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Traffic heat map of Upshur County, Texas: 353 miles of roads shaded from blue (light) to red (heavy traffic), busiest on Wood Street and US 259

Upshur County, Texas Traffic Counts

TrafficZoom tracks traffic on 353 road miles in Upshur County, Texas, divided into 3,133 segments averaging 596 ft. Its busiest road, Wood Street, carries 23,581 vehicles a day, 5.8 times the average road. Built from cross-verified mobile and road-sensor data, these counts help you size up a retail site, plan logistics routes or assess infrastructure needs.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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Total Traffic Volume & Performance in Upshur County, Texas

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day4,097
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

8.8%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

34.2 min
Congestion ratio

The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.

8.7%
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

47.7 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$63,938

A typical monitored road in Upshur County, Texas sees 4,097 vehicles per day, while its 353 miles of monitored roads together handle 1,088,302 vehicle-miles traveled per day (≈397 million per year). Trucks are 8.8% of traffic, close to the 9.8% across Texas.

Congestion 47% below the Texas average

Upshur sees 41% lower average daily traffic volume than the state average (4,097 vehicles per day against 6,895), suggesting less demand on each road - less drive-by exposure for retail, but easier access for deliveries. Across the whole network, that travel is about 0.1% of Texas's statewide total. Upshur carries more traffic than 70% of counties in Texas.

Journey times here (34.2 minutes on average) closely track the state level. 56% of counties in Texas have a longer average travel time than Upshur's 34.2 minutes.

The congestion ratio of 8.7% is 47% lower, pointing to smoother traffic flow than the state level - fewer delays make delivery windows more reliable.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Upshur County, Texas

Trafficvehicles per day8,336
Trucks10.0%
Average travel time36.0 min
Congestion ratio12.7%
Drivers’ average age47.4 yrs
Drivers’ average income$62,991

A little more than half of the driving in Upshur County, Texas happens on highways: 60% of all vehicle-miles. The average highway carries 8,336 vehicles per day, 266% more than the average non-highway road in the same area, which carries 2,275 vehicles per day.

With 26% of the road miles (93 miles in 942 segments), highways punch above their length, carrying 649,646 vehicle-miles traveled per day (≈237 million per year).

That is more highway travel volume than 54% of counties in Texas.

Lower highway truck share than 92% of counties in Texas

Highway truck concentration here runs 28% lower than the state average, at 10.0%. Highways here mostly serve passenger trips, so local access matters more than long-haul routing for logistics operators.

By truck concentration, highways here trail 92% of counties in Texas. By raw truck volume, Upshur carries fewer highway trucks than 69% of counties in Texas.

non-highway traffic icon

Non-highway Traffic in Upshur County, Texas

Trafficvehicles per day2,275
Trucks7.2%
Average travel time33.4 min
Congestion ratio7.0%
Drivers’ average age48.6 yrs
Drivers’ average income$65,094

Local roads carry a significant share of travel in Upshur County, Texas: 40% of all vehicle-miles. A typical local road sees 2,275 vehicles per day.

Local roads make up 74% of the monitored road miles (260 miles in 2,191 segments) but carry less than their share of travel: 438,656 vehicle-miles traveled per day (≈160 million per year). The truck share on non-highway roads is 7.2%.

Local congestion 57% below the Texas average

The concentration of trucks on non-highway roads is 28% lower than on highways.

At 57% lower than the state level, the non-highway congestion ratio of 7.0% signals easier movement on local roads.

Upshur's average driver income is lower than 72% of counties in Texas. The driver population here skews older than 69% of counties in Texas.

Time-of-Day & Seasonal Patterns

Data Finding: Hourly & Seasonal Patterns

In Upshur County, Texas, the peak hour concentrates about 7% of the day's traffic.

Upshur County vs. Texas Traffic Comparison

Of the four measures, average daily traffic per road differs most: Upshur County runs 41% below the Texas average. Its highway truck share is also 28% below.

MetricUpshur CountyTexas averageDifference
Traffic4,0976,895-40.6%
Truck % (Total Traffic)8.8%9.8%-9.4%
Truck % (Highway)10.0%13.8%-27.6%
Avg. Travel Time34.2 min32.6 min+4.7%

How Upshur County compares

Upshur County against nearby counties

Set against the average of the 4 areas nearest to it, Upshur County moves 37.7% of the total daily travel and is 25.8% less congested; it has the third busiest roads of the five. Less traffic and more room for it - the roads here run both quieter and freer than the areas around them.

