
Total Traffic Volume & Performance in Oconto County, Wisconsin
Traffic The average number of vehicles that travel each day over any road in the road network. | vehicles per day1,594 |
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Trucks The percentage of the total traffic volume composed of heavy vehicles. | 10.8% |
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Average travel time The average time of travel averaged among all vehicles traveling on the road network. | 31.3 min |
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Congestion ratio The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network. | 6.3% |
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Drivers’ average age Average age of residents in the geographic areas where the vehicle trips originated. | 50.4 yrs |
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Drivers’ average income Average income of residents in the geographic areas where the vehicle trips originated. | $74,824 |
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The average monitored road in Oconto County, Wisconsin carries 1,594 vehicles per day. Across its 497 miles of monitored roads, that adds up to 1,158,543 vehicle-miles traveled per day (≈423 million per year). About 1 in 9 vehicles is a truck, in line with Wisconsin (10.2%).
Quieter roads than 87% of counties in Wisconsin
Oconto's average daily traffic volume is 58% lower than the state average - 1,594 vehicles per day against 3,802 - suggesting less traffic load per road - very light roads: easy truck access, but little passing trade for roadside retail. Across the whole network, that travel is about 0.9% of Wisconsin's statewide total. By volume, Oconto's 1,594 vehicles per day trails 87% of counties in Wisconsin.
At 31.3 minutes, the average travel time matches the state level closely. 69% of counties in Wisconsin have a longer average travel time than Oconto's 31.3 minutes.
At 50% lower than the state level, the 6.3% congestion ratio signals smoother traffic flow - fewer delays make delivery windows more reliable.
Highway vs. Non-Highway Traffic Analysis

Highway Traffic in Oconto County, Wisconsin
| Traffic | vehicles per day7,299 |
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| Trucks | 13.1% |
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| Average travel time | 45.5 min |
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| Congestion ratio | 16.3% |
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| Drivers’ average age | 49.7 yrs |
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| Drivers’ average income | $75,577 |
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A little more than half of the driving in Oconto County, Wisconsin happens on highways: 56% of all vehicle-miles. The average highway carries 7,299 vehicles per day, 464% more than the average non-highway road in the same area, which carries 1,294 vehicles per day.
That comes from just 17% of the monitored road miles: 86 miles in 231 segments, carrying 644,780 vehicle-miles traveled per day (≈235 million per year).
Lower highway truck share than 65% of counties in Wisconsin
The concentration of trucks on highways (13.1%) is 11% lower than the state average for similar road classifications. The highway traffic mix is typical for Wisconsin: neither freight- nor commuter-dominated.
By truck concentration, highways here trail 65% of counties in Wisconsin. By raw truck volume, Oconto carries fewer highway trucks than 60% of counties in Wisconsin.

Non-highway Traffic in Oconto County, Wisconsin
| Traffic | vehicles per day1,294 |
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| Trucks | 8.0% |
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| Average travel time | 30.6 min |
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| Congestion ratio | 5.8% |
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| Drivers’ average age | 52.5 yrs |
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| Drivers’ average income | $74,131 |
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A significant share of driving in Oconto County, Wisconsin, 44% of vehicle-miles, happens on local roads. A typical local road sees 1,294 vehicles per day.
Local roads make up 83% of the monitored road miles (412 miles in 4,397 segments) but carry less than their share of travel: 513,763 vehicle-miles traveled per day (≈188 million per year). Trucks make up 8.0% of non-highway traffic, about 1 in 12 vehicles.
Local congestion 52% below the Wisconsin average
Non-highway roads carry a truck concentration that's 39% lower than the highway network.
The non-highway congestion ratio of 5.8% is 52% lower than the state level, suggesting more efficient local mobility than the state average.
52% of counties in Wisconsin see lower average driver income among trip origins than Oconto. The driver population here skews older than 52% of counties in Wisconsin.