
Total Traffic Volume & Performance in Shawano County, Wisconsin
Traffic The average number of vehicles that travel each day over any road in the road network. | vehicles per day2,162 |
|---|
Trucks The percentage of the total traffic volume composed of heavy vehicles. | 10.7% |
|---|
Average travel time The average time of travel averaged among all vehicles traveling on the road network. | 31.8 min |
|---|
Congestion ratio The rate at which the actual travel time exceeds free-flow travel time, averaged among all roads in the network. | 8.0% |
|---|
Drivers’ average age Average age of residents in the geographic areas where the vehicle trips originated. | 51.3 yrs |
|---|
Drivers’ average income Average income of residents in the geographic areas where the vehicle trips originated. | $71,055 |
|---|
The average monitored road in Shawano County, Wisconsin carries 2,162 vehicles per day. Across its 538 miles of monitored roads, that adds up to 1,370,415 vehicle-miles traveled per day (≈500 million per year). About 1 in 9 vehicles is a truck, in line with Wisconsin (10.2%).
Traffic 43% below the Wisconsin average
Shawano's average daily traffic volume is 43% lower than the state average - 2,162 vehicles per day against 3,802 - suggesting less traffic load per road - less drive-by exposure for retail, but easier access for deliveries. Across the whole network, that travel is about 1.0% of Wisconsin's statewide total. By volume, Shawano's 2,162 vehicles per day trails 56% of counties in Wisconsin.
The average trip takes 31.8 minutes, on par with the state level. On travel time, Shawano runs shorter than 65% of counties in Wisconsin.
The congestion ratio of 8.0% is 37% lower, pointing to smoother traffic flow than the state level - travel times are easy to plan around for scheduled deliveries.
Highway vs. Non-Highway Traffic Analysis

Highway Traffic in Shawano County, Wisconsin
| Traffic | vehicles per day5,172 |
|---|
| Trucks | 13.9% |
|---|
| Average travel time | 49.6 min |
|---|
| Congestion ratio | 10.7% |
|---|
| Drivers’ average age | 50.3 yrs |
|---|
| Drivers’ average income | $75,365 |
|---|
Highways carry about half of all travel in Shawano County, Wisconsin, 45% of vehicle-miles. The average highway carries 5,172 vehicles per day, 154% more than the average non-highway road in the same area, which carries 2,033 vehicles per day.
Highways make up 21% of the monitored road miles (111 miles, 329 segments), so they carry more than their share: 620,933 vehicle-miles traveled per day (≈227 million per year).
Fewer highway trucks than 74% of counties in Wisconsin
At 13.9%, highway truck share is 6% lower than the state average. The highway traffic mix is typical for Wisconsin: neither freight- nor commuter-dominated.
By truck concentration, highways here outrank 51% of counties in Wisconsin. By raw truck volume, Shawano carries fewer highway trucks than 74% of counties in Wisconsin.

Non-highway Traffic in Shawano County, Wisconsin
| Traffic | vehicles per day2,033 |
|---|
| Trucks | 8.0% |
|---|
| Average travel time | 31.1 min |
|---|
| Congestion ratio | 7.9% |
|---|
| Drivers’ average age | 51.7 yrs |
|---|
| Drivers’ average income | $69,231 |
|---|
Local roads carry about half of all travel in Shawano County, Wisconsin, 55% of vehicle-miles. A typical local road sees 2,033 vehicles per day.
Spread over 427 miles and 7,715 segments, 79% of the road network, local roads carry a lighter load per mile: 749,482 vehicle-miles traveled per day (≈274 million per year). Trucks make up 8.0% of non-highway traffic, about 1 in 12 vehicles.
Local congestion 35% below the Wisconsin average
The concentration of trucks on non-highway roads is 42% lower than on highways.
At 35% lower than the state level, the non-highway congestion ratio of 7.9% signals easier movement on local roads.
62% of counties in Wisconsin see higher average driver income among trip origins than Shawano. The driver population here skews older than 63% of counties in Wisconsin.