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TrafficThe average number of vehicles that travel each day over any road in the road network. | vehicles per day4,963 |
|---|---|
TrucksThe percentage of the total traffic volume composed of heavy vehicles. | 10.3% |
Average travel timeThe average time of travel averaged among all vehicles traveling on the road network. | 31.9 min |
Congestion ratioThe rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network. | 13.9% |
Drivers’ average ageAverage age of residents in the geographic areas where the vehicle trips originated. | 47.1 yrs |
Drivers’ average incomeAverage income of residents in the geographic areas where the vehicle trips originated. | $70,446 |
Our data shows 4,963 vehicles per day on the average road in Rowan County, North Carolina, and 3,634,487 vehicle-miles traveled per day (≈1.3 billion per year) across its 550 miles of monitored roads. At 10.3%, the truck share runs above the 8.7% across North Carolina: about 1 in 10 vehicles.
Rowan's average daily traffic volume is 22% lower than the state average - 4,963 vehicles per day against 6,332 - suggesting less traffic load per road - a critical factor for logistics and site planning. In total volume terms, its road network carries about 1.3% of North Carolina's statewide total of vehicle-miles. By volume, Rowan's 4,963 vehicles per day outpaces 61% of counties in North Carolina.
Journey times here (31.9 minutes on average) closely track the state level. Its average travel time of 31.9 minutes is shorter than 52% of counties in North Carolina.
At 25% lower than the state level, the 13.9% congestion ratio signals smoother traffic flow - fewer delays make delivery windows more reliable.
| Traffic | vehicles per day13,848 |
|---|---|
| Trucks | 14.8% |
| Average travel time | 44.6 min |
| Congestion ratio | 24.8% |
| Drivers’ average age | 46.6 yrs |
| Drivers’ average income | $70,732 |
Travel in Rowan County, North Carolina splits roughly evenly, with about half of it (54% of vehicle-miles) on highways. The average highway carries 13,848 vehicles per day, 226% more than the average non-highway road in the same area, which carries 4,250 vehicles per day.
Yet highways are only 17% of the road network, 92 miles in 1,168 segments, so each mile of them is 3.2 times as busy as the average road mile.
80% of counties in North Carolina move less traffic on their highways.
At 14.8%, highway truck share is 23% higher than the state average. Highways here lean toward freight, so highway access is a real asset for logistics operators.
Rowan's highway truck share (14.8%) is higher than 81% of counties in North Carolina. 93% of counties in North Carolina see fewer highway trucks per day than Rowan's roughly 2,049.
| Traffic | vehicles per day4,250 |
|---|---|
| Trucks | 5.0% |
| Average travel time | 30.9 min |
| Congestion ratio | 13.0% |
| Drivers’ average age | 47.6 yrs |
| Drivers’ average income | $70,244 |
Travel in Rowan County, North Carolina splits roughly evenly, with about half of it (46% of vehicle-miles) on local roads. On the average non-highway road, that comes to 4,250 vehicles per day.
Local roads make up 83% of the monitored road miles (458 miles in 14,549 segments) but carry less than their share of travel: 1,668,910 vehicle-miles traveled per day (≈609 million per year). Trucks make up 5.0% of non-highway traffic, about 1 in 20 vehicles.
Compared to highways, non-highway routes see 66% fewer trucks by share.
The non-highway congestion ratio of 13.0% is 26% lower than the state level, suggesting more efficient local mobility than the state average.
Trip origins here have higher average income than 70% of counties in North Carolina. Rowan's median driver age is lower than 72% of counties in North Carolina.
Rowan County's biggest difference from the North Carolina average is its highway truck share, 23% above it. Its average daily traffic per road, by contrast, is 22% below.
| Metric | Rowan County | North Carolina average | Difference |
|---|---|---|---|
| Traffic | 4,963 | 6,332 | -21.6% |
| Truck % (Total Traffic) | 10.3% | 8.7% | +18.1% |
| Truck % (Highway) | 14.8% | 12.1% | +22.5% |
| Avg. Travel Time | 31.9 min | 32.3 min | -1.2% |
Rowan County tracks the 4 areas around it closely - no measure in this table sets it far apart from the areas immediately next to it, though it has the fourth busiest roads of the five.
