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Traffic heat map of Roberts County, South Dakota: 357 miles of roads shaded from blue (light) to red (heavy traffic), busiest on Hickory Street and I 29

Roberts County, South Dakota Traffic Counts

TrafficZoom tracks traffic on 357 road miles in Roberts County, South Dakota, divided into 1,701 segments averaging 1,110 ft. Its busiest road, Hickory Street, carries 5,270 vehicles a day, 5.6 times the average road. Built from cross-verified mobile and road-sensor data, these counts help you size up a retail site, plan logistics routes or assess infrastructure needs.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
Updated:
September 29, 2026
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Total Traffic Volume & Performance in Roberts County, South Dakota

Traffic

The average number of vehicles that travel each day over any road in the road network.

vehicles per day939
Trucks

The percentage of the total traffic volume composed of heavy vehicles.

13.6%
Average travel time

The average time of travel averaged among all vehicles traveling on the road network.

41.3 min
Drivers’ average age

Average age of residents in the geographic areas where the vehicle trips originated.

50.4 yrs
Drivers’ average income

Average income of residents in the geographic areas where the vehicle trips originated.

$64,900

The average monitored road in Roberts County, South Dakota carries 939 vehicles per day. Across its 357 miles of monitored roads, that adds up to 364,983 vehicle-miles traveled per day (≈133 million per year). At 13.6%, the truck share runs above the 10.3% across South Dakota: about 1 in 7 vehicles.

Traffic 70% below the South Dakota average

Roberts's average daily traffic volume is 70% lower than the state average - 939 vehicles per day against 3,156 - suggesting less traffic load per road - very light roads: easy truck access, but little passing trade for roadside retail. Across the whole network, that travel is about 1.5% of South Dakota's statewide total. Roberts carries less traffic than 65% of counties in South Dakota.

At 41.3 minutes, the average travel time is 27% higher than the state level. 75% of counties in South Dakota have a shorter average travel time than Roberts's 41.3 minutes.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic in Roberts County, South Dakota

Trafficvehicles per day2,052
Trucks16.1%
Average travel time59.5 min
Drivers’ average age48.7 yrs
Drivers’ average income$65,635

Highways carry more than half of all travel in Roberts County, South Dakota (68% of vehicle-miles). The average highway carries 2,052 vehicles per day, 152% more than the average non-highway road in the same area, which carries 815 vehicles per day.

Highways make up 33% of the monitored road miles (118 miles, 170 segments), so they carry more than their share: 249,901 vehicle-miles traveled per day (≈91.2 million per year).

That is more highway travel volume than 62% of counties in South Dakota.

Higher highway truck share than 79% of counties in South Dakota

The concentration of trucks on highways (16.1%) is 19% higher than the state average for similar road classifications. Highways here lean toward freight, so highway access is a real asset for logistics operators.

79% of counties in South Dakota see a lower highway truck share than Roberts's 16.1%. Roberts's highway truck count is higher than 50% of counties in South Dakota, at roughly 331 trucks per day.

non-highway traffic icon

Non-highway Traffic in Roberts County, South Dakota

Trafficvehicles per day815
Trucks8.3%
Average travel time39.2 min
Drivers’ average age51.0 yrs
Drivers’ average income$64,578

A significant share of driving in Roberts County, South Dakota, 32% of vehicle-miles, happens on local roads. A typical local road sees 815 vehicles per day.

Local roads make up 67% of the monitored road miles (239 miles in 1,531 segments) but carry less than their share of travel: 115,082 vehicle-miles traveled per day (≈42.0 million per year). About 1 in 12 vehicles on non-highway roads is a truck (8.3%).

Drivers from lower-income areas than 69% of counties in South Dakota

Compared to highways, non-highway routes see 49% fewer trucks by share.

Trip origins here have lower average income than 69% of counties in South Dakota. 60% of counties in South Dakota have a younger driver population than Roberts.

Time-of-Day & Seasonal Patterns

peak hours icon
Peak Traffic Windows
Weekday peaks:
A long morning plateau from 8:00 AM to 12:00 PM and a long afternoon plateau from 3:00 PM to 7:00 PM, with volumes reaching approximately 68% higher than the daily average.
Weekend traffic:
Weekend traffic is about as busy as on weekdays (-3%): leisure and through trips largely replace the commute.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
June–August is the high season, with volumes +16% versus the annual average.
Lowest month:
January is the quietest month, with volumes -19% versus the annual average - the usual winter low.

Data Finding: Hourly & Seasonal Patterns

In Roberts County, South Dakota, the peak hour concentrates about 7% of the day's traffic, and there is a strong seasonal swing of +16% in high season.

Roberts County vs. South Dakota Traffic Comparison

Of the four measures, average daily traffic per road differs most: Roberts County runs 70% below the South Dakota average. Its truck share, by contrast, is 33% above.

MetricRoberts CountySouth Dakota averageDifference
Traffic9393,156-70.2%
Truck % (Total Traffic)13.6%10.3%+32.6%
Truck % (Highway)16.1%13.6%+18.6%
Avg. Travel Time41.3 min32.5 min+27.1%

How Roberts County compares

Roberts County moves more traffic than any nearby county

Set against the average of the 4 areas nearest to it, Roberts County moves 2.5 times the total daily travel; it has the fourth busiest roads of the five. It is bigger rather than busier: the extra travel comes from carrying more road, not from heavier roads.

