 yrs
Drivers’ average income
$101,772

Delays build on I 64: its congestion ratio of 73% over free-flow time is well above the county's 12%.

2Eltham RoadTrunk road · 17,313vehicles1,874trucks · 10.8%
Road class
Trunk road
Congestion ratio
15.1%
Median trip time
42.4 min
Drivers’ median age
52.0 yrs
Drivers’ average income
$101,118

Eltham Road carries through traffic: the median trip using it lasts 42.4 minutes, against 30.2 for the county.

3Old Stage RoadPrimary road · 10,595vehicles678trucks · 6.4%
Road class
Primary road
Median trip time
38.6 min
Drivers’ median age
50.5 yrs
Drivers’ average income
$103,707

Old Stage Road carries 3.0 times the county average on its busiest stretch, where the median trip lasts 38.6 minutes.

4Farmers RoadSecondary road · 9,719vehicles648trucks · 6.7%
Road class
Secondary road
Median trip time
34.1 min
Drivers’ median age
49.7 yrs
Drivers’ average income
$97,639

At 2.8 times the county average, Farmers Road draws drivers from neighborhoods averaging $97,639 in household income.

5Courthouse RoadSecondary road · 9,433vehicles445trucks · 4.7%
Road class
Secondary road
Median trip time
36.6 min
Drivers’ median age
50.1 yrs
Drivers’ average income
$120,910

The busiest stretch of Courthouse Road carries 2.7 times the county average; trucks are 4.7% of it, below the county-wide 13.6%.

Ranked by trucks per day

Cars and light vehiclesTrucks
1I 64Motorway · #1 by traffic66,772vehicles10,831trucks · 16.2%
2Eltham RoadTrunk road · #2 by traffic17,313vehicles1,874trucks · 10.8%
3Old Stage RoadPrimary road · #3 by traffic10,595vehicles678trucks · 6.4%
4Farmers RoadSecondary road · #4 by traffic9,719vehicles648trucks · 6.7%
5Farmers DriveSecondary road · 9,415vehicles550trucks · 5.8%
Road class
Secondary road
Congestion ratio
22.1%
Median trip time
32.8 min
Drivers’ median age
49.6 yrs
Drivers’ average income
$97,791

Travel on Farmers Drive's busiest stretch runs 22% over free-flow time, against 12% across the county, so expect slower peak hours.

How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

New KentDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near New Kent County

The same traffic breakdown for the areas closest to New Kent County, Virginia.

Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.