| Area | Average daily traffic | Truck share | Daily vehicle-miles | Average travel time | Congestion ratio |
|---|---|---|---|---|---|
| Rowan County | 4,963 | 10.3% | 3,634,487 | 31.9 min | 13.9% |
| Davie County, North Carolina | 3,040 | 10.6% | 1,413,676 | 31.0 min | 11.1% |
| Davidson County, North Carolina | 5,353 | 11.0% | 3,956,858 | 33.3 min | 14.3% |
| Iredell County, North Carolina | 7,201 | 11.5% | 5,678,199 | 31.0 min | 20.0% |
| Cabarrus County, North Carolina | 7,866 | 6.6% | 5,426,595 | 33.8 min | 20.7% |
| North Carolina average | 6,332 | 8.7% | N/A | 32.3 min | 18.6% |
Highway truck volume places Rowan County #8 of 97 in North Carolina - the top quarter of the state.
| Measure | Rowan County | North Carolina rank |
|---|---|---|
| Traffic volume (AADT) | 4,963 | #40 of 100 |
| Highway vehicle-miles per day | 1,965,577 | #20 of 97 |
| Truck share on highways | 14.8% | #19 of 97 |
| Highway trucks per day | 2,049 | #8 of 97 |
| Average travel time | 31.9 min | #52 of 100 |
| Average driver income | $70,446 | #31 of 100 |
| Average driver age | 47.1 yrs | #72 of 100 |
Traffic concentrates on a few corridors: the three busiest roads average 40,610 vehicles a day, against 4,963 on the average road in Rowan County.
I 85 is the busiest road, at 75,711 vehicles a day, 12,220 of them trucks (16.1%). That is 2.8 times the next road, Jake Alexander Boulevard (26,609). It tops the truck ranking too, with the most trucks.
Trips using I 85 are long: a median of 51.3 minutes against 31.9 county-wide, the mark of a through route.
Innes Street is busy with cars rather than freight: only 3.5% of its traffic is trucks, against 10.3% county-wide.
The truck ranking looks different from the traffic one, sharing just 2 of its 5 roads.
Travel on I 85's busiest stretch runs 45% over free-flow time, against 14% across the county, so expect slower peak hours.
Jake Alexander Boulevard carries 5.4 times the county average at its busiest, 1,646 of them trucks (6.2%, below the county-wide 10.3%).
Innes Street carries 3.9 times the county average at its busiest, 683 of them trucks (3.5%, below the county-wide 10.3%).
Julian Road carries 2.9 times the county average on its busiest stretch, where the median trip lasts 30.1 minutes.
At 2.7 times the county average, Cannon Boulevard draws drivers from neighborhoods averaging $69,113 in household income.
The busiest stretch of Statesville Boulevard carries 2.4 times the county average; trucks are 10.4% of it, in line with the county-wide 10.3%.
Main Street is one of the more congested roads here: trips take 36% longer than at free-flow speed, against 14% county-wide.
On its busiest stretch, US 52 carries 2.4 times the county average; trucks are 6.8% of it, below the county-wide 10.3%.
The average monitored road in Rowan carries 4,963 vehicles per day, 22% less than the North Carolina average of 6,332.
Rowan carries more highway trucks by raw volume than 93% of counties in North Carolina, at roughly 2,049 per day.
Approximately 15% of highway traffic and 10% of non-highway traffic consists of vehicles whose trip originates outside Rowan County, North Carolina. Even highway traffic is mostly local, so these roads mainly serve residents and commuters.
Trucks make up about 10.3% of all traffic in Rowan County, North Carolina, rising to 14.8% on highways, where long-haul freight concentrates.
The average trip in Rowan takes 31.9 minutes, about the same as the North Carolina average, delays at signals and congestion included.
Drivers on Rowan roads have a median age of 47 years, and the median household income of the neighborhoods trips originate from averages $70,446, 11% below the North Carolina average.
I 85 carries the most, 75,711 vehicles per day on its busiest stretch, followed by Jake Alexander Boulevard (26,609), Innes Street (19,511), Julian Road (14,521), Cannon Boulevard (13,255). Figures are AADT, both directions combined.
I 85, with about 12,220 trucks per day on its busiest stretch, 16.1% of its 75,711 vehicles.
About 75,711 vehicles per day in both directions on its busiest stretch, including 12,220 trucks (16.1%). Traffic is lower on its quieter stretches; TrafficZoom shows the count for every segment.

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Historical traffic pattern databases
The same traffic breakdown for the areas closest to Rowan County, North Carolina.
Identify traffic patterns street by street and analyze the exact corridors that matter to your project.