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Traffic heat map of Shawano County, Wisconsin: 538 miles of roads shaded from blue (light) to red (heavy traffic), busiest on WI 29 / WI 55 and WI 29

Shawano County, Wisconsin Traffic Counts

Its busiest road, WI 29 / WI 55, carries 19,050 vehicles a day, 8.8 times the average road. This page breaks down traffic in Shawano County, Wisconsin across 538 miles of monitored roads split into 8,044 segments, using multi-sourced mobile and sensor data. It goes beyond raw counts to truck flow, congestion and who is driving, so site selection and route planning rest on evidence.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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total traffic icon

Total Traffic Volume & Performance in Shawano County, Wisconsin

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day2,162
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

10.7%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

31.8 min
Congestion ratio

The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network.

8.0%
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

51.3 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$71,055

The average monitored road in Shawano County, Wisconsin carries 2,162 vehicles per day. Across its 538 miles of monitored roads, that adds up to 1,370,415 vehicle-miles traveled per day (≈500 million per year). About 1 in 9 vehicles is a truck, in line with Wisconsin (10.2%).

Traffic 43% below the Wisconsin average

Shawano's average daily traffic volume is 43% lower than the state average - 2,162 vehicles per day against 3,802 - suggesting less traffic load per road - less drive-by exposure for retail, but easier access for deliveries. Across the whole network, that travel is about 1.0% of Wisconsin's statewide total. By volume, Shawano's 2,162 vehicles per day trails 56% of counties in Wisconsin.

The average trip takes 31.8 minutes, on par with the state level. On travel time, Shawano runs shorter than 65% of counties in Wisconsin.

The congestion ratio of 8.0% is 37% lower, pointing to smoother traffic flow than the state level - travel times are easy to plan around for scheduled deliveries.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Shawano County, Wisconsin

Trafficvehicles per day5,172
Trucks13.9%
Average travel time49.6 min
Congestion ratio10.7%
Drivers’ average age50.3 yrs
Drivers’ average income$75,365

Highways carry about half of all travel in Shawano County, Wisconsin, 45% of vehicle-miles. The average highway carries 5,172 vehicles per day, 154% more than the average non-highway road in the same area, which carries 2,033 vehicles per day.

Highways make up 21% of the monitored road miles (111 miles, 329 segments), so they carry more than their share: 620,933 vehicle-miles traveled per day (≈227 million per year).

Fewer highway trucks than 74% of counties in Wisconsin

At 13.9%, highway truck share is 6% lower than the state average. The highway traffic mix is typical for Wisconsin: neither freight- nor commuter-dominated.

By truck concentration, highways here outrank 51% of counties in Wisconsin. By raw truck volume, Shawano carries fewer highway trucks than 74% of counties in Wisconsin.

non-highway traffic icon

Non-highway Traffic in Shawano County, Wisconsin

Trafficvehicles per day2,033
Trucks8.0%
Average travel time31.1 min
Congestion ratio7.9%
Drivers’ average age51.7 yrs
Drivers’ average income$69,231

Local roads carry about half of all travel in Shawano County, Wisconsin, 55% of vehicle-miles. A typical local road sees 2,033 vehicles per day.

Spread over 427 miles and 7,715 segments, 79% of the road network, local roads carry a lighter load per mile: 749,482 vehicle-miles traveled per day (≈274 million per year). Trucks make up 8.0% of non-highway traffic, about 1 in 12 vehicles.

Local congestion 35% below the Wisconsin average

The concentration of trucks on non-highway roads is 42% lower than on highways.

At 35% lower than the state level, the non-highway congestion ratio of 7.9% signals easier movement on local roads.

62% of counties in Wisconsin see higher average driver income among trip origins than Shawano. The driver population here skews older than 63% of counties in Wisconsin.

Time-of-Day & Seasonal Patterns

peak hours icon
Peak Traffic Windows
Weekday peaks:
AM peak 10:00 AM–12:00 PM and a long afternoon plateau from 3:00 PM to 7:00 PM, with volumes reaching approximately 86% higher than the daily average.
Weekend traffic:
Weekend traffic is about as busy as on weekdays (-1%): leisure and through trips largely replace the commute.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +16% versus the annual average.
Lowest month:
February is the quietest month, with volumes -20% versus the annual average - the usual winter low.

Data Finding: Hourly & Seasonal Patterns

In Shawano County, Wisconsin, the peak hour concentrates about 8% of the day's traffic, and there is a strong seasonal swing of +16% in high season.

Shawano County vs. Wisconsin Traffic Comparison

Of the four measures, average daily traffic per road differs most: Shawano County runs 43% below the Wisconsin average.