Roberts County and the 4 nearest county-level areas by centroid distance, with the South Dakota average for scale.
AreaAverage daily trafficTruck shareDaily vehicle-milesAverage travel timeCongestion ratio
Roberts County93913.6%364,98341.3 minN/A
Grant County, South Dakota2,28511.2%218,62231.3 minN/A
Marshall County, South Dakota5799.0%77,51730.9 minN/A
Day County, South Dakota95111.2%204,38542.5 minN/A
Traverse County, Minnesota94210.5%93,32741.9 min4.0%
South Dakota average3,15610.3%N/A32.5 min12.9%

Roberts County ranked within South Dakota

Truck share on highways places Roberts County #11 of 49 in South Dakota - the top quarter of the state.

Roberts County ranked among 66 county-level areas in South Dakota (1 = highest); measures without data in every county rank a smaller field, down to 49.
MeasureRoberts CountySouth Dakota rank
Traffic volume (AADT)939#43 of 66
Highway vehicle-miles per day249,901#19 of 49
Truck share on highways16.1%#11 of 49
Highway trucks per day331#25 of 49
Average travel time41.3 min#17 of 66
Average driver income$64,900#46 of 66
Average driver age50.4 yrs#27 of 66

Busiest roads in Roberts County, South Dakota

Traffic concentrates on a few corridors: the three busiest roads average 4,284 vehicles a day, against 939 on the average road in Roberts County.

Hickory Street is the busiest road, at 5,270 vehicles a day, 507 of them trucks (9.6%). I 29 carries the most trucks, 734 a day (16.8% of its traffic), although it ranks #2 for all traffic.

I 29 carries longer journeys than most roads here, with a median trip of 63.0 minutes against 41.3 county-wide.

8th Avenue draws drivers from lower-income areas: their neighborhoods average $47,812 in household income, 26% below the county's $64,900.

Ranked by daily traffic (AADT)

Cars and light vehiclesTrucks
1Hickory StreetPrimary road · 5,270vehicles507trucks · 9.6%
Road class
Primary road
Median trip time
42.1 min
Drivers’ median age
51.6 yrs
Drivers’ average income
$52,042

A main artery: Hickory Street's busiest stretch carries 5.6 times the county average; trucks are 9.6% of it, below the county-wide 13.6%.

2I 29Motorway · 4,363vehicles734trucks · 16.8%
Road class
Motorway
Median trip time
63.0 min
Drivers’ median age
47.4 yrs
Drivers’ average income
$66,112

I 29 carries 4.6 times the county average on its busiest stretch, where the median trip lasts 63.0 minutes.

3US 12Trunk road · 3,218vehicles394trucks · 12.2%
Road class
Trunk road
Median trip time
48.0 min
Drivers’ median age
51.3 yrs
Drivers’ average income
$64,619

At 3.4 times the county average, US 12 draws drivers from neighborhoods averaging $64,619 in household income.

48th AvenueTertiary road · 2,117vehicles99trucks · 4.7%
Road class
Tertiary road
Median trip time
45.7 min
Drivers’ median age
45.5 yrs
Drivers’ average income
$47,812

The busiest stretch of 8th Avenue carries 2.3 times the county average; trucks are 4.7% of it, below the county-wide 13.6%.

5119th StreetPrimary road · 1,522vehicles131trucks · 8.6%
Road class
Primary road
Median trip time
31.3 min
Drivers’ median age
52.4 yrs
Drivers’ average income
$60,426

119th Street peaks at 1,522 vehicles a day, 62% more than the county average; trucks are 8.6% of it, below the county-wide 13.6%.

Ranked by trucks per day

Cars and light vehiclesTrucks
1I 29Motorway · #2 by traffic4,363vehicles734trucks · 16.8%
2Hickory StreetPrimary road · #1 by traffic5,270vehicles507trucks · 9.6%
3US 12Trunk road · #3 by traffic3,218vehicles394trucks · 12.2%
4119th StreetPrimary road · #5 by traffic1,522vehicles131trucks · 8.6%
58th AvenueTertiary road · #4 by traffic2,117vehicles99trucks · 4.7%
How to read these road counts
  • The first number is AADT, annual average daily traffic: the vehicles passing a point on an average day, both directions combined and trucks included. On a divided highway both carriageways are added together.
  • Traffic changes along a road, with more near interchanges and towns and less in open country. Every figure for a road describes its busiest stretch in the county, so the two rankings show the same numbers for the same road.
  • The second number is the trucks on that stretch, a part of its AADT. The bar splits the AADT into cars and light vehicles (blue) and trucks (amber).
  • See segment-level AADT for any road on TrafficZoom.

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

RobertsDepartment of Transportation

Demographic Baseline for O-D Modeling

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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Counties near Roberts County

The same traffic breakdown for the areas closest to Roberts County, South Dakota.

Need segment-level traffic data?

Identify traffic patterns street by street and analyze the exact corridors that matter to your project.