This page delivers traffic analytics for Polk County, Wisconsin. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Polk County, Wisconsin among 495 road miles divided in 4,029 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 649 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
The average number of vehicles that travel each day over any road in the road network.
2,295
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
9.5%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
34.1 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
8.3%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
51.6 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$75,803
Our data indicates an estimated average traffic volume of 2,295 vehicles per day in Polk County, Wisconsin that results in 915,297 vehicle-miles traveled per day (≈334 million per year). The traffic stream is comprised of an average of 1 truck for every 11 vehicles. Typical time spent behind the wheel per trip is 34.1 minutes, which already accounts for delays at signals, intersections, and congestion.
Analytical insight
When compared to the Wisconsin state averages: At 2,295 vehicles per day, the average monitored road in Polk carries 40% less traffic than the state average of 3,802 vehicles per day - a critical factor for logistics and site planning. Network-wide, Polk accounts for about 0.7% of Wisconsin's statewide total, at 915,297 vehicle-miles traveled per day (≈334 million per year). At 34.1 minutes, the average travel time is 6% higher than the state level. At 34% lower than the state level, the 8.3% congestion ratio signals smoother traffic flow - crucial for traffic control improvement and logistics planning. 48% of counties in Wisconsin see less traffic than Polk's 2,295 vehicles per day. 69% of counties in Wisconsin have a shorter average travel time than Polk's 34.1 minutes.
Highway vs. Non-Highway Traffic Analysis
Highway Traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
6,119
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
13.0%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
42.6 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
13.6%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
51.2 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$75,959
A significant volume of traffic in Polk County, Wisconsin utilizes the highway network. The average highway carries 6,119 vehicles per day, 223% more than the average non-highway road in the same area, which carries 1,894 vehicles per day. That average covers 43 highway road miles divided in 383 segments (average segment length 596 ft), together carrying 257,912 vehicle-miles traveled per day (≈94.1 million per year). Trucks constitute 13.0% of highway traffic.
Analytical insight
At 13.0%, highway truck share is 11% lower than the state average, marking Polk as a primarily local traffic hub - underscoring the importance of local access for logistics operators. By truck concentration, highways here outrank 33% of counties in Wisconsin. By raw truck volume, Polk carries more highway trucks than 28% of counties in Wisconsin.
Non-highway traffic
Traffic
Traffic
The average number of vehicles that travel each day over any road in the road network.
1,894
Trucks
Trucks
The percentage of the total traffic volume composed of heavy vehicles.
8.1%
Average travel time
Average travel time
The average time of travel averaged among all vehicles traveling on the road network.
33.2 min
Congestion ratio
Congestion ratio
The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.
7.7%
Drivers’ average age
Drivers’ average age
Average age of residents in the geographic areas where the vehicle trips originated.
51.9 yrs
Drivers’ average income
Drivers’ average income
Average income of residents in the geographic areas where the vehicle trips originated.
$75,763
The non-highway road network in Polk County, Wisconsin supports a substantial volume of traffic. The average non-highway road carries 1,894 vehicles per day, 69% less than the average highway in the same area, which carries 6,119 vehicles per day. That average covers 452 non-highway road miles divided in 3,646 segments (average segment length 654 ft), together carrying 657,385 vehicle-miles traveled per day (≈240 million per year). Trucks constitute 8.1% of non-highway traffic.
Analytical insight
Non-highway roads carry a truck concentration that's 38% lower than the highway network. Non-highway congestion (7.7%) runs 36% lower than the state average, pointing to smoother local traffic flow. Polk's overall average travel time exceeds 69% of counties in Wisconsin. Polk's average driver income exceeds 56% of counties in Wisconsin. 65% of counties in Wisconsin have a younger driver population than Polk.
Time-of-Day & Seasonal Patterns
Peak Traffic Windows
Weekday peaks:
AM peak 10:00 AM–12:00 PM and PM peak 3:00 PM–6:00 PM, with volumes reaching approximately 94% higher than the daily average.
Weekend traffic:
Weekend volumes run about 7% below weekday levels.
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +22% versus the annual average.
Lowest month:
January is the quietest month, with volumes -20% versus the annual average.
Analytical insight
In Polk County, Wisconsin, the peak hour concentrates about 8% of the day's traffic, and seasonal swing is pronounced at +22% in high season.
Traffic Flow Profile Comparison
Metric
Polk
Wisconsin
Average
Difference
Traffic
2,295
3,802
-39.6%
Truck % (Total Traffic)
9.5%
10.2%
-6.4%
Truck % (Highway)
13.0%
14.7%
-11.3%
Avg. Travel Time
34.1 min
32.2 min
+6.2%
Frequently Asked Questions
The average daily traffic volume is calculated at 2,295 vehicles per day, providing a baseline for daily operations and site assessment.
Polk carries more highway trucks by raw volume than 28% of counties in Wisconsin, at roughly 798 per day.
Traffic volumes are typically 22% higher during June–August. Volumes drop to their lowest levels in January, averaging 1,837 vehicles per day - a 20% decrease from the annual average.
The average travel time for drivers is 34.1 minutes, offering a standard metric for commute and delivery route planning.
Trucks account for approximately 9.5% of the total traffic mix across all road types, with a significantly higher concentration of 13.0% on highways.
Drivers on Polk roads have a median age of 52 years, and the median household income of the neighborhoods trips originate from averages $75,803 - useful context for retail siting and customer profiling.
Weekday peaks occur between 10:00 AM and 12:00 PM in the morning and between 3:00 PM and 6:00 PM in the evening - about 94% above the daily average.
Data Sources & Methodology
The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:
Mobile device location data (anonymized and aggregated)