MetricShawano CountyWisconsin averageDifference
Traffic2,1623,802-43.1%
Truck % (Total Traffic)10.7%10.2%+5.0%
Truck % (Highway)13.9%14.7%-5.6%
Avg. Travel Time31.8 min32.2 min-1.0%

How Shawano County compares

Shawano County against nearby counties

Nothing in this table sets Shawano County sharply apart from the 4 areas nearest to it, though it has the third busiest roads of the five.

Shawano County and the 4 nearest county-level areas by centroid distance, with the Wisconsin average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Shawano County2,16210.7%1,370,41531.8 min8.0%
Menominee County, Wisconsin2,1458.3%55,24128.1 min5.9%
Waupaca County, Wisconsin2,22810.4%1,314,57832.8 min8.1%
Outagamie County, Wisconsin4,6767.5%3,955,68433.1 min13.6%
Oconto County, Wisconsin1,59410.8%1,158,54331.3 min6.3%
Wisconsin average3,80210.2%N/A32.2 min12.6%

Shawano County ranked within Wisconsin

Shawano County ranked among 72 county-level areas in Wisconsin (1 = highest); measures without data in every county rank a smaller field, down to 58.
MeasureShawano CountyWisconsin rank
Traffic volume (AADT)2,162#41 of 72
Highway vehicle-miles per day620,933#31 of 58
Truck share on highways13.9%#29 of 58
Highway trucks per day717#43 of 58
Average travel time31.8 min#47 of 72
Average driver income$71,055#45 of 72
Average driver age51.3 yrs#27 of 72

Busiest roads in Shawano County, Wisconsin

Traffic concentrates on a few corridors: the three busiest roads average 16,254 vehicles a day, against 2,162 on the average road in Shawano County.

WI 29 / WI 55 leads with 19,050 vehicles a day, 2,057 of them trucks (10.8%). US 45 carries the most trucks, 2,661 a day (23.8% of its traffic), although it ranks #5 for all traffic.

Trips using US 45 are long: a median of 62.2 minutes against 31.8 county-wide, the mark of a through route.

Trucks make up 23.8% of traffic on US 45, against 10.7% across all roads in the county.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1WI 29 / WI 55Trunk road · 19,050vehicles2,057trucks · 10.8%
Road class
Trunk road
Congestion ratio
18.3%
Median trip time
38.4 min
Drivers’ median age
48.5 yrs
Drivers’ average income
$79,536

Travel on WI 29 / WI 55's busiest stretch runs 18% over free-flow time, against 8% across the county, so expect slower peak hours.

2WI 29Trunk road · 14,897vehicles1,641trucks · 11.0%
Road class
Trunk road
Median trip time
40.4 min
Drivers’ median age
48.7 yrs
Drivers’ average income
$78,621

At 6.9 times the county average, WI 29 draws drivers from neighborhoods averaging $78,621 in household income.

3WI 29 / WI 47 / WI 55Motorway · 14,815vehicles2,293trucks · 15.5%
Road class
Motorway
Congestion ratio
15.8%
Median trip time
43.7 min
Drivers’ median age
49.6 yrs
Drivers’ average income
$74,333

Drivers on WI 29 / WI 47 / WI 55 are on long journeys, a median 43.7 minutes against 31.8 county-wide: a through route more than a local street.

4Green Bay StreetPrimary road · 11,953vehicles727trucks · 6.1%
Road class
Primary road
Congestion ratio
13.7%
Median trip time
26.3 min
Drivers’ median age
51.6 yrs
Drivers’ average income
$65,355

A main artery: Green Bay Street's busiest stretch carries 5.5 times the county average; trucks are 6.1% of it, below the county-wide 10.7%.

5US 45Motorway · 11,163vehicles2,661trucks · 23.8%
Road class
Motorway
Median trip time
62.2 min
Drivers’ median age
53.2 yrs
Drivers’ average income
$70,168

US 45 is a trunk route for the county, carrying 5.2 times the county average on its busiest stretch; trucks are 23.8% of it, above the county-wide 10.7%.

Ranked by trucks per day

Cars and light vehiclesTrucks
1US 45Motorway · #5 by traffic11,163vehicles2,661trucks · 23.8%
2WI 29 / WI 47 / WI 55Motorway · #3 by traffic14,815vehicles2,293trucks · 15.5%
3WI 29 / WI 55Trunk road · #1 by traffic19,050vehicles2,057trucks · 10.8%
4WI 29Trunk road · #2 by traffic14,897vehicles1,641trucks · 11.0%
5Cecil StreetPrimary road · 7,514vehicles909trucks · 12.1%
Road class
Primary road
Congestion ratio
23.3%
Median trip time
34.1 min
Drivers’ median age
54.1 yrs
Drivers’ average income
$73,620

Cecil Street is one of the more congested roads here: trips take 23% longer than at free-flow speed, against 8% county-wide.

How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

ShawanoDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near Shawano County

The same traffic breakdown for the areas closest to Shawano County, Wisconsin.

Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.