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Jackson County, Wisconsin Traffic Counts

This page delivers traffic analytics for Jackson County, Wisconsin. Our metrics are calculated with multi-sourced, cross-verified data from real-world mobile and sensor networks, and averaged for Jackson County, Wisconsin among 394 road miles divided in 2,939 segments. Our metrics go beyond simple volume counts to provide actionable insights on traffic intensity, congestion, commercial vehicle flow, and network performance with highest possible granularity (average segment length is 708 ft). Whether you are evaluating a new retail location, planning logistics routes, or assessing infrastructure needs, this data helps you move from assumptions to certainty.
Data sourced from TrafficZoom's proprietary analytics platform.
Data current as of:
Q3 2026
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Total Traffic Volume & Performance

Traffic

1,752

Trucks

20.6%

Average travel time

33.8 min

Congestion ratio

6.3%

Drivers’ average age

49.8 yrs

Drivers’ average income

$66,815

Our data indicates an estimated average traffic volume of 1,752 vehicles per day in Jackson County, Wisconsin that results in 1,358,231 vehicle-miles traveled per day (≈496 million per year). The traffic stream is comprised of an average of 1 truck for every 5 vehicles. Typical time spent behind the wheel per trip is 33.8 minutes, which already accounts for delays at signals, intersections, and congestion.

Analytical insight

When compared to the Wisconsin state averages: At 1,752 vehicles per day, the average monitored road in Jackson carries 54% less traffic than the state average of 3,802 vehicles per day - a critical factor for logistics and site planning. Network-wide, Jackson accounts for about 1.0% of Wisconsin's statewide total, at 1,358,231 vehicle-miles traveled per day (≈496 million per year). The average trip takes 33.8 minutes, 5% higher than the state level. Congestion runs 50% lower than the state level, at a ratio of 6.3% - smoother traffic flow - crucial for traffic control improvement and logistics planning. By volume, Jackson's 1,752 vehicles per day outpaces 23% of counties in Wisconsin. On travel time, Jackson runs longer than 66% of counties in Wisconsin.

Highway vs. Non-Highway Traffic Analysis

highway traffic icon

Highway Traffic

Traffic

6,899

Trucks

23.8%

Average travel time

63.5 min

Congestion ratio

7.8%

Drivers’ average age

49.4 yrs

Drivers’ average income

$67,790

A significant volume of traffic in Jackson County, Wisconsin utilizes the highway network. The average highway carries 6,899 vehicles per day, 418% more than the average non-highway road in the same area, which carries 1,332 vehicles per day. That average covers 93 highway road miles divided in 222 segments (average segment length 2,221 ft), together carrying 1,049,406 vehicle-miles traveled per day (≈383 million per year). By highway travel volume, Jackson outranks 65% of counties in Wisconsin. Trucks constitute 23.8% of highway traffic.

Analytical insight

At 23.8%, highway truck share is 62% higher than the state average, marking Jackson as a significant freight corridor - underscoring the importance of highway access for logistics operators. By truck concentration, highways here outrank 96% of counties in Wisconsin. By raw truck volume, Jackson carries more highway trucks than 81% of counties in Wisconsin.
non-highway traffic icon

Non-highway traffic

Traffic

1,332

Trucks

9.6%

Average travel time

31.4 min

Congestion ratio

6.2%

Drivers’ average age

50.5 yrs

Drivers’ average income

$65,994

The non-highway road network in Jackson County, Wisconsin supports a substantial volume of traffic. The average non-highway road carries 1,332 vehicles per day, 81% less than the average highway in the same area, which carries 6,899 vehicles per day. That average covers 301 non-highway road miles divided in 2,717 segments (average segment length 584 ft), together carrying 308,824 vehicle-miles traveled per day (≈113 million per year). Trucks constitute 9.6% of non-highway traffic.

Analytical insight

The concentration of trucks on non-highway roads is 60% lower than on highways. Non-highway congestion (6.2%) runs 49% lower than the state average, pointing to smoother local traffic flow. Overall, average travel time here is longer than 66% of counties in Wisconsin. Trip origins here have higher average income than 28% of counties in Wisconsin. 44% of counties in Wisconsin have a younger driver population than Jackson.

Time-of-Day & Seasonal Patterns

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Peak Traffic Windows
Weekday peaks:
AM peak 9:00 AM–12:00 PM and PM peak 3:00 PM–7:00 PM, with volumes reaching approximately 67% higher than the daily average.
Weekend traffic:
Weekend volumes run about 3% below weekday levels.
seasonal traffic icon
Seasonal Fluctuation
Busy season:
May–July is the high season, with volumes +18% versus the annual average.
Lowest month:
January is the quietest month, with volumes -16% versus the annual average.

Analytical insight

In Jackson County, Wisconsin, the peak hour concentrates about 7% of the day's traffic, and seasonal swing is pronounced at +18% in high season.

Traffic Flow Profile Comparison

Metric

Jackson

Wisconsin
Average

Difference

Traffic

1,752

3,802

-53.9%

Truck % (Total Traffic)

20.6%

10.2%

+102.4%

Truck % (Highway)

23.8%

14.7%

+62.0%

Avg. Travel Time

33.8 min

32.2 min

+5.2%

Data Sources & Methodology

The data presented on this page is derived from TrafficZoom's proprietary analytics platform, which aggregates and normalizes information from multiple sources, including:

Mobile device location data (anonymized and aggregated)

Road sensor networks and traffic counters

Historical traffic pattern databases

Public traffic count programs published by the

WisconsinDepartment of Transportation

Historical traffic pattern databases

U.S. Census Bureau
All metrics represent estimates based on statistical modeling and are intended for strategic planning purposes.
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Data current as of:
Q3 2026

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— demographics, housing and mobility data.

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