Upshur County and the 4 nearest county-level areas by centroid distance, with the Texas average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Upshur County4,0978.8%1,088,30234.2 min8.7%
Gregg County, Texas8,71210.0%3,479,26533.5 min14.5%
Camp County, Texas3,0308.8%289,24030.6 min7.8%
Wood County, Texas3,2308.8%1,031,66330.0 min8.6%
Smith County, Texas8,20111.2%6,756,28934.7 min16.0%
Texas average6,8959.8%N/A32.6 min16.4%

Upshur County ranked within Texas

Upshur County sits in the bottom quarter of the Texas field on truck share on highways, at #208 of 227.

Upshur County ranked among 254 county-level areas in Texas (1 = highest); measures without data in every county rank a smaller field, down to 227.
MeasureUpshur CountyTexas rank
Traffic volume (AADT)4,097#77 of 254
Highway vehicle-miles per day649,646#105 of 227
Truck share on highways10.0%#208 of 227
Highway trucks per day830#156 of 227
Average travel time34.2 min#142 of 254
Average driver income$63,938#182 of 254
Average driver age47.7 yrs#80 of 254

The two ends of this table sit far apart: #77 of 254 on average daily traffic volume, against #208 of 227 on truck share on highways.

Busiest roads in Upshur County, Texas

Traffic concentrates on a few corridors: the three busiest roads average 16,826 vehicles a day, against 4,097 on the average road in Upshur County.

Wood Street is the busiest road, at 23,581 vehicles a day, 1,530 of them trucks (6.5%). It tops the truck ranking too, with the most trucks.

US 271 carries longer journeys than most roads here, with a median trip of 44.7 minutes against 34.2 county-wide.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1Wood StreetTrunk road · 23,581vehicles1,530trucks · 6.5%
Road class
Trunk road
Congestion ratio
25.8%
Median trip time
32.4 min
Drivers’ median age
46.7 yrs
Drivers’ average income
$57,122

Delays build on Wood Street: its congestion ratio of 26% over free-flow time is well above the county's 9%.

2US 259Trunk road · 15,877vehicles1,266trucks · 8.0%
Road class
Trunk road
Congestion ratio
17.8%
Median trip time
34.1 min
Drivers’ median age
47.6 yrs
Drivers’ average income
$74,691

At 3.9 times the county average, US 259 draws drivers from neighborhoods averaging $74,691 in household income.

3Tyler StreetPrimary road · 11,020vehicles604trucks · 5.5%
Road class
Primary road
Congestion ratio
24.4%
Median trip time
33.3 min
Drivers’ median age
48.8 yrs
Drivers’ average income
$53,486

Travel on Tyler Street's busiest stretch runs 24% over free-flow time, against 9% across the county, so expect slower peak hours.

4TX 300Trunk road · 10,006vehicles930trucks · 9.3%
Road class
Trunk road
Congestion ratio
11.1%
Median trip time
37.4 min
Drivers’ median age
46.3 yrs
Drivers’ average income
$67,436

The busiest stretch of TX 300 carries 2.4 times the county average; trucks are 9.3% of it, above the county-wide 8.8%.

5Broadway StreetTrunk road · 9,374vehicles798trucks · 8.5%
Road class
Trunk road
Congestion ratio
10.4%
Median trip time
40.8 min
Drivers’ median age
48.2 yrs
Drivers’ average income
$60,076

On its busiest stretch, Broadway Street carries 2.3 times the county average; trucks are 8.5% of it, in line with the county-wide 8.8%.

Ranked by trucks per day

Cars and light vehiclesTrucks
1Wood StreetTrunk road · #1 by traffic23,581vehicles1,530trucks · 6.5%
2US 259Trunk road · #2 by traffic15,877vehicles1,266trucks · 8.0%
3US 271Trunk road · 7,908vehicles941trucks · 11.9%
Road class
Trunk road
Congestion ratio
9.5%
Median trip time
44.7 min
Drivers’ median age
47.4 yrs
Drivers’ average income
$61,131

US 271 carries 93% more than the county average at its busiest, 941 of them trucks (11.9%, above the county-wide 8.8%).

4TX 300Trunk road · #4 by traffic10,006vehicles930trucks · 9.3%
5Broadway StreetTrunk road · #5 by traffic9,374vehicles798trucks · 8.5%
How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

UpshurDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near Upshur County

The same traffic breakdown for the areas closest to Upshur County, Texas.

Